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BRYANT GUMBEL COUNTS THE DAYS : LEAVING `TODAY' SHOW AFTER 15 YEARS, HE SAYS HE'LL `MISS HAVING THE FIRST SAY'.


Byline: Bill Carter The New York New York, state, United States
New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of
 Times

Bryant Gumbel was sitting in his tastefully taste·ful  
adj.
1. Having, showing, or being in keeping with good taste.

2. Pleasing in flavor; tasty.



taste
 cluttered, librarylike office at Rockefeller Center Rockefeller Center, complex of buildings in central Manhattan, New York City, between 48th and 51st streets and Fifth Ave. and the Ave. of the Americas (Sixth Ave.). The project was sponsored by John D. Rockefeller, Jr. , feet propped on his desk, hands clasped behind his head. With only a couple of weeks to go before he leaves NBC's ``Today'' program after a record-setting 15 years as its host, and with no certainty where he would be working after Jan. 3, Gumbel looked as unperturbed as a man in a hammock hammock, suspended bed, usually of netting, canvas, or leather. The hammock and its name were introduced to Europeans by Christopher Columbus, who learned of them from Native Americans.  rocking in the afternoon sun.

``It's just time,'' he said of his departure from the program, which he announced at the beginning this year. ``I'm not worried about something being lined up.''

Referring to his agent, he added: ``The lovely Ed Hookstratten and I have fought about this for a long time. I always say I just want to be the crazy old man who lives on the hill. I say I just might disappear. Ed says, `Yeah, disappear in 10 years.' ''

Gumbel, 48, has received offers from almost every network, and he will almost surely accept one of them early in the new year. Meanwhile, rumors buzz; the latest has him going to ABC ABC
 in full American Broadcasting Co.

Major U.S. television network. It began when the expanding national radio network NBC split into the separate Red and Blue networks in 1928.
, where he would become an anchor on the news magazine program ``20/20'' and the backup to Ted Koppel Edward James "Ted" Koppel (born February 8, 1940) is an American journalist, best known as the former anchorman for the American Broadcasting Company's Nightline.  on ``Nightline.'' In any case, it is unlikely he will soon find himself on his hill.

Beyond the intriguing suggestions for work (NBC NBC
 in full National Broadcasting Co.

Major U.S. commercial broadcasting company. It was formed in 1926 by RCA Corp., General Electric Co. (GE), and Westinghouse and was the first U.S. company to operate a broadcast network.
 is still a possibility, he said, but he confessed to finding his incumbent bosses ``a little complacent''), Gumbel admitted that he would miss the jolt he gets from his morning program.

``I love having a hand in the big story of the day,'' he said. ``When I'm not on `Today,' I'll miss having the first say on that big story.''

And, though it is rarely mentioned, there is his prominence as the most visible African-American broadcaster on network television.

``What has been to a certain extent satisfying,'' he said, ``is how I've been struck by the number of African-Americans who have stressed that it's important that I stay around. I think what was important to them is that every day there was somebody there, who, if not representing their interests, certainly represented what they were about.''

If one thing is particularly striking about the attention that has surrounded Gumbel as he leaves ``Today'' - in the last few months he has conducted a virtual farewell tour of interviews, as if he were a retiring sports star - it is the absence of the preoccupation with race that attended his acceptance of the job 15 years ago.

When he joined the program, the primary comment was that he was the first African-American host. This was quickly followed by questions about whether he could make the transition from sports to the longest-running news and information program on television.

``I find it amusing,'' Gumbel said, ``that when I started, I was considered maybe too light for the job and toward the back end I was considered maybe too serious.''

Jeff Zucker Jeffrey Zucker (born April 9, 1965) is an American television executive, and President & CEO of NBC Universal. He is a 5-time Emmy Award winner known for his aggressive promotion of his network's programs. , the executive producer of ``Today,'' said, ``He pretty much proved to anyone who ever made negative comments that he was simply the most qualified person who's ever had the host job.''

Zucker also said that Gumbel has, in forceful and subtle ways, brought ``a different perspective to the show.''

In the area of race, Gumbel said this different perspective was a fairly simple one: ``Just to ensure that the black guests you have on need not necessarily talk about racial matters. If you're talking about medicine and pregnancy, it's OK to have a black gynecologist gynecologist /gy·ne·col·o·gist/ (-kol´ah-jist) a person skilled in gynecology.

gy·ne·col·o·gist
n.
A physician specializing in gynecology.
.

``I'm not one given to viewing myself as any kind of role model, but I think it's very difficult for somebody to be on TV for two hours every day for 15 years and not have some impact; some, if only in defeating the arguments of some racist saying every black is - whatever he says he is.''

Gumbel's skills as a broadcaster were always acknowledged by fans and critics alike: He is unflappable in any live context, bright, quick-witted, intensely prepared, a dogged and intrepid interviewer and always supremely confident.

At various times during his tenure, there were critics (and competitors) who cited negative findings about him in research done on viewers' reaction to the show. Usually these related to that quality of self-confidence. For some, that played as arrogance. His occasional low standing with certain groups of women was cited as evidence that they were put off by Gumbel's interaction with his female co-hosts, which could seem like an especially male form of intellectual muscle-flexing.

Gumbel, never an apologizing sort, made no excuses for his man's-man style of presentation.

For the most part, this style has been extremely successful, both in how professionally the program was presented and in terms of its ratings. The program lagged behind ABC's ``Good Morning, America'' when Gumbel started in 1982, then moved ahead for several years. After Deborah Norville This articlearticle or section has multiple issues:
* Its neutrality is disputed.
* It does not cite any references or sources. Please help improve this article by citing reliable sources.
 replaced Jane Pauley Margaret Jane Pauley (born October 31, 1950, in Indianapolis, Indiana) is an American television journalist, and has been involved in news reporting since 1975. She is most known for her 13 year tenure on NBC's "Today" program and later 12 years of "Dateline NBC," and has  as co-anchor in 1989 - a public relations public relations, activities and policies used to create public interest in a person, idea, product, institution, or business establishment. By its nature, public relations is devoted to serving particular interests by presenting them to the public in the most  disaster for NBC, which was seen as using the well-liked Pauley as a scapegoat for the program's falling popularity - ``Today'' suffered even lower ratings until Katie Couric Katherine Anne "Katie" Couric (born January 7, 1957) is an American journalist who became well-known as co-host of NBC's Today. In 2006, she made a highly publicized move from NBC to CBS, and on September 5, 2006 she became the first woman to solo-anchor of the weekday  was installed in the chair next to Gumbel's in 1990. Since then, the ratings have risen steadily.

``Today'' just concluded its 52nd consecutive week as the highest-rated of the network morning news programs. ``Since the start of real competition'' with ``Good Morning, America,'' said Zucker, ``the show has never been more dominant than this year, and that year of dominance happened with Bryant as the captain.''

The supporting cast has probably never been stronger, either. One key to the program's current success, in the eye of many viewers, has been the more equal relationship between Gumbel and Couric. Staff members say that Couric's playful defusing of some of Gumbel's more domineering dom·i·neer·ing  
adj.
Tending to domineer; overbearing.



domi·neer
 tendencies is a significant element of the positive chemistry between them.

The rest of the ``Today'' team consists of the weatherman, Al Roker Al Roker (born August 20, 1954) is an American television broadcaster, best known as the weather anchor for NBC's Today show. He holds American Meteorological Society Television Seal #238. , who has a warm relationship with Gumbel, and the news anchor, Matt Lauer Matthew Todd Lauer (December 30, 1957)[1] is an American television personality, best known as a co-host of NBC's The Today Show (since 1994)[1] after being a news anchor in New York [2] , who has become a close friend of his, on camera and off. With Lauer set to be named officially as Gumbel's replacement any day now, the transition looks uncommonly smooth and amicable.

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Photo: With offers from almost all the networks coming in, ``Today'' anchor Bryant Gumbel, who announced he was leaving at the beginning of the year, says he's not worried about finding another position.
COPYRIGHT 1996 Daily News
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1996, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Title Annotation:L.A. LIFE
Publication:Daily News (Los Angeles, CA)
Date:Dec 23, 1996
Words:1070
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