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BOPS Appoints Zafar Malik as Vice President of Design Services; High-Performance Core Provider Enhances Design Services Organization To Service Its Growing Customer Base.


Business Editors/High-Tech Writers

MOUNTAIN VIEW, Calif.--(BUSINESS WIRE)--June 9, 2000

BOPS(R), Inc., a leading programmable DSP (1) (Digital Signal Processor) A special-purpose CPU used for digital signal processing applications (see definition #2 below). It provides ultra-fast instruction sequences, such as shift and add, and multiply and add, which are commonly used in math-intensive  core provider, today announced that the company has appointed Zafar Malik as vice-president of design services. Malik joins BOPS executive team and is responsible for providing design services to the company's customers.

BOPS develops and licenses high-performance DSP cores as well as providing top tier OEMs with hardware, software tools and engineering support to quickly and efficiently design Internet, multimedia and communications products using the BOPS ManArray(TM) DSP core family.

Carl Schlachte, BOPS CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. , remarked, "Zafar Malik's design and design management experience will greatly enhance our ability to effectively support our customers to achieve the results they require for their high-performance DSP based, System on Chip designs using our synthesizable cores for their Internet, multimedia and communications products."

Zafar Malik joins BOPS with over 20 years of design management and design experience. Most recently, he was with Hitachi Semiconductor, where he was Director of ASSP (Application Specific Standard Part) An ASIC chip that is designed as a generic device for a particular market. Whereas an ASIC is typically used only by its creator, ASSPs are used by many different companies in the design of their products. See ASIC.  (Application Specific Standard Products) and was involved in designs using cores for the communications market. Prior to this, Malik held design and design management positions at Samsung Microelectronics, Fujitsu Microelectronics, and Texas Instruments See TI.

(company) Texas Instruments - (TI) A US electronics company.

A TI engineer, Jack Kilby invented the integrated circuit in 1958. Three TI employees left the company in 1982 to start Compaq.
. Malik holds a MBA MBA
abbr.
Master of Business Administration

Noun 1. MBA - a master's degree in business
Master in Business, Master in Business Administration
 degree from St. Edward's University
For the college in the United Kingdom, see St. Edward's College.
History
The school was founded by the Rev. Edward Sorin, CSC , Superior General of the Congregation of Holy Cross, who also founded the University of Notre Dame in Indiana.
, Austin, Texas and a MSEE MSEE Master of Science in Electrical Engineering
MSEE Mean Square Estimation Error
MSEE Major Source Enforcement Effort
MSEE Materials Science and Electrical Engineering (Purdue University building) 
 degree from the University of Missouri, Columbia, Missouri.

About BOPS, Inc.

BOPS, Inc. is a Palo Alto, Calif.-based company that develops and licenses high performance, scalable and reusable DSP cores and compiler and software tool products for high-volume, SOC-based applications for the Internet, multimedia and wireless communications markets.

ManArray DSP cores accelerate a SOC manufacturers' time from product concept to high-volume shipment. The ManArray technology has been designed to integrate with MIPS (Million Instructions Per Second) The execution speed of a computer. For example, .5 MIPS is 500,000 instructions per second; 100 MIPS is a hundred million instructions per second. (R) and ARM(TM) processor-based SOCs.

Notes to editors: Photo available on request. Zafar Malik can be reached at 650/254-2814, zafar@bops.com


Acronyms:
ASSP:   Application Specific Standard Products
bops:   Billions of Operations per Second
DSP:    Digital Signal Processor
SOC:    Systems-on-Chip


BOPS is a registered trademark of BOPS, Inc. and ManArray is a trademark of BOPS, Inc. All other trademarks and registered trademarks are the property of their respective holders.
COPYRIGHT 2000 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2000, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Jun 9, 2000
Words:356
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