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BOOST Mobile to Showcase Upcoming Java Games at E3 2003 Convention.


Business Editors/High-Tech Writers

E3Expo 2003

Booth #2128, West Hall

LOS ANGELES--(BUSINESS WIRE)--May 13, 2003

Chasma, helloNetwork, Sorrent, and Thumbworks to Exhibit New

Youth-Oriented Entertainment Applications on BOOST Mobile Prepay

Phones

BOOST Mobile, a leading provider of pay-as-you-go wireless phones and services designed to meet the lifestyle needs of today's youth, will showcase a suite of soon-to-be-released wireless entertainment applications and branded content Branded Content, also known as Branded entertainment and Advertainment, is a relatively new form of advertising medium that blurs conventional distinctions between what constitutes advertising and what constitutes entertainment.  at this year's Electronic Entertainment Expo (E3), May 14-16.

Four of the most highly recognized names in wireless application development, including Chasma, helloNetwork, Sorrent, and Thumbworks will demonstrate 15 new youth-oriented entertainment applications at the BOOST Mobile booth, #2128 in the West Hall.

Applications developed using the Java 2 Platform, Micro Edition (language, programming) Java 2 Platform, Micro Edition - (J2ME) Sun's Java platform for consumer devices.

J2ME defines Configurations and Profiles for different classes of small memory device, from smart cards to pagers to set-top boxes.
, (J2ME (Java 2 Platform, Micro Edition) A version of Java 2 for cellphones, PDAs and consumer appliances. J2ME uses the K Virtual Machine (KVM), a specialized Java interpreter for devices with limited memory. (TM)) that will be demonstrated and available soon on BOOST Mobile pay-as-you-go wireless phones include:

-- Chasma: AtomSmash, Kawasaki(R) ATV (1) (Advanced TV) An early name for the digital TV standard proposed by the Advisory Committee on Advanced Television Service (ACATS). See ACATS. See also ATV Forum.

(2) (Analog TV) Refers to the NTSC, PAL and SECAM analog TV standads.
, Kawasaki(R) Jet Ski Jet Ski  

A trademark used for a personal watercraft.


jet ski
Noun

a small self-propelled vehicle resembling a scooter, which skims across water on a flat keel

jet skiing n
, and

Whac A Mole

-- helloNetwork: BOOST Mobile branded VideoScreenSaver(TM)

-- Sorrent: FOX Sports(TM) Football, FOX Sports(TM) Basketball,

DuraTrax(TM) Mobile RC and Wild 8-Ball

-- Thumbworks: Barry Bonds Baseball, Dragon Flight, Etch A

Sketch(R), Jeep(R) Offroad Jam, PIPES Puzzle Game, Snow

Shredder, and Suzuki(R) Motocross motocross

Form of motorcycle racing in which cyclists compete on a closed course marked out over natural or simulated rough terrain. Courses vary widely but must be 1.5–5 km (1–3 mi) in length, with steep inclines, hairpin turns, and mud.
.

"Most of the major cellular phone companies are casting a wide net, introducing wireless applications and content on contract plans that attempt to satisfy the interests of every demographic," said Seth Cummings, senior manager, Wireless and Internet, BOOST Mobile. "Not BOOST Mobile. Our one and only focus continues to be offering the best pay-as-you-go wireless services and entertainment specifically designed for today's youth."

BOOST Mobile continues to build on its strategy to be the leading provider of communications products for the youth market. Since the launch of the company's wireless network in the United States last August, it has introduced several games, including Astrosmash(TM), Blazing Boards(TM), MotoGP(TM), Snood snood

see frontal process (2).
(TM), Tetris Tetris (Russian: Тетрис) is a , released on a large spectrum of platforms. Alexey Pajitnov originally designed and programmed the game in June 1985[1] (R), and (WWE WWE World Wrestling Entertainment, Inc. (formerly World Wrestling Federation)
WWE Witwe (German: Widow)
WWE William Webb Ellis (inventor of rugby)
WWE World Wide Education
WWE Well Woman Exam
) Mobile Madness(TM).

BOOST Mobile is now working closely with developers throughout the design and development process to ensure that BOOST customers' game and application experience will consistently be the best. BOOST Mobile games and content will be highly optimized to run on its Java-enabled mobile devices, including the exclusive Roxy i90c and award-winning i95cl phones from Motorola.

About BOOST Mobile

BOOST Mobile LLC (Logical Link Control) See "LANs" under data link protocol.

LLC - Logical Link Control
, with headquarters in Irvine, Calif., is a lifestyle-based telecommunications company that focuses solely on developing and distributing communications products for the youth market.

BOOST Mobile is the only pay-as-you-go wireless phone service that offers the unique BOOST 2WAY walkie-talkie feature. The company offers pay-as-you-go wireless phone service, RE-BOOST pay-as-you-go airtime cards and a wide range of accessories, Java(TM) games for wireless phones, ring-tones and other cutting-edge mobile services that are available at more than 800 locations where youth prefer to shop, including Best Buy, Wherehouse Music, Good Guys, and wireless and youth fashion retailers in California and Nevada.

Note to Editors: Registered trademarks are property of their respective owners.
COPYRIGHT 2003 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2003, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:May 13, 2003
Words:481
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