Bakers announce ambitious expansion plan for 2010; IN ASSOCIATION WITH Rensburg Sheppards.

BAKERY chain Greggs yesterday announced plans for further expansion and said it would look to serve customers "at work and as they travel".

The Newcastle-based business, which has 1,400 outlets in the UK, also said it planned to bring its Bakers Oven business under the Greggs banner and offer customers outlets with both cafe and bakery facilities.

The retailer said it could see "considerable potential" for growth across the UK, particularly in the south of England and North West.

Greggs said it planned new outlets in locations away from its traditional high street bases.

It already has a store at Newcastle Airport, but could now move into areas like industrial estates, housing estates and bus stations.

The company said it was looking to serve customers "at work and as they travel".

The plans emerged as Greggs posted decent trading figures for the 25 weeks to December 6, with like-for-like sales growth of 3.8% matching the rate reported in early October.

Chief executive Ken McMeikan said the priority is to "simplify the business and strengthen its capabilities" next year, so it was ready for "accelerated growth and expansion" in 2010.

CAPTION(S):

Greggs - intends to expand into locations away from traditional high streets, such as industrial estates