Bally Total Fitness Builds on Global Expansion Efforts with New Franchised Clubs in Southeast Asia.Business Editors CHICAGO--(BUSINESS WIRE)--Jan. 17, 2003 Bally Franchised Clubs to Open in Taiwan, Thailand, Singapore, Malaysia and the Philippines Bally Total Fitness Bally Total Fitness is an American health club chain with 400 gyms in 70 cities, and claims 4 million customers [1]. The chain has recently opened gyms in South Korea, China & the Bahamas. (NYSE NYSE See: New York Stock Exchange : BFT (Binary File Transfer) An extension to the fax protocol that allows transmission of raw data. A page of text is transmitted faster than a bitmap of the page and is displayed at normal printer resolution at the receiving side. ) today announced that it will be expanding its current franchising efforts within Southeast Asia Southeast Asia, region of Asia (1990 est. pop. 442,500,000), c.1,740,000 sq mi (4,506,600 sq km), bounded roughly by the Indian subcontinent on the west, China on the north, and the Pacific Ocean on the east. , launching new health clubs in Taiwan, Thailand, Singapore, Malaysia and the Philippines. The first of the facilities is slated to open as early as June 2003 in Taiwan. The new clubs will follow the same layout and decor of the Company's health clubs located in the U.S. "We're pleased to build on our strong franchising success in Korea. Growing the brand through international franchising efforts is a strategy that ensures we maximize our growth while incurring no capital costs for the company," said Paul Toback, president and chief executive officer, Bally Total Fitness. "By offering high-quality, affordable fitness solutions to the ever growing health and fitness needs of the South East Asia East Asia A region of Asia coextensive with the Far East. East Asian adj. & n. population, Bally continues to solidify its position as a true global leader in fitness products and services." The new facilities will range from 30,000 to 40,000 square feet and will offer members state-of-the-art fitness equipment, as well as more than 120 group exercise classes, including Yoga and Spinning. Also, the clubs will feature personal training, retail stores, rehabilitation centers, massage services and childcare centers. "It is our intention to aggressively promote the Bally name throughout the region by franchising with strong regional partners," said John Wilson John Wilson may refer to: Politicians
Last year, the Company launched its first club in Beijing, China through a joint venture agreement with China Sports Industries Co., Ltd. (CSI CSI Crime Scene Investigator CSI CompuServe, Inc. CSI Commodity Systems, Inc. CSI Commodity Systems Inc. (Boca Raton, FL) CSI Crime Scene Investigation (CBS TV show) CSI Christian Schools International ), the largest publicly traded company publicly traded company A company whose shares of common stock are held by the public and are available for purchase by investors. The shares of publicly traded firms are bought and sold on the organized exchanges or in the over-the-counter market. related to sports and fitness in China. The Company debuted its first international Bally branded facility in Nassau, Bahamas through a franchise arrangement with Doctor's Hospital, the leading for-profit medical institution in the Caribbean region. About Bally Total Fitness Bally Total Fitness is the largest and only nationwide, commercial operator of fitness centers, with approximately four million members and more than 430 facilities located in 29 states and Canada under the Bally Total Fitness, Crunch Fitness, Sports Clubs of Canada, Gorilla Sports, Pinnacle Fitness and Bally Sports Club brands. With more than 150 million annual visits to its clubs, Bally offers a unique platform for distribution of a wide range of products and services targeted to active, fitness-conscious adult consumers. For more information, visit www.ballyfitness.com . |
|
||||||||||||
Printer friendly
Cite/link
Email
Feedback
Reader Opinion