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BC TEL Teams up With Genesys to Develop Call Center Industry in British Columbia.


SAN FRANCISCO--(BUSINESS WIRE)--Aug. 27, 1997--BC TEL TEL Telephone
TEL Telegram
TEL Telugu (langauge)
TEL Terrorist Exclusion List
TEL Technology-Enhanced Learning
TEL Transporter-Erector-Launcher
TEL Tetra-Ethyl Lead
TEL Team Deutsche Telekom
 will work with an innovative software company to help companies develop and improve call centers in British Columbia British Columbia, province (2001 pop. 3,907,738), 366,255 sq mi (948,600 sq km), including 6,976 sq mi (18,068 sq km) of water surface, W Canada. Geography
.

BC TEL Communications Systems has signed an agreement with Genesys Telecommunications Laboratories Inc. (NASDAQ NASDAQ
 in full National Association of Securities Dealers Automated Quotations

U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on
:GCTI GCTI Genesys Telecommunications Laboratories Inc (stock symbol)
GCTI Global Change Technology Initiative
), an industry leader in the development of computer telephony integration Computer Telephony Integration - Computer Telephone Integration  (CTI (Computer Telephone Integration) Combining data with voice systems in order to enhance telephone services. For example, automatic number identification (ANI) allows a caller's records to be retrieved from the database while the call is routed to the appropriate party. ) solutions. Genesys is headquartered in San Francisco San Francisco (săn frănsĭs`kō), city (1990 pop. 723,959), coextensive with San Francisco co., W Calif., on the tip of a peninsula between the Pacific Ocean and San Francisco Bay, which are connected by the strait known as the Golden  and has Canadian offices in Saint John Saint John, city, Canada
Saint John, city (1991 pop. 74,969), S N.B., Canada, at the mouth of the St. John River on the Bay of Fundy. A major year-round port, it has an excellent harbor, large dry docks, and terminal facilities and maintains extensive
, Toronto and Vancouver.

"Genesys is an ideal company to team up with to create productive call centers," said Tom Brauser, managing director of BC TEL's Advantage Call Centre Solutions team. "This partnership expands the range of services we can provide our business customers and allows us to retain our leadership position in British Columbia's call center industry."

"Computer telephony integration is a key component to running a successful call center," he added. "CTI software allows companies of all kinds to combine the capabilities of computer and telephone systems so they can provide more efficient and effective customer sales and service."

Brauser also noted the call center industry in North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere.  is growing by about 15 percent annually. Applications software is the fastest growing component of this market as call centers upgrade their infrastructure and shift their focus to improve service and generate more revenue.

"Thanks to tremendous gains in telecommunications technology, call centers have evolved from a simple function of receiving or making calls to sophisticated workplaces that, in many cases, provide superior customer service," said Ian Cavanagh, general manager of Genesys Laboratories Canada. "We are very excited about our partnership with BC TEL. Together, we can provide businesses with innovative, leading-edge CTI solutions which improve the level of service and support they offer their customers."

Genesys solutions can provide new sales opportunities for companies in a variety of industries. For example, a potential customer who browses the Internet for current mortgage rates and investment opportunities clicks on a "Call Me" icon on a bank's Web site. A designated agent
Wikipedia's designated agent can be found at .
Title II of the Digital Millennium Copyright Act of the United States, known as the Online Copyright Infringement Liability Limitation Act (OCILLA), creates the
 at the bank's call center is notified immediately on his computer screen and contacts the potential customer a few minutes later with the requested information.

BC TEL is the second largest telecommunications company See telecom company.  in Canada, providing a wide range of communication products and services to residential and business customers throughout British Columbia. The company's Web site address is http://www.bctel.com .

BC TEL Communications Systems provides business and residential customers with a wide range of solutions including customer premise equipment, Centrex services, as well as interactive voice response, computer telephony integration (CTI) and other call center applications.

The BC TEL Call Centre Solutions team designs, creates and organizes call centers of all sizes in British Columbia. For example, the team can help a company determine the value of opening a call center, select the most appropriate location, as well recruit and train staff.

Genesys Telecommunications Laboratories Inc. (NASDAQ:GCTI) combines computer and telephone systems to improve relationships between companies and their customers. Its enterprise-wide platform and applications software -- an innovative suite of inbound, outbound, blended, network-based and Internet-based call center products -- enables organizations to optimally manage customer interactions and employee communications to increase productivity, lower costs and achieve greater customer satisfaction and loyalty.

Headquartered in San Francisco, Genesys has over 125 customers worldwide. The company's Web site address is http://www.genesyslab.com .

CONTACT: Genesys

Karine Hagen, 415/437-1163

karine@genesyslab.com

or

BC TEL

Michelle Gagn, 604/432-2949 (office)

880/892-4120 (toll-free pager)

michelle_gagne@bctel.com

or

Technology Solutions

Kriss Kapka, 408/280-6000 ext. 225

kkapka@tsipr.com
COPYRIGHT 1997 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1997, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Aug 27, 1997
Words:587
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