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Back-To-School: Notebooks Make the Grade and LCD TVs Move to the Head of the Class, According to The NPD Group.


PORT WASHINGTON Port Washington, uninc. town (1990 pop. 15,387), Nassau co., SE N.Y., a suburb of New York City, on the north shore of Long Island and Manhasset Bay. There is extensive manufacturing, much of it reflecting the region's past association with the aircraft and aerospace , N.Y. -- Back-to-school spending for consumer technology, which includes IT, imaging, audio, video, and consumables, increased 6.4 percent in dollar volume from the first week of July through the end of Labor Day Labor Day, holiday celebrated in the United States and Canada on the first Monday in September to honor the laborer. It was inaugurated by the Knights of Labor in 1882 and made a national holiday by the U.S. Congress in 1894.  week over the same time period in 2005, according to according to
prep.
1. As stated or indicated by; on the authority of: according to historians.

2. In keeping with: according to instructions.

3.
 leading consumer and retail information provider The NPD Group.

Notebook computers had a great showing for the back-to-school season. Unit sales unit sales

Sales measured in terms of physical units rather than dollars. Unit sales data are often used by financial analysts when evaluating the health of a company.
 increased 50 percent. Dollar volume increased about 18 percent and average prices continued to drop from about $1,081 in 2005 to $849 in 2006. Desktop computers took a backseat with revenue down almost 17 percent and unit sales off about 3.5 percent.

"Notebook computers have been making a move in the PC market," said Stephen Baker, vice president, industry analysis, The NPD Group. "For back-to-school, especially for high school and college students, it's more practical to purchase a notebook to take to class and to the library," said Baker.

The portable theme resonated among back-to-school purchases. Portable digital player See digital music player and Portable Media Center.  accessory unit sales increased 50 percent, while dollar sales increased almost 40 percent. Portable digital player sales experienced unit sales growth of about 18 percent.

One of the biggest stars this back-to-school season was LCD TVs. Sales of LCD TVs under 26 inches increased 57 percent in units and the average selling price The average sales price of goods or commodities. Especially used in the retail sector and technology distribution.  dropped from $482 dollars to $336.

"When space becomes an issue, which it does for college-bound students, small-screen LCD TVs are the perfect addition for a dorm room," said Baker. "Kids, whether they are 12 or 22, want the latest and greatest technology and parents want the best bang for their buck; LCD TVs are a way to keep everyone satisfied."
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Copyright 2006, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Sep 19, 2006
Words:282
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