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BRILL MEDIA EXCHANGES EQUITY FOR INTEREST IN NEW PRIMEDIA UNIT.


Primedia, Inc. (New York New York, state, United States
New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of
) has formed a new subsidiary called Media Central that will combine the company's 172 newsletters, magazines, Web sites, conferences, databases and other products that focus on the media. In addition, Brill Brill or Bril, Flemish painters, brothers.

Mattys Brill (mä`tīs), 1550–83, went to Rome early in his career and executed frescoes for Gregory XIII in the Vatican.
 Media Holdings (BMH BMH Blount Memorial Hospital
BMH Base Message Host
BMH British Motor Holdings
; New York), a company founded by Steven Brill and the producer of Brill's Content magazine and the media e-commerce site Contentville.com, has obtained a undetermined minority interest in Media Central in exchange for a 49% interest in BMH for Primedia.

Under terms of the deal, Steven Brill has been named chairman and chief executive officer of Media Central and he and his partners will retain a majority ownership in BMH. None of BMH's properties will be part of Media Central and neither Primedia nor Media Central will have any funding requirements related to BMH.

Primedia said that Media Central will include: Kagan World Media (Carmel, CA), the producer of 43 domestic and international newsletters (Cable TV Investor, Media Mergers & Acquisitions), reports, databooks, and conferences for various segments of the media industry; Simba (Wilton, CT), a producer of 11 newsletters (Book Publishing book publishing. The term publishing means, in the broadest sense, making something publicly known. Usually it refers to the issuing of printed materials, such as books, magazines, periodicals, and the like.  Report, Electronic Information Report), conferences and reports for the publishing and information industries; American Demographics, a related newsletter and conference; Folio: magazine and its related brand extensions and conferences; Circulation Management and a related conference; Cable World; and, MediaCentral.com. The latter four magazines were a part of Primedia's Intertec Publishing group.

In a statement, Primedia chairman/ceo Tom Rogers Thomas Andrew Rogers (February 12, 1892 - March 7, 1936) was a Major League Baseball pitcher from 1917 to 1921 for the St. Louis Browns, Philadelphia Athletics, and New York Yankees.  said that "by virtue of a variety of transactions over the years," including the purchase of Kagan World Media, "Primedia has gathered in one company...the single best collection of information resources (1) The data and information assets of an organization, department or unit. See data administration.

(2) Another name for the Information Systems (IS) or Information Technology (IT) department. See IT.
 for people in the media business. It makes sense to put all of these products under one roof and one proven leader. Steve Brill is that leader."

Brill said the combination of the media properties "creates enormous potential" and that the editorial and business resources of BMH will be available to and coordinated with those of Media Central. "We intend to use the editorial talent at the Media Central trade publications to provide additional expertise to every area we cover at Brill's Content and vice versa VICE VERSA. On the contrary; on opposite sides. ," Brill added.
COPYRIGHT 2001 JK Publishing, Inc
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2001, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Comment:BRILL MEDIA EXCHANGES EQUITY FOR INTEREST IN NEW PRIMEDIA UNIT.
Publication:Business Publisher
Article Type:Brief Article
Geographic Code:1USA
Date:Jan 16, 2001
Words:360
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