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BIG COMPANY WATCH.


                             BIG COMPANY WATCH
                   Latin American sales in US$ millions

                   % CHANGE
                  IIQ98/IIQ99
Company           SALES IIQ99       Percent of
                                    total sales
KELLOGG               151      12.5     8.5
PROCTER & GAMBLE      758       8.0     8.0
UNILEVER            1,409       4.8    11.9
ERICSSON              858       1.0    14.3
COLGATE-PALMOLIVE     614       0.7    26.9
AVON                  401      -3.2    31.8
COCA COLA             472     -11.6     8.8
BESTFOODS             234     -14.2    10.8
WHIRLPOOL             408     -17.2    15.6
PRAXAIR [1]           174     -26.9    15.1
CATERPILLAR [2]       331     -32.1     6.5
GOODYEAR [3]          219     -33.0     7.2


NOTES: (1.)South American sales.
(2.)Machinery and engine sales only.
(3.)Tire sales only.
SOURCE: Company reports, LATIN TRADE.


DEAR SHAREHOLDER...

[up arrow] PROCTER & GAMBLE

Margins stayed fat due to good guesses on devaluation devaluation, decreasing the value of one nation's currency relative to gold or the currencies of other nations. It is usually undertaken as a means of correcting a deficit in the balance of payments.  and inflation--especially in Mexico and Venezuela. "We are pleased," said CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  Durk Jager. The maker of Tide, Crest and Pringles is snapping up weak competitors, but a sweeping reorganization may stain Stain (microbiology)

Any colored, organic compound, usually called dye, used to stain tissues, cells, cell components, or cell contents. The dye may be natural or synthetic. The object stained is called the substrate.
 future results.

[right arrow] AVON

Avon worked its door-to-door sales force hard in Brazil with mixed results. Sales were up by a fifth in local currency, but devaluation wiped those gains away in U.S. dollars. Operating profits Operating profit (or loss)

Revenue from a firm's regular activities less costs and expenses and before income deductions.


operating profit

See operating income.
, however, zoomed on the company's squeeze-play strategy: press vendors for lower prices and buy more product locally.

[down arrow] GOODYEAR

"Our aggressive program to reduce inventories in the second quarter has achieved the anticipated results," CEO Samir Gibara told shareholders. That result? The company suffered a blowout Blowout

The rapid sale of all shares in a new securities offering. See: hot issue.


blowout

The nearly immediate sale of a new security issue because of great investor demand. See also hot issue.
 over the second quarter as plants shut down amidst a·midst  
prep.
Variant of amid.



[Middle English amiddes : amidde; see amid + -es, adverbial suffix; see -s3.]
 a tire glut glut pronounced as rut, slut Vox populi An excess of a service or skilled labor in a particular area. See Physician glut. . "Our growth initiatives should be reflected in our results going forward," Gibara added. What he really meant: Better luck next quarter.3
COPYRIGHT 1999 Freedom Magazines, Inc.
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1999, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Article Details
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Title Annotation:Latin American sales tracking
Publication:Latin Trade
Article Type:Brief Article
Geographic Code:0LATI
Date:Nov 1, 1999
Words:282
Previous Article:Franco's Devaluation.
Next Article:Meet the Prez.
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