BOE Hydis to Manufacture Industry's Most Power Efficient qVGA Mobile Displays using PenTile RGBW(TM) Technology; High-Brightness, Low-Power Mobile Display Line Enabled by Clairvoyante Technology.CUPERTINO, Calif. & ICHEON, South Korea -- The industry's most power-efficient qVGA display panels will soon be available from Korean TFT-LCD TFT-LCD Thin Film Transistor - Liquid Crystal Display maker BOE BOE Based on Experience BOE Board of Education BOE Boletín Oficial del Estado (Spanish) BOE Bank of England BOE Board of Equalization BOE Board of Elections BOE Barrel of Oil Equivalent BOE Bind on Equip Hydis, who plans to produce a full product line of small-screen displays integrated with proprietary PenTile RGBW RGBW Royal Gloucestershire, Berkshire and Wiltshire (regiment) (TM) technology from Clairvoyante. Incorporating PenTile RGBW(TM) technology into the 1.8 to 2.0-inch modules will enable an optimal balance of brightness and power efficiency along with improved visual resolution. BOE Hydis, an early adopter of PenTile Matrix(TM) technology, is continuing to support the emerging technology by building four qVGA models using PenTile RGBW layouts, including two 1.8-inch and two 2.0-inch displays. BOE Hydis will be among the first to produce qVGA displays for mobile phones using this technology, which is ideal for mobile display panels because high brightness, low power consumption, and high visual resolution are critical to usability. BOE will build two wide-viewing angle PenTile RGBW modules using their patented Advanced Fringe Field Switching (AFFS AFFS Academy for Future Science (Los Gatos, CA) AFFS Army Field Feeding System AFFS Amphibious Floating Bridge and Ferry System (India) AFFS Air Force Family Services ) technology to increase contrast and transmittance while limiting surface reflection, which enables easy readability and visibility under any lighting condition. AFFS technology also provides excellent power management, and when coupled with PenTile RGBW technology can further lower power consumption. Clairvoyante's patent-pending PenTile RGBW technology combines advanced subpixel rendering Subpixel rendering is a way to increase the apparent resolution of a computer's liquid crystal display (LCD). It takes advantage of the fact that each pixel on a color LCD is actually composed of individual red, green, and blue subpixel stripes to anti-alias text with greater technology with an eight-subpixel configuration that adds white subpixels to the mix of conventional red, green, and blue subpixels. This reduces the number of column drivers and widens each subpixel, making a wide range of performance benefits possible. BOE is harnessing the second-generation of this proprietary technology for the qVGA products, which are expected to be available in the first quarter of 2006. In addition to increasing brightness and contrast ratio, PenTile RGBW also benefits the display's overall performance. The 1.8-inch display modules use only three LEDs -- consuming just 60 percent of the power that conventional LCD products would need to reproduce the same brightness at this high visual resolution. The unique pixel arrangement increases aperture An orifice. It often refers to an opening in which light is allowed to pass in optical systems such as cameras and lasers. See f-stop and numerical aperture. ratio and panel transmissivity. Clairvoyante's proprietary gamut See color gamut. gamut - The gamut of a monitor is the set of colours it can display. There are some colours which can't be made up of a mixture of red, green and blue phosphor emissions and so can't be displayed by any monitor. mapping algorithms improve white luminosity luminosity, in astronomy, the rate at which energy of all types is radiated by an object in all directions. A star's luminosity depends on its size and its temperature, varying as the square of the radius and the fourth power of the absolute surface temperature. and contrast resulting in brighter whites and enhanced natural colors. "One of our key objectives is to produce high-brightness, high-resolution displays for the mobile market, and we're very pleased that using PenTile RGBW technology makes that possible without increasing power requirements," says Jung Yeal Lee, chief technology officer at BOE Hydis. "Furthermore, Clairvoyante's cutting-edge approach will not only be simple to integrate into our manufacturing processes, but is a cost-efficient solution for achieving our overall goals." "As an early adopter of PenTile RGBW technology, BOE has long supported the PenTile(TM) value proposition and we are thrilled by BOE Hydis' continuing commitment to PenTile products," says Joel Pollack pollack: see cod. pollack or pollock Either of two commercially important North Atlantic species of food fish in the cod family (Gadidae). , president and chief executive officer of Clairvoyante. "We are confident their decision to build a qVGA product line based on PenTile RGBW technology will enable the AFFS-applied Viewiz(R) products to successfully address brightness and power challenges inherent in mobile applications." About Clairvoyante Clairvoyante, Inc. develops and licenses unique pixel architectures and algorithms to the flat-panel display flat-pan·el display n. A thin lightweight video display used in laptop and notebook computers and employing liquid crystals, electroluminescence, or a similar alternative to cathode-ray tubes. Also called flat screen. industry under the PenTile Matrix(TM) brand family. The company's proprietary subpixel rendering technology optimizes the performance of next-generation LCD displays in terms of brightness, resolution and power consumption. Founded in July 2000, Clairvoyante maintains offices in Sebastopol and Cupertino, California. The company's investors include American River
About BOE Hydis Formerly a member of Hynix Semiconductor, BOE HYDIS was incorporated into China's BOE Technology Group Co Ltd in January 2003. BOE HYDIS is currently among the top 10 global TFT-LCD producers, in terms of production capacity. With its talented and innovative research and development team of nearly 300, the company is positioned to become one of the global top five producers by 2008. Headquartered outside of Seoul, South Korea, it has established a global network of sales and service offices in the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. , Japan, Taiwan and China. For more information, visit www.boehydis.com. Logo, Clairvoyante, PenTile, and PenTile Matrix are trademarks/service marks of Clairvoyante, Inc. Viewiz(R) is a registered trademark of BOE Hydis. |
|
||||||||||||
Printer friendly
Cite/link
Email
Feedback
Reader Opinion