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Baby views.


Owner: Shea Foster

Address: 2821 Kavanaugh Blvd. #3G, Little Rock 72205

Phone: (501) 907-6464

Hours: By appointment only

Startup: November 2003

Web site: www.babyviews.com

Shea Foster opened Baby Views in Little Rock to offer expectant EXPECTANT. Having relation to, or depending upon something; this word is frequently used in connexion with fee, as fee expectant.  parents the ability to see their unborn child in a new way: "4-D" pictures.

"It is like 3-D, but the fourth 'D' is time," Foster explained. "With the addition of time, you get a moving real-time picture."

Foster has more than 14 years of obstetric ob·stet·ric or ob·stet·ri·cal
adj.
Of or relating to the profession of obstetrics or the care of women during and after pregnancy.



obstetrical, obstetric

pertaining to or emanating from obstetrics.
 ultrasound ultrasound or sonography, in medicine, technique that uses sound waves to study and treat hard-to-reach body areas. In scanning with ultrasound, high-frequency sound waves are transmitted to the area of interest and the returning echoes recorded  experience as a registered diagnostic medical sonographer Sonographers are medical professionals who operate ultrasonic imaging devices to produce diagnostic images and scans, videos, or 3D volumes of anatomy and diagnostic data. Sonography requires specialized education and skills to view, analyze and modify the scan to optimize the . She started her own business so she could continue working in the field while setting her own work hours.

"My kids got tired of me never being able to do things because of my work hours," Foster said. Now, her business is located near her children's school and she works by appointment only--although she will make appointments for Saturday mornings and some evenings.

Because she provides an elective elective

non-urgent; at an elected time, e.g. of surgery.

elective adjective Referring to that which is planned or undertaken by choice and without urgency, as in elective surgery, see there noun Graduate education noun
 service and a referral by a doctor is not required, Foster does not accept any type of insurance.

"I am one of the few places in the state that has the ability to provide the 4-D picture," Foster said. "UAMS UAMS University of Arkansas for Medical Sciences  has one of these machines, and just a handful of other places in the state."

Going into the 4-D ultrasound business was not cheap.

"My biggest expense when starting the business was the purchase of the 4-D technology," Foster said. "The machine needed to provide the real-time images cost $130,000."

After years of working in the field of ultrasound, Foster has not tired of what she does. She said the new technology amazes her as much as it does expectant parents.

"You can watch as the baby rolls over, opens its mouth and makes different facial expressions facial expression,
n the use of the facial muscles to communicate or to convey mood.
," Foster said. "I could sit and watch it all day long."
COPYRIGHT 2004 Journal Publishing, Inc.
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2004 Gale, Cengage Learning. All rights reserved.
mrsreeder
mrsreeder (Member): Loved BabyViews!!!! 8/12/2011 10:43 AM
I got to write a review on Babyviews because its the best place in Arkansas to get an ultrasound either 2D or 4D, i went in for my 2D at 16 weeks to find out the gender of our baby and the pictures i got from Shea Foster were amazing, they were so clear and my baby was beautiful and you could see every detail of him. I have been twice to my ob's office for ultrasounds and the quality of the photos are HORRIBLE compared to Shea's!!!!!!! She was so kind and caring and she explained everything withough rushing... I recommend Babyviews to EVERY pregnant family!!!!!

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Article Details
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Title Annotation:New businesses: a listing of business start-ups in Arkansas
Author:Newton, Amanda
Publication:Arkansas Business
Date:May 10, 2004
Words:307
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