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Babson College Enters Three-Year Affiliation with Chinese Business School; Babson to Design and Teach Entrepreneurship Programs for Bright China Management Institute.


Business/Education Editors

WELLESLEY, Mass.--(BUSINESS WIRE)--March 31, 2000

Babson College Babson College, located in Wellesley, Massachusetts (zoned as "Babson Park," ZIP code 02457),[1] is a private business school that grants all undergraduates a Bachelor of Science in Business Administration. The F. W. , Wellesley, Massachusetts Wellesley is a town in Norfolk County, Massachusetts, United States. The population was 26,613 at the 2000 census. It is best known as the home of Wellesley College and Babson College. , U.S.A., , a top-ranked independent business school recognized for its expertise inentrepreneurial management education, and Bright China Management Institute, Beijing, China, a non-profit organization A non-profit organization (abbreviated "NPO", also "non-profit" or "not-for-profit") is a legally constituted organization whose primary objective is to support or to actively engage in activities of public or private interest without any commercial or monetary profit purposes.  responsible for research in business management education, have entered an initial three-year affiliation. Central to the relationship is Babson's agreement to provide BCMI with consulting services and rights to market Babson-taught entrepreneurship programs designed for Chinese managers. Babson will also direct case writing and partnered research reports, and will train BCMI faculty on the methods for teaching managers to successfully function in the global entrepreneurial marketplace.

"We're delighted to announce our agreement with BCMI," said Thomas E. Moore, dean, F.W. Olin Graduate School of Business at Babson College and Babson's School of Executive Education. "This unique collaboration increases Babson's intellectual capital, particularly in the technology and e-business arenas. And in an effort to teach business leaders in China's new free market economy, BCMI can tap Babson's knowledge in entrepreneurial management education."

Babson faculty will teach the newly-designed executive education programs. Participants will receive certificates signed and recognized by Babson's School of Executive Education.

"BCMI values this educational and cultural relationship with Babson College," said Lin Guo, vice president, BCMI, "It is a great sharing in our mission to build China's management education industry."

Robert J. Eng, associate professor of Marketing, is faculty director for Babson's work with BCMI. He will direct program development and lead BCMI's teaching faculty. In 1997, Professor Eng was selected by the J. William Fulbright James William Fulbright (April 9, 1905 – February 9, 1995) was a member of the United States Senate representing Arkansas. Fulbright was a Southern Democrat and a staunch multilateralist, supported racial segregation, supported the creation of the United Nations and opposed  Foreign Scholarship Board to receive a Fulbright Scholar award to the People's Republic People's Republic
n.
A political organization founded and controlled by a national Communist party.
 of China. Under the Fulbright award The Fulbright Award is a scholarship awarded as part of the Fulbright Program to foster international research and collaboration. Established in 1946, the Fulbright Program aims to increase mutual understanding between the peoples of the United States and other countries, through , Eng traveled to Beijing's Tsinghua University and Xiamen University in Xiamen, an important Chinese port city and current focus of business investors from Taiwan and Southeast Asia. His research centered on two emerging business issues for China: finding, attracting, and retaining qualified personnel; and examining the country's distribution and transportation networks.

"This is an unprecedented opportunity for Babson College to encourage China's new economic vision, combining perseverance and hard work with the American entrepreneurial spirit of risk-taking and bold action," said Eng.

Bright China Management Institute (BCMI), a subsidiary of Bright China Holding Ltd., is a non-profit organization responsible for research in business management education. Bright China Holding Ltd., headquartered in Hong Kong, is engaged in three areas of services: real estate, service industries, and financial services. In addition to BCMI, its subsidiaries include Bright China Foundation, Bright China Properties, Bright China Service Industries, and Bright China Capital. Babson College in Wellesley, Massachusetts, U.S.A., is internationally recognized for its focus on entrepreneurial leadership in a changing global environment. Babson programs are currently ranked number one in entrepreneurship in the U.S. or worldwide by Business Week, the Financial Times, and U.S. News & World Report U.S. News & World Report

Weekly newsmagazine published in Washington, D.C. U.S. News was founded in 1933 by David Lawrence (1888–1973) to cover important domestic events; he founded World Report in 1945 to treat world news. The two magazines were merged in 1948.
. Founded in 1919 by financier and entrepreneur Roger W. Babson, the school grants B.S., M.B.A. and custom M.S. degrees, and offers executive development programs to experienced managers worldwide. Its undergraduate and graduate programs are accredited accredited

recognition by an appropriate authority that the performance of a particular institution has satisfied a prestated set of criteria.


accredited herds
cattle herds which have achieved a low level of reactors to, e.g.
 by AACSB AACSB Association to Advance Collegiate Schools of Business (formerly American Assembly of Collegiate Schools of Business)
AACSB American Assembly of Collegiate Schools of Business
 - The International Association for Management Education, and the New England Association of Schools and Colleges The New England Association of Schools and Colleges, Inc. (NEASC), founded in 1885, is the oldest regional accrediting association in the United States whose stated mission is the establishment and maintenance of high standards for all levels of education, from pre-K to the .

At the graduate level, Babson offers the innovative Two-Year MBA MBA
abbr.
Master of Business Administration

Noun 1. MBA - a master's degree in business
Master in Business, Master in Business Administration
, the One-Year MBA for Business Graduates, the Evening MBA, and custom-designed M.S. programs. Babson's School of Executive Education provides custom-designed programs for its clients worldwide, and offers residential executive seminars and the Consortium for Executive Development for Fortune 1000 companies and their global equivalents.
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Publication:Business Wire
Date:Mar 31, 2000
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