Bacon's / multivision Fortifies Broadcast Monitoring Services with Expanded Access to Canadian Markets.CHICAGO -- Building on a history of client-focused initiatives, Bacon's | multivision, the leading provider of premium broadcast management applications today announced expanded access Expanded access refers to the inclusion of patients in a clinical trial for a new therapeutic treatment or chemical entity, where those patients would not satisfy the enrolment criteria for the scientific study in progress. of its Canadian broadcast coverage. Augmented by Bowdens, the Canadian sister company under the Observer Group, the company is now able to provide the most extensive broadcast monitoring coverage throughout North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere. . Organizations use Bacon's | multivision broadcast management applications to monitor their news coverage, analyze the results, run reports and present their findings to key stakeholders Stakeholders All parties that have an interest, financial or otherwise, in a firm-stockholders, creditors, bondholders, employees, customers, management, the community, and the government. . With monitoring capabilities that now extend across more than 100 local and national Canadian markets, Bacon's | multivision has access to more than 2,300 news and public affairs Those public information, command information, and community relations activities directed toward both the external and internal publics with interest in the Department of Defense. Also called PA. See also command information; community relations; public information. programs and can track more than 350 radio and 150 television stations throughout Canada. "Our public relations public relations, activities and policies used to create public interest in a person, idea, product, institution, or business establishment. By its nature, public relations is devoted to serving particular interests by presenting them to the public in the most landscape is rapidly changing due to advancements in technology and the increasing velocity of global business," stated Babak Farahi, Bacon's | multivision President. "Today instantaneous communication, interdependent national economies and growing geographic reach have forced companies to implement comprehensive monitoring systems that will help manage global PR strategies." "With the public's continued reliance on television as the primary medium for news, it's critical that corporate communications Corporate communications is the process of facilitating information and knowledge exchanges with internal and key external groups and individuals that have a direct relationship with an enterprise. executives have a dependable resource for effective global monitoring solutions," stated Bacon's CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. Steve Newman Steve Newman is a self-taught South African acoustic guitarist, and was a founder member of the popular African group Tananas. For over two decades Newman has been collaborating with fellow South African guitarist, Tony Cox. . "The combination of our Canadian and U.S. broadcast capabilities will strengthen our position as a leader and reflects our ongoing commitment to our clients whose needs drive us to continue delivering sophisticated strategies and diverse solutions." About Bacon's | multivision Bacon's | multivision (http://multivision.bacons.com) is recognized as the innovative leader in providing premium broadcast management applications. The company offers easy-to-use products that allow customers to monitor their brand, watch media coverage, analyze the results and present insights to selective audiences. Bacon's | multivision continuously monitors news coverage on more than 1,200 broadcast stations spanning five continents, offers online viewing of video, features broadcast-specific analytics and allows for unprecedented sharing capabilities. About Bacon's Information Inc.: Bacon's (www.bacons.com) helps marketing and PR professionals maximize results in media relations. Bacon's provides integrated service solutions designed to give clients the ability to target their messages efficiently, customize distribution of information, monitor media coverage and evaluate campaigns to determine if PR objectives have been met. |
|
||||||||||||||
Printer friendly
Cite/link
Email
Feedback
Reader Opinion