BYTE magazine announces opening of Virtual Press Room; Virtual Press Room accepting COMDEX releases.

PETERBOROUGH, N.H.--(BUSINESS WIRE)--Oct. 23, 1995--BYTE magazine, The McGraw-Hill Companies' leading publication on technology integration, announced that is has opened a Virtual Press Room as part of the BYTE Site, BYTE's World Wide Web site (http://www.byte.com). VPR leverages the thousands of press releases and white papers that flood into BYTE's editorial offices from the vendor community.

The Virtual Press Room is a private fulltext archive for BYTE editors worldwide, including New York, San Mateo, Peterborough, Frankfurt and London. Editors can navigate and search the vendor information, as needed, for the most current product information.

BYTE also offers vendors the opportunity to publish their VPR press releases and white papers to the general public on the BYTE Site, where they are fully indexed and archived along with the full text of BYTE. When BYTE Site visitors search on a subject, they retreive both related BYTE articles and public VPR materials -- and each VPR release can include a hot-link to the vendors' own Web site. Vendors can submit materials directly to the VPR by simply cutting and pasting the document from a word processor onto the "Submit a Press Release" form at the BYTE Site. Alternately, vendors can send information to [e-mail] or mail information to BYTE on diskette.

Special Best of COMDEX Opportunity

COMDEX press releases received will appear in the public area of the BYTE Virtual Press Room. Users of the BYTE Site demonstration at BYTE's COMDEX booth and Internet users worldwide will be able to navigate and search the information. During COMDEX and for the following two weeks, this service is free.

In preparation for BYTE's annual Best of COMDEX/Fall awards,BYTE editors are requesting that all COMDEX press releases be submitted electronically to the Virtual Press Room. Optionally, releases can be sent to [e-mail] or mailed to: BYTE COMDEX VPR Project, One Phoenix Mill Lane, Peterborough, NH, 03458.

BYTE Virtual Press Room

Since opening in June 1995, the BYTE Site has received more than 150,000 "hits" from over 55,000 unique visitors. The BYTE Site generates 30,000 hits and over 1,400 unique clients each day who download over 100MB of information. BYTE is the only major computing publication to offer a fully searchable archive of articles, including full text, graphics, screen images, and other illustrations.

Celebrating its 20th anniversary year, BYTE magazine today is a recognized global authority on technology integration, providing in-depth coverage of emerging technologies and products, and interoperability for enterprise-wide computing. BYTE' is read by over one million readers worldwide and is part of The McGraw-Hill Companies' Computer and Communications Information Group, which includes LAN Times, Open Computing, Data Communications, Data Communications International, Datapro International, NSTL (National Software Testing Labs), Northern Business Information and Business Week.

Founded in 1888, The McGraw-Hill Companies provides information and analysis in multiple media through its rich portfolio of valuable brands. Sales in 1994 exceeded $2.7 billion.

-0- The BYTE Virtual Press Release Form Fields: All Fields must be completed for releases to be

accepted.

Announcement The date on which the information in this release

became public. Date Usually appears also in the text of the release,

but we need it here so we can present releases in

reverse chronological order. Company The name of the company announcing a product,

service, or technology. Product/technology The name of product, service, or technology that

you are announcing. Title The title of the press release. Typically, you

can reuse the title of your press release by

cutting it from your word processor and pasting

it into the Title field. VPR will warn you that,

if the Title exceeds 100 characters, it will

appear truncated in search results lists. Summary A short summary of the press release. Typically,

you can reuse the first paragraph of your press

release by cutting it from your word processor

and pasting it into the Summary field.

Important! Text should be paragraph delimited 

as in a word processor, not line-delimited as in

a text editor, else it will appear double-spaced.

Fulltext The body of the press release. Cut the remaining

paragraphs of your press release and paste them

into the Fulltext field. Again, you'll want to be

paragraph-, not line-delimited.

Contact This field is special: it will display as

line-delimited, rather than paragraph-delimited.

It's designed for the clusters of short lines --

Contact Name, Company, Phone Number, Email

Address -- that typify the contact information

found on press releases.

Validation rules Announcement Date -Required. Cannot contain HTML tags. Company -Required. Cannot contain HTML tags. Product/technology -Required. Cannot contain HTML tags. Title -Required. Cannot contain HTML tags. Summary -Required

-Must be paragraph-formatted, not line-formatted.

In other words, one carriage return per

paragraph, not one per line.

-Cannot contain HTML tags (however, we will

automatically convert a URL such as

http://www.byte.com into the equivalent link:

-Length of Summary and Fulltext fields cannot

exceed 50,000 bytes (about 5,000 words). Fulltext -Same as Summary. Contact -Required -0-

CONTACT: BYTE Magazine, Peterborough

Rob Mitchell, 603/924-9281