BRIDGE to Deliver Financial News and Data Via Captivate Office Elevator Network.Business Editors & High-Tech Writers NEW YORK--(BUSINESS WIRE)--Aug. 7, 2000 BRIDGE Continues to Expand Its Reach and Find New Channels to Provide its Customers Financial News and Market Data Bridge Information Systems (BRIDGE(R)) the largest provider of financial information services See Information Systems. in North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere. , today announced it is providing financial news and market data to office tower elevators nationwide through Captivate Network, Inc., the new media company bringing wireless Internet to the elevator. BRIDGE's partnership with Captivate enables BRIDGE to continue expanding its global reach and find new channels to provide its customers with world financial news and market data. Business people in Class A office towers will now be able to view top stories, company, economic/policy and market news from BRIDGE, a trusted resource for financial information. Through this partnership, Captivate will also have access to market data to display U.S. and International indices, as well as prices of major equities. BridgeNews will supply content to the editors at Captivate Network's production center who then select, edit, format and update material. Each image is on a Captivate screen for l0 seconds and information is updated every 20 minutes throughout the day. "Partnering with Captivate is a natural extension for us as we seek to bring timely financial market data to businesspeople around the world," said Angus Robertson Angus Robertson, born 28 September 1969, Wimbledon, London, England, is a politician in Scotland. He is the Scottish National Party (SNP) Member of Parliament (MP) for Moray, Scotland, first elected in 2001. , Executive Vice President, BRIDGE. "Captivate's office tower network gives us the ability to leverage a new medium to reach our target audience of market professionals and major corporations." BRIDGE's financial market data will be accessible on the Captivate network of high-resolution flat panel silent screens. Currently, more than 50 buildings have been installed in New York City New York City: see New York, city. New York City City (pop., 2000: 8,008,278), southeastern New York, at the mouth of the Hudson River. The largest city in the U.S. , Chicago, Stamford, Boston and San Francisco San Francisco (săn frănsĭs`kō), city (1990 pop. 723,959), coextensive with San Francisco co., W Calif., on the tip of a peninsula between the Pacific Ocean and San Francisco Bay, which are connected by the strait known as the Golden and 450 more are under contract across the country. When the network is fully deployed, Captivate will reach 3-4 million people and will deliver 66 million impressions daily. "Our customers expect quality content to come across our screens as they are on the go throughout their business day," said Michael DiFranza, President and Chief Executive Officer of Captivate Network, Inc. "Our partnership with BRIDGE allows us to add a more detailed financial news element to our programming that is in high demand by today's business Today's Business is a show on CNBC that aired in the early morning, 5 to 7AM ET timeslot, hosted by Liz Claman and Bob Sellers, and it was replaced by Wake Up Call on Feb 4, 2002. professional." About Captivate Network Captivate Network, Inc. (www.captivatenetwork.com), the new media company that is bringing the Internet to the elevator, was founded in October 1997 and is privately held. Dedicated to providing business professionals with quality programming and advertising though its network of class A office towers nationwide, the company has secured approximately 500 buildings to date. Current venture capital investors include ABS Capital Partners, Advent International Advent International - a long-established and leading global private equity investor Background Advent was founded in 1984 by Peter Brooke and Clint Harris to focus on international private equity investing. , Olympic Venture Partners, Primus Venture Partners, Inc. AEW AEW Airborne Early Warning AEW Air Expeditionary Wing AEW Airborne Electronic Warfare AEW Agr' Eau' Wat (Canadian agricultural consultant) AEW Amckerns Explosion Wars (Half Life community) Capital Management, as well as several of the nation's largest commercial real estate companies. The company is headquartered in Westford, Massachusetts Westford is a town in Middlesex County, Massachusetts, United States. The population was 20,754 at the 2000 census. History Westford was first settled in 1635. Originally a part of neighboring Chelmsford, West Chelmsford soon grew large enough to sustain its own and currently employs 110 people, with plans to expand to 155 by year-end. About BRIDGE BRIDGE, together with its principal operating units, Bridge Information Systems, Telerate(R), Bridge Trading, eBRIDGE(SM), and BridgeNews(SM), is the largest provider of financial information and related services in North America and one of the fastest growing in the world. BRIDGE information products include a wide range of workstations, market data feeds and web browser-based applications, combined with comprehensive market data, in-depth news, powerful analytic tools and trading room The notion of "trading room" (sometimes used as a synonym of "trading floor", see below) is widely used in financial markets to refer to the office space where market activities are concentrated in investment banks or brokerage houses. integration systems. BridgeNews leverages a network of 600 BRIDGE journalists in more than 100 locations that break news affecting financial markets globally. BRIDGE is the co-producer of the Nightly Business Report Nightly Business Report is a financial news television program that is broadcast live, weekday evenings on most of the public television stations in the United States. Frequently abbreviated to NBR, the show is produced by public television station WPBT-TV in Miami, Florida, and and is a leading provider of financial news and information to media companies worldwide. BRIDGE, with 5000 employees worldwide, and over a quarter of a million users in over 65 countries, is headquartered in New York City with the BRIDGE Trading and Technology center in St. Louis, MO., and major regional centers in Europe, the Middle East, Africa, and the Pacific Rim Pacific Rim, term used to describe the nations bordering the Pacific Ocean and the island countries situated in it. In the post–World War II era, the Pacific Rim has become an increasingly important and interconnected economic region. . For more information visit the BRIDGE web site at http://www.bridge.com. |
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