BRIEFCASE MILLS, DREAMWORKS FORM NEW ALLIANCE.Byline: - Staff and Wire Services GLENDALE - DreamWorks SKG SKG Stichting Kwaliteit Gevelbouw (Dutch) SKG Spielberg, Katzenberg,and Geffen (DreamWorks Studios) SKG Thessaloniki, Greece - Thessaloniki (Airport Code) SKG Smith and Kraus Global and foodmaker General Mills  This article or section may contain a proseline.Please help [ convert this timeline] into prose or, if necessary, a . announced a worldwide promotional partnership Monday spanning several film and video releases, including the much anticipated ``Shrek 2.'' Marketing efforts will include television and print advertising; on-pack branding ``on hundreds of millions of products''; and in-store support. General Mills' global brand portfolio includes Betty Crocker Betty Crocker, an invented persona and mascot, is a brand name and trademark of American food company General Mills. The name was first developed by the Washburn Crosby Company in 1921 as a way to give a personalized response to consumer product questions. , Pillsbury, Green Giant and Old El Paso Old El Paso is a brand applied to a range of Mexican-style foods, including dinner kits, tacos and tortillas, sauces, condiments, rice and refried beans. Old El Paso products are marketed in Australia, Canada, New Zealand, Finland, France, Germany, Greece, the Republic of . Jakks' Equalizer earns high praise MALIBU - Jakks Pacific's Equalizer rolled its way to the Oppenheim Toy Portfolio's Gold Seal Award on Monday. The remote-controlled wheeled vehicle Noun 1. wheeled vehicle - a vehicle that moves on wheels and usually has a container for transporting things or people; "the oldest known wheeled vehicles were found in Sumer and Syria and date from around 3500 BC" axle - a shaft on which a wheel rotates won out in the independent consumer review for its appeal with both child development experts and kids themselves, ranking highly in safety, design and engagement. Currently in production, the gadget hits wide distribution through major retailers in August, with a sales price of $70. Ex-UCLA official starts for Milken SANTA MONICA Santa Monica (săn`tə mŏn`ĭkə), city (1990 pop. 86,905), Los Angeles co., S Calif., on Santa Monica Bay; inc. 1886. Tourism and retailing are important, and the city has motion-picture, biotechnology, and software industries. - Ex-Rand and UCLA UCLA University of California at Los Angeles UCLA University Center for Learning Assistance (Illinois State University) UCLA University of Carrollton, TX and Lower Addison, TX executive James W. Osterholt was named vice president for development at the Milken Institute, a new position for the publicly supported economic think tank, it was announced Monday. ``Jim's stature, experience and abilities will help us as we seek additional sources of support for our efforts to improve economic conditions around the globe,'' said Michael L. Klowden, president and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of the Santa Monica-based institute. WorldCom edges closer to bankruptcy WorldCom Inc. investors stampeded to dump their stock Monday as new financial setbacks pushed the telecommunications giant closer to the brink of bankruptcy. More than 1.5 billion shares changed hands - more than double the record for Nasdaq daily volume - as trading resumed for the first time since WorldCom announced Wedneday that it had hidded more than $3.8 billion in expenses. The stock closed at 6 cents, down almost 93 percent. Interest rates are mixed for T-bills WASHINGTON - Interest rates on short-term Treasury securities were mixed in Monday's auction. The Treasury Department sold $17 billion in three-month bills at a discount rate of 1.69 percent, up from 1.68 percent last week. An additional $15 billion was sold in six-month bills at a rate of 1.730 percent, down from 1.765 percent. The three-month rate was the highest since June 17 when the bills sold for 1.7 percent. The six-month rate was the lowest since Jan. 14 when the rate was 1.58 percent. In a separate report, the Federal Reserve said Monday that the average yield for one-year constant maturity Treasury bills, the most popular index for making changes in adjustable rate mortgages, dipped to 2.1 percent last week from 2.13 percent the previous week. Allergan optical firm starts anew SANTA ANA - Advanced Medical Optics Advanced Medical Optics, Inc., (NYSE: EYE) (known as AMO) is a global medical device leader focused on the discovery and delivery of innovative vision technologies that optimize the quality of life for people of all ages. Inc.'s spin-off from Allergan Inc. on Monday means a tax-free dividend to stockholders. Santa Ana-based Advanced Medical Optics bills itself as the world's second-largest ophthalmic surgical company, in the markets in which it competes, and the world's second-largest contact lens contact lens, thin plastic lens worn between the eye and eyelid that may be used instead of eyeglasses. Actors, models, and others wear them for appearance, and athletes use them for safety and convenience. care company. The separation from Allergan is based on the principle that the two companies, one focused on pharmaceuticals and the other on medical devices, were diverging and could better achieve their corporate goals as separate entities, according to President and Chief Executive Officer James V. Mazzo. |
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