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BPA testing of NetCount underway.


LOS ANGELES--(BUSINESS WIRE)--Jan. 22, 1996--NetCount, a leading provider of Internet Web site measurement and tracking services, announced that it is working with BPA BPA British Paediatric Association.  International to test the NetCount Web site tracking software, systems and methodology.

The announcement was made Monday by NetCount President Robin D. Richards and Chairman of the Board Paul M. Grand.

The next objective of the BPA-NetCount relationship will be to move forward with beta tests of actual NetCount customers. BPA spokesperson, Peter Black, senior vice president of marketing, commented: "We are excited about the opportunity to work with NetCount to audit customer information. We believe that the NetCount technology and methodology provide excellent and unique information for their clients."

"We are impressed with NetCount's commitment to count all that is countable (mathematics) countable - A term describing a set which is isomorphic to a subet of the natural numbers. A countable set has "countably many" elements. If the isomorphism is stated explicitly then the set is called "a counted set" or "an enumeration". ," said Dick Hackenberg, a senior executive at TBWA TBWA Tampa Bay WorkForce Alliance (Florida)
TBWA The Big What Adventure
TBWA Texas Bottled Water Association
TBWA Tampa Bay Water Authority (Florida)
TBWA Tiny Bubbles With Attitude
 Chiat/Day. "It's the only way to go when precise data is available. That data is very important to advertisers and agencies. NetCount is doing right by working with BPA."

BPA International is a worldwide leader in circulation marketing and intelligence. In addition to conducting circulation audits for nearly 1,700 business publications and special-interest consumer magazines in 27 countries, BPA provides circulation information, including subscribers' business and occupational demographics to 2,500 advertiser companies and advertising agencies.

NetCount is the Web site tracking service which measures real users, and offers impartial, third-party verification TPV (Third party verification) is a process of getting an independent third party company to confirm that the customer is actually requesting a change or ordering a new service or product.  of Web site traffic using a method of census-based counting, not sampling. NetCount offers free NetCount Basic service, consisting of an individualized in·di·vid·u·al·ize  
tr.v. in·di·vid·u·al·ized, in·di·vid·u·al·iz·ing, in·di·vid·u·al·iz·es
1. To give individuality to.

2. To consider or treat individually; particularize.

3.
 on-line report of Web site traffic updated weekly.

NetCount also offers seven additional NetCount Plus reports which provide a greater level of detail and comparison data and are available on a subscription basis. Through these easy-to-read reports, Web site operators can gain greater understanding about their own Web sites. Advertisers and media buyers gain access to timely, standardized measures of performance, permitting them to select the best Web sites to reach their target audiences.

NetCount is a Limited Liability Corporation. For additional information, visit the NetCount Web site at http://www.netcount.com, send e-mail to info@netcount.com, call 800/7000-NET in the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area.  or 213/848-5700 internationally.

NetCount, NetCount Basic and NetCount Plus are registered trademarks of NetCount LLC (Logical Link Control) See "LANs" under data link protocol.

LLC - Logical Link Control
.

CONTACT: NetCount, Los Angeles Los Angeles (lôs ăn`jələs, lŏs, ăn`jəlēz'), city (1990 pop. 3,485,398), seat of Los Angeles co., S Calif.; inc. 1850.  

Yvette Herrera, 213/848-5480

yherrera@netcount.com (e-mail)
COPYRIGHT 1996 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1996, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Jan 22, 1996
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