BILLBOARD and CTIA Partner For MECCA 2005--The Mobile Entertainment Content, Commerce & Applications Conference.NEW YORK New York, state, United States New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of -- Billboard to Produce Mobile Entertainment Track During CTIA (1) See CompTIA. (2) (Cellular Telecommunications & Internet Association, Washington, DC, www.ctia.org, www.wow-com.com) A membership organization founded in 1984 that is involved with regulatory and public affairs issues in the wireless industry. WIRELESS I.T. & Entertainment 2005 - September 26th Billboard, the world's most trusted source of music, video and digital entertainment news, charts, reviews and analysis, announced today a multi-year partnership with CTIA-The Wireless Association(TM) to serve as the exclusive content provider for the digital and mobile entertainment track for both fall and spring shows beginning with CTIA WIRELESS I.T. & Entertainment 2005, September 26-29, 2005. The Mobile Entertainment Content, Commerce & Applications Conference--or MECCA--will take place on September 26, 2005 during the CTIA's show at San Francisco's Moscone Center The Moscone Center is San Francisco, California's largest convention and exhibition complex. The complex consists of two main underground halls underneath Yerba Buena Gardens, Moscone North and Moscone South, as well the three-level Moscone West exhibition hall across 4th Street. . Attended by more than 15,000 industry executives, the CTIA event is one of the largest and most important gatherings of mobile data and wireless executives in the country. MECCA 2005 is the latest initiative showing Billboard's growing influence in the digital and mobile entertainment space. In the past year Billboard has debuted the CTIA-endorsed ringtone The audible sound made by a telephone to announce that a call is coming in. The traditional ringtone was in the 440-480 Hz range, but as cellphone usage grew, it became obvious that ringtone differentiation would become important. chart, expanded industry coverage in the redesigned magazine and Billboard.biz, and began publishing a new daily digital entertainment blog, Billboard PostPlay. Next month, Billboard will launch a global mobile application featuring ringtones, news, charts and artist information. "We are excited to be partnering with CTIA, the voice of the wireless industry," said Billboard president and publisher John Kilcullen. "CTIA has a proven track record for executing must-attend events such as WIRELESS I.T. & Entertainment. With over 2 billion mobile devices active worldwide by 2007 and 140 million wireless data users in the U.S. by 2008, wireless entertainment has the opportunity to be bigger than television, radio and online media. As experts in the business of entertainment--and with over a quarter-century experience in programming top-level industry events--Billboard is excited to deliver unique, thought-provoking programming to the mobile music, film/TV, gaming, branded entertainment Branded Entertainment, also known as Branded content or Advertainment, is the combination of an audio-visual program (TV, radio, podcast, etc.) and a brand. It can be initiated either by the brand or by the broadcaster. and technology executives who are creating and changing the wireless industry." Steve Largent, President and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of CTIA added, "This partnership between CTIA and Billboard is a win-win for attendees to CTIA's events. They will hear first hand how wireless technology is transforming the entertainment market and what opportunities are expected for the booming industry that is wireless gaming, music, movies and more. Billboard's participation will greatly enhance the quality of an already fantastic event, undoubtedly raising the bar for all conferences to come." With admission to MECCA, conference-goers will attend sessions featuring executive-level panelists discussing the trends, challenges, business models and opportunities facing the wireless entertainment market including the future of mobile music and ringtones, the great expectations for mobile film/TV, the growing market for mobile games, branded entertainment and more; network with peers; and have access to the CTIA Expo floor for keynote speakers and exhibitors. For more information on MECCA 2005--including the most up-to-date programming and panelist information--please visit www.BillboardEvents.com and www.WirelessIT.com for registration. About Billboard: Now in its 111th year, Billboard is the world's premier music publication and a diverse digital, events and brand-licensing platform. Billboard publishes the most trusted charts and offers unrivaled reporting about the latest music, video, gaming, media and digital entertainment issues and trends. Billboard is the flagship property for the Billboard Information Group, which also consists of Billboard.biz, Billboard.com, Entertainment Law Weekly, Billboard Chart Alert, Billboard Information Network (BIN), Billboard Directories, Billboard Licensing & Events and Billboard Radio Monitor. Billboard's many strategic partners include Fox-TV, Microsoft, mForma, Reuters, Sirius Satellite Radio
ABC Radio was, from 1945 until 2007, the division of the American Broadcasting Company (ABC) focused on AM radio and FM radio broadcasting. Networks, Azteca America and Billboard sister companies Nielsen SoundScan and Nielsen Broadcast Data Systems. These partnerships leverage Billboard's proprietary data, charts and information resources (1) The data and information assets of an organization, department or unit. See data administration. (2) Another name for the Information Systems (IS) or Information Technology (IT) department. See IT. to develop broadcast entertainment, digital and mobile platforms and contextual commerce applications that expand Billboard's franchise and consumer reach. Billboard is headquartered in New York with bureaus in Boston, London, Los Angeles Los Angeles (lôs ăn`jələs, lŏs, ăn`jəlēz'), city (1990 pop. 3,485,398), seat of Los Angeles co., S Calif.; inc. 1850. , Miami, Nashville and Washington DC. The Group is a unit of VNU VNU Volontaires des Nations Unies (French) VNU Verenigde Nederlandse Uitgeversbedrijven (Dutch) VNU Virtual Network User Business Media, a worldwide media company that provides specialized publications, electronically delivered data, expositions and marketing services and is owned by VNU Inc., a wholly owned subsidiary Wholly Owned Subsidiary A subsidiary whose parent company owns 100% of its common stock. Notes: In other words, the parent company owns the company outright and there are no minority owners. of Netherlands-based VNU, an international publishing and information company. About CTIA-The Wireless Association: Founded in 1984, CTIA-The Wireless Association is an international association for the wireless telecommunications industry, representing carriers, manufacturers and wireless Internet providers Internet provider - Internet Service Provider in a constant dialogue with policy makers in the Executive Branch, in the Federal Communications Commission Federal Communications Commission (FCC), independent executive agency of the U.S. government established in 1934 to regulate interstate and foreign communications in the public interest. and in Congress. CTIA's industry committees provide leadership in the area of taxation, roaming, safety, regulations, fraud and technology. CTIA WIRELESS I.T. & Entertainment, CTIA's fall convention, is a comprehensive wireless data event, which represents both sides of the industry - Enterprise and Consumer. From the Enterprise side we focus on integrating wireless technologies into the enterprise and vertical business markets, such as healthcare, government, automotive, retail, etc. Additionally, the show reflects the explosive growth in wireless entertainment - encompassing everything from mobile content to digital cameras and interactive games. This event is more targeted and focuses exclusively on wireless data. With nearly 300 exhibitors, 10,000 attendees and more than 400 members of the media, this is the most comprehensive and highly attended wireless data event in the industry. |
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