BOOST Mobile and YES Networks Partner to Provide Interactive Radio Services to Youth Wireless Market.Entertainment Editors/Business Editors/High-Tech Writers IRVINE Irvine, town, Scotland Irvine (ûr`vĭn), town (1991 pop. 32,507), North Ayrshire, SW Scotland, on the Irvine River estuary. Industries include iron and brass foundries. Other products are chemicals, electric goods, and clothing. , Calif.--(BUSINESS WIRE)--April 15, 2003 BOOST Mobile, a lifestyle-based wireless telecommunications company See telecom company. serving young and active consumers, and YES Networks, a pioneer in interactive broadcast services, are offering interactive media services to BOOST Mobile customers. The deal enables BOOST Mobile customers with Wireless Web access to easily identify a song playing on their favorite radio station and buy the matching CD from Amazon.com (Amazon.com, Seattle, WA, www.amazon.com) The largest online shopping site and one of the most widely known e-commerce sites on the Web. Founded by Jeff Bezos in 1995, it had 11 employees by year's end. Within four years, it had more than 1,600 employees and four million customers. . By selecting the "Entertainment" item from BOOST Mobile's Wireless Web service menu, a customer simply chooses the matching city and radio station and YES identifies the song and performer that is playing and provides CD purchase information. "We've we've Contraction of we have. we've have all heard a new tune on the radio and waited for the DJ to name the artist, only to hear a commercial immediately follow the song," said Seth Cummings, senior manager, Interactive, BOOST Mobile. "Not anymore. Through our agreement with YES, we are continuing to offer innovative wireless products and services that accommodate the lifestyle interests of young people." BOOST Mobile's Wireless Web service provides access to many different Web-based sites in the display of a BOOST Mobile phone. For 20 cents a day, customers can add 'always on' Wireless Web service to any BOOST Mobile service plan and access YES on their wireless phones and devices through the BOOST Wireless Web menu. A recent study conducted by Paragon Research Strategies in 2003 found that 82 percent of radio listeners think DJ announcing of artist and title information is important, yet listeners notice decreasing announcements of such information. YES provides these services to station listeners wherever they are -- in the home or on the road. "Wireless phones are compact and unobtrusive," said Daniel Daniel, book of the Bible Daniel, book of the Bible. It combines "court" tales, perhaps originating from the 6th cent. B.C., and a series of apocalyptic visions arising from the time of the Maccabean emergency (167–164 B.C. Goldscheider, president of YES Networks. "By making our service available through Boost Mobile's wireless phones, YES provides radio station listeners with an easy-to-use tool for identifying the song now playing on air and buying the CD, merchandise, concert tickets and more." About YES Networks Inc. YES is a leading contextual data aggregator and application service provider for mobile operators, broadcasters and content providers and the premier destination to transform consumers' passions and interests into action, response and commerce. Listeners across the country can identify the song playing on radio stations and then buy the CD, concert tickets and other related merchandise from top online merchants, such as Amazon Amazon, in Greek mythology Amazon (ăm`əzŏn), in Greek mythology, one of a tribe of warlike women who lived in Asia Minor. and eBay. With service available for more than 1,000 top radio stations, YES is accessible via voice-activated phone services, radio station and personal Web sites, www.yes.net and Wireless Web-enabled devices. YES Networks is a privately held company privately held company A firm whose shares are held within a relatively small circle of owners and are not traded publicly. with U.S. offices in suburban Philadelphia. About BOOST Mobile BOOST Mobile LLC (Logical Link Control) See "LANs" under data link protocol. LLC - Logical Link Control , with headquarters in Irvine, is a lifestyle-based telecommunications company that focuses solely on developing and distributing communications products for the youth market. BOOST Mobile is the only pay-as-you-go wireless phone service that offers the unique BOOST 2WAY(TM) walkie-talkie feature. The company offers pay-as-you-go wireless phone service, RE-BOOST pay-as-you-go airtime air·time n. 1. The time during which a radio or television station is broadcasting. Also called airspace. 2. The time at which a radio or television program is broadcast. cards and a wide range of accessories, Java(TM) games for wireless phones, ring-tones and other cutting-edge mobile services that are available at more than 800 locations where youth prefer to shop, including Best Buy, Wherehouse Music, Good Guys and wireless and youth fashion retailers in California California (kăl'ĭfôr`nyə), most populous state in the United States, located in the Far West; bordered by Oregon (N), Nevada and, across the Colorado River, Arizona (E), Mexico (S), and the Pacific Ocean (W). and Nevada. Find more information on the Web at www.boostmobile.com. |
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