BURNdevelopment Produces Webcast for the Launch of the 2002 Toyota Camry in Southeast Florida.Business Editors/Technology Writers MIAMI--(BUSINESS WIRE)--Sept. 11, 2001 BURNdevelopment, a South Florida-based business and technology consulting firm Noun 1. consulting firm - a firm of experts providing professional advice to an organization for a fee consulting company business firm, firm, house - the members of a business organization that owns or operates one or more establishments; "he worked for a , has been selected by Southeast Toyota Distributors, LLC (Logical Link Control) See "LANs" under data link protocol. LLC - Logical Link Control (SET), the largest franchised distributor of Toyota cars, trucks and vans in the world, to produce and broadcast the unveiling of the 2002 Toyota Camry The Toyota Camry is a mid-size sedan assembled by Toyota in Georgetown, Kentucky; Altona, Victoria, Guangzhou, China and the original factory in Toyota City, Japan. In some markets, the top range Camry models are seen as executive cars. via an Internet broadcast. The launch of the 2002 Toyota Camry, which premiered on August 7th and 8th of 2001 at http://www.burnww.net/BURNdemo/toyota_demo_01.htm, offered a multimedia web broadcast that included live and recorded video, music and sound, and other presentation materials. BURN's web broadcast services run on an Akamai platform (Nasdaq:AKAM AKAM Akamai Technologies, Inc. (stock abbreviation) AKAM Automated Key Access Machine ), allowing the company to provide its clients with the fastest streaming and content delivery technology available today. This technology is designed to deliver interactive content to tens of thousands of online audience members and enables them to interact during the live presentation with questions and polling. Following a typical event, a permanent 'On Demand' replay is also made available. "The web-based premiere of the 2002 Camry is just one of the many ways that we are able to provide clients such as Toyota with innovative marketing solutions via technology," said Gary Manheimer, president of BURNdevelopment. "All of BURN's work for clients is designed to enhance interaction with customers, bring about positive returns and, ultimately, enable companies to develop new ways to strengthen their positions in the marketplace." "We are very excited about using this new technology," said Reginald Vaughn, Assistant Vice President, Retail Development for SET. "The best part is it was so simple to use. Our dealership personnel joined the webcast to learn information and ask questions about the new Camry without leaving their dealership. We were able to get the information to our 2500 salespeople quickly in a very entertaining format." About Southeast Toyota Distributors, LLC Ranked first among Toyota's American distributors in sales and customer satisfaction, Southeast Toyota Distributors, LLC, (http://www.buyatoyota.com) is the largest franchised distributor of Toyotas in the world. The company distributes vehicles in Alabama, Florida, Georgia, and North Carolina North Carolina, state in the SE United States. It is bordered by the Atlantic Ocean (E), South Carolina and Georgia (S), Tennessee (W), and Virginia (N). Facts and Figures Area, 52,586 sq mi (136,198 sq km). Pop. and South Carolina South Carolina, state of the SE United States. It is bordered by North Carolina (N), the Atlantic Ocean (SE), and Georgia (SW). Facts and Figures Area, 31,055 sq mi (80,432 sq km). Pop. (2000) 4,012,012, a 15. . Headquartered in Deerfield Beach, Florida Deerfield Beach is a city in Broward County, Florida, USA. The city is named for the numerous deer that once roamed the area. As of 2004, the population estimated by the U.S. Census Bureau is 76,478. , Southeast Toyota is owned and operated by JM Family Enterprises, Inc. JM Family Enterprises, Inc., (http://www.jmfamily.com) ranked by Forbes as the 19th largest privately held company privately held company A firm whose shares are held within a relatively small circle of owners and are not traded publicly. in the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. , is a $7.1 billion diversified automotive corporation whose principal businesses focus on vehicle distribution and processing, finance and warranty services, and insurance products and services. In December 2000, the company was ranked by a survey in FORTUNE(R) magazine as one of the 100 Best Companies to Work For in America. The company is based in Deerfield Beach Deerfield Beach, town (1990 pop. 46,325), Broward co., SE Fla., on the Atlantic coast; inc. 1925. The development of high-technology industry and commerce expanded the town and more than doubled its population between 1970 and 1990. , Fla., and has significant operations in Jacksonville, Fla.; Mobile, Ala.; Commerce, Ga.; St. Louis, Mo.; and Hunt Valley, Md. About BURNdevelopment BURNdevelopment (http://www.burndevelopment.com) is an e-Business solutions firm focused on developing high-impact, creative technologies. The company is a global leader in marketing communications Marketing communications (or marcom) are messages and related media used to communicate with a market. Those who practice advertising, branding, direct marketing, graphic design, marketing, packaging, promotion, publicity, sponsorship, public relations, sales, sales technology, software integration, custom development, rapid content delivery and creative media design. BURN's solutions place technology between its clients and their customers, partners and employees. This enables companies to improve customer satisfaction levels, increase revenues and lower operating costs. BURN partners with its clients to provide guidance, formulate strategies and construct digital solutions to business initiatives. A medium-sized, privately held company, BURNdevelopment has earned the reputation as one of the Global 1000's foremost professional solutions firms, delivering multi-language solutions to companies in North America, Latin America and Europe since its inception in 1996. With a long list of satisfied customers, key strategic partner relationships, and highly experienced staff, BURN is well positioned to meet the increasing and changing demands of its global customers. |
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