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BIGWORDS.com Accelerates Its Lead as No. 1 Textbook Site; PC Data Online Reports BIGWORDS.com Holding 150% Lead in Unique Users Over Nearest Competitor.


Business Editors

SAN FRANCISCO--(BUSINESS WIRE)--March 15, 2000

BIGWORDS.com, the No. 1 online textbook retailer and e-commerce destination for the 18-24 demographic, has accelerated its market position with a 150-percent lead in unique users over the next competitor.

With leading metrics across all categories, BIGWORDS.com was again the No. 1 online textbook retailer in unique visitors A count of how many different people access a Web site. For example, if a user leaves and comes back to the site five times during the measurement period, that person is counted as one unique visitor, but would count as five "user sessions.  (700,000) and page views (9,925,000), according to according to
prep.
1. As stated or indicated by; on the authority of: according to historians.

2. In keeping with: according to instructions.

3.
 PC Data Online's Web site usage report for February 2000.

"Our data shows that BIGWORDS.com is once again the clear category leader in online textbook retailing," said Howard Dyckovsky, vice president of operations for PC Data Online. "For four months running they have not only maintained their lead, but significantly increased the margin of reach over the competition."

BIGWORDS.com also continues to rank as the No. 3 overall online book retailer, following only Amazon.com and barnesandnoble.com, according to the February 2000 data.

"The success of our dedicated on-campus marketing network is especially apparent with this month's PC Data Online results," said Matt Johnson, BIGWORDS.com CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. . "At a time in the semester where category sales traditionally dip, we have maintained a significant lead, and this is due in large part to the expertise of our student network and the momentum of our Tell-A-Friend program."

PC Data Online's rankings for F2000 for the top five online textbook sellers:

Overall Rank       Site              Unique Users   Page Views

     878      BIGWORDS.com            700,000       9,925,000
    2366      varsitybooks.com        281,000       5,005,000
    3025      efollett.com            222,000       1,938,000
    3595      ecampus.com             189,000       5,658,000
    5526      textbooks.com           122,000       1,911,000


About BIGWORDS.com

BIGWORDS.com, the No. 1 online textbook retailer and e-commerce destination for college students, launched the e-commerce revolution for college students everywhere in August 1998. Dedicated to giving students the best online e-commerce customer experience, BIGWORDS.com is all about not having to "check your backpack at the door."

As part of the company's mission to provide students this one-of-a-kind experience, BIGWORDS.com has built the first and only integrated distribution model for textbooks. Offering a unique advantage of having all the textbooks that students need ready to ship from its 80,000-square-foot distribution center, BIGWORDS.com can reach virtually every student in America with great value, free delivery and the widest selection of available titles in the textbook business. During this winter's on-campus "RISE" guerilla campaign, the BIGWORDS.com campus network of more than 8,000 representatives will reach more than four million college students. BIGWORDS.com has partnerships with MTV MTV
 in full Music Television

U.S. cable television network, established in 1980 to present videos of musicians and singers performing new rock music. MTV won a wide following among rock-music fans worldwide and greatly affected the popular-music business.
 Online, Den.net, United Airlines, MP3.com, Yahoo! and Rolling Stone rolling stone
Noun

a restless or wandering person
.

BIGWORDS.com is a privately held company privately held company

A firm whose shares are held within a relatively small circle of owners and are not traded publicly.
 headquartered in San Francisco San Francisco (săn frănsĭs`kō), city (1990 pop. 723,959), coextensive with San Francisco co., W Calif., on the tip of a peninsula between the Pacific Ocean and San Francisco Bay, which are connected by the strait known as the Golden  with funding from 21st Century Internet Partners, GeoCapital Partners, Media Technology Ventures Ltd., Attractor Investor Management, Trans Cosmos USA, Inc. and St. Paul St. Paul

as a missionary he fearlessly confronts the “perils of waters, of robbers, in the city, in the wilderness.” [N.T.: II Cor. 11:26]

See : Bravery
 Venture Capital.

About PC Data Online

Headquartered in Reston, Virginia Reston is an internationally known planned community whose goal was to revolutionize post-World War II concepts of land use and residential/corporate development in American suburbia. , PC Data was established in 1991 and is a leader in technology intelligence and analysis. The PC Data Online (http://www.pcdataonline.com) panel consists of 100,000 individuals representing a balanced cross-sample of home Internet users in the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. .
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Publication:Business Wire
Date:Mar 15, 2000
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