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BRC Imagination Arts' Bob Rogers to Receive Prestigious THEA Lifetime Achievement Award.


Rogers Known for Work with Abraham Lincoln Presidential Library and Museum The Abraham Lincoln Presidential Library and Museum looks at the life of the 16th U.S. President, Abraham Lincoln, and the course of the American Civil War. Combining traditional scholarship with 21st century showmanship techniques, the popular museum continues to draw people from , Adler Planetarium The Adler Planetarium and Astronomy Museum in Chicago, Illinois was the first planetarium built in the Western Hemisphere and is the oldest in existence today.[1] , Disney, Ford Motor Company, NASA NASA: see National Aeronautics and Space Administration.
NASA
 in full National Aeronautics and Space Administration

Independent U.S.
, and Universal Studios

BURBANK, Calif. -- BRC BRC Black Rock City (Burning Man)
BRC British Retail Consortium
BRC Business Resource Center (Small Business Administration)
BRC Bisexual Resource Center
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 Imagination Arts, one of the world's leading creators of truly engaging visitor experiences for museums, corporate visitor centers, and cultural heritage attractions, today announced that Founder and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  Bob Rogers
For other persons also named Bob Rogers see Bob Rogers (disambiguation).

Bob Rogers is Founder and Chairman of BRC Imagination Arts — "experience designers," planners, and producers for museums, visitor centers and commercial
 has been selected as this year's THEA The´a

prop. n. 1. (Bot.) A genus of plants found in China and Japan; the tea plant.

Noun 1. Thea - (Greek mythology) the Titaness who was mother of Helios and Selene and Eos in ancient mythology
Theia
 Lifetime Achievement Award recipient by the TEA (http://www.teaconnect.org/), a non-profit association representing the world's leading creators, developers, designers and producers of compelling places and experiences.

Internationally recognized as the equivalent of an Oscar for the industry, the THEA Awards bring recognition to achievement, talent, and personal excellence within the themed entertainment and experience design industry worldwide, with more than 10 competitive categories. Each year only one THEA Lifetime Achievement Award is given. This year's awards will be presented at the THEA Awards Gala on March 3, 2007 in Anaheim, California.

As CEO of BRC, Rogers has led a wide variety of projects for clients such as the Abraham Lincoln Presidential Library and Museum, Disney, General Motors, NASA, the Texas State History Museum, and the U.S. Pavilion at the 2005 World's Fair in Japan. With nearly 40 years in the industry, Rogers has become a highly-sought writer and speaker on subjects related to content-based themed entertainment. His reputation as one of the world's most innovative and insightful creators of educational visitor experiences earned him an invitation to help NASA develop its master plan for the exploration of Mars The exploration of Mars has been an important part of the space exploration programs of the Soviet Union (later Russia), the United States, Europe, and Japan. Dozens of robotic spacecraft, including orbiters, landers, and rovers, have been launched toward Mars since the 1960s. . In 2002, Rogers was awarded one of NASA's most prestigious civilian awardsCothe NASA Public Service Medal The Public Service Medal may refer to one of a number of awards:
  • The Public Service Medal (Australia) is an Australian civil award.
  • The Pingat Bakti Masyarakat (Public Service Medal) is a Singaporean civil award.
.

The THEA Lifetime Achievement Award is the latest among more than 250 international awards garnered by BRC over 25 years, with eleven previous THEA Awards for Outstanding Achievement including two last year for the categories: Reinvention of a Cultural Heritage Center: Images of Singapore The Images of Singapore is a wax museum in Imbiah Lookout, Sentosa, Singapore near the Singapore Cable Car stop at Sentosa and the Merlion. The museum has an exhibition of the History of Singapore from the earliest days of Singapore to the present day with wax figures and , Sentosa Island, Singapore; and Museum: Abraham Lincoln Presidential Library and Museum.

Rogers joins an esteemed group of previous Lifetime Achievement recipients including: Harrison "Buzz" Price (1994), the economic feasibility science inventor of the themed entertainment industry; Marty Sklar (1995), the creative head of Walt Disney Imagineering for a quarter century; John Hench (1998), Walt Disney Imagineer Imagineer may refer to:
  • Imagineer, a Japanese video game developer and publisher that should not too be confused with Imagineering, a now-defunct video game developer from New Jersey.
  • Imagineers, the employees of Walt Disney Imagineering.
 and master art director for 65 years; and Yves Pepin (2005), creator of world expositions, special events, and international event spectaculars including the Millennium firework celebration at the Eiffel Tower.

"I am humbled to join such a truly impressive collection of creative, accomplished, and visionary minds," said Rogers. "BRC is known for its respect for content, an ability to embrace and communicate history and culture, and a desire to give visitors meaningful experiences. This award is a measure not of my work alone, but of the collective work of BRC and its clients over the past 25 years, and exemplifies the growing impact of our 'Showmanship Meets Scholarship' approach to experience design."

ABOUT BRC IMAGINATION ARTS

Founded in 1981, BRC Imagination Arts is the leader in the design, creation, and production of innovative and immersive experience-based attractions for museums, experiential marketing, theme parks, and cultural heritage sites worldwide. BRC projects have consistently exceeded the expectations of clients and visitors, and have a proven track record of economic sustainability and the industry's best record for on time, on budget performance. Clients include Abraham Lincoln Presidential Library and Museum, Adler Planetarium, Disney, Ford Motor Company, General Motors, NASA, Universal Studios, and Warner Brothers. With offices in California, Amsterdam, and the United Kingdom, BRC has been honored with over 250 international awards for creative excellence including two Academy Award nominations, and 11 previous THEA Awards for Outstanding Achievement in themed entertainment. The company is currently engaged in major projects in the United States, Europe, and Asia. For more information, visit www.brcweb.com.
COPYRIGHT 2006 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2006, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Nov 15, 2006
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