BUSINESS MILESTONES : PROMENADE GOES HIGH-TECH.Byline: Karen S. Diehl Special to the Daily News Visitors to the new Promenade at Westlake in Thousand Oaks Thousand Oaks, residential city (1990 pop. 104,352), Ventura co., S Calif., in a farm area; inc. 1964. Avocados, citrus, vegetables, strawberries, and nursery products are grown. will see an open, inviting shopping and dining venue. What they can't see are the millions of tiny fiber optics fiber optics, transmission of digitized messages or information by light pulses along hair-thin glass fibers. Each fiber is surrounded by a cladding having a high index of refractance so that the light is internally reflected and travels the length of the fiber that have been used to wire the shopping center shopping center, a concentration of retail, service, and entertainment enterprises designed to serve the surrounding region. The modern shopping center differs from its antecedents—bazaars and marketplaces—in that the shops are usually amalgamated into for cutting-edge communications into the next century. ``Increasingly sophisticated communications tools for businesses and consumers are requiring telephone, cable and other providers to replace existing wiring with fiber optics to handle these new technologies,'' said Rick J. Caruso, president of Caruso Affiliated Caruso Affiliated is a real estate development company in California, U.S.A.. It is headed by Rick Caruso. It is known particularly for building higher-end outdoor shopping centers. Holdings. ``Our retail tenants won't have to wait for conversion.'' The Promenade at Westlake's fiber optic network is being handled by GTE's SmartPark department. In general, fiber optics provide the capability to transmit voice, data and video. It is required for the latest multimedia technologies as it provides for instantaneous response and photographic quality images. Kent Kincey, manager of development applications for SmartPark, cities many advantages for the Caruso center. ``The days of films being hand-delivered in canisters are numbered. Movie theaters, such as the Mann Theatres at the Promenade, will one day show feature films using the telecommunications network A telecommunications network is a of telecommunications links and nodes arranged so that messages may be passed from one part of the network to another over multiple links and through various nodes. ,'' Kincey said. ``Even virtual reality games require advanced telecommunications technologies. The GTE GTE General Telephone & Electronics GTE Génie Thermique et Énergie (French) GTE Gas Turbine Engine GTE Global Tropospheric Experiment GTE Geothermal Energy GTE Gas Turbine Efficiency plc (Sweden & USA) SmartPark technology provides a flexible infrastructure so developers, like Caruso, can support future technologies and attract the best tenants.'' As acceptance of the Internet and electronic transactions grow, the fiber optic network will allow Promenade retailers to be out in front offering on-line ordering and home delivery services. ``For example,'' Caruso noted, ``in the future you might go on-line with Barnes & Noble and order a book sent to your home, make a dinner reservation at one of our restaurants, place a grocery order with Bristol Farms Bristol Farms is a grocery store chain that markets itself as being "upscale", with thirteen stores located mainly in the Southern California market. Formerly a subsidiary of Albertsons, Bristol Farms is now a wholly owned subsidiary of Supervalu, Inc. or have a movie sent electronically from Hollywood Video. While these technologies are not available today they are coming. ``In the near term, we envision tapping the fiber optic network for interactive kiosks that will provide our customers with information and services beyond what is physically available at the Promenade,'' he added. The Promenade at Westlake, scheduled to open on Nov. 9, is fully-leased to national tenants including Club Disney, the first of a new concept from the Walt Disney Co.. Other tenants include Bristol Farms, Bristol Kitchens, Barnes & Noble, Mann Theatres, Lakeshore Learning Materials, Cost Plus, Hollywood Video, GTE Phone Mart and GTE Media Ventures, Willows, M. Fredric, Luigi Basile II, The Crooked Alley, Sunglass Hut, Fazio Cleaners, Beach City Blenders, Cold Stone Creamery Cold Stone Creamery is an ice cream parlor chain based in Scottsdale, Arizona, United States.[1] History The company was co-founded in 1988 by Susan and Donald Sutherland (unrelated to actor Donald Sutherland), who sought ice cream that was neither hard-packed , La Salsa, Noah's Bagels, Cupid's Hot Dog Restaurant, California Pizza Kitchen California Pizza Kitchen (NASDAQ: CPKI, known within the food industry as CPK) is a casual dining restaurant chain that specializes in California-style pizza. The restaurant was started in 1985 by attorneys Rick Rosenfield and Larry Flax in Beverly Hills, California, , Rosti Restaurant, Chili's, Romano's Macaroni Grill and Marmalade Cafe. |
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