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BBDO Detroit wins gold medals for print and television ads.


SOUTHFIELD, Mich.--(BUSINESS WIRE)--Feb. 13, 1996--BBDO Detroit, one the nation's leading advertising agencies, won first-place and second-place awards for its Dodge Caravan Not to be confused with the Nissan Caravan.

The Dodge Caravan and Dodge Grand Caravan are minivans manufactured by the Chrysler Group (DaimlerChrysler from 1998).
 television and print ads along with second-place awards for Dodge Brand and Dodge Stratus The Dodge Stratus (and its twins, the Chrysler Cirrus and Plymouth Breeze; collectively known as the "Cloud Cars") was a mid-size 4-door sedan introduced in 1995. It was based on the Chrysler JA platform.  at the Mobius Advertising Awards held in Chicago on February 12.

BBDO BBDO Batten, Barton, Durstine & Osborn
BBDO Bringing Biogeographic Data Online
 Detroit received two first-place awards and eight second-place awards for Dodge Caravan ads. BBDO Detroit was also chosen as second-place winners for original music in Brand "Changes II" and non-computer animation in Stratus "Symbols."

The Mobius Advertising Awards, established in 1971 by the United States Festival Association, are recognized by some as among the top five advertising competitions in the world. They were created to determine the best worldwide advertising, which captures attention and motivates consumers to respond.

In addition to its recent win, BBDO Detroit received several first-place and second-place awards during last month's International Automotive Advertising Agency awards and the New York New York, state, United States
New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of
 International TV Festival awards, both held in New York.

"BBDO Detroit is honored to receive recognition as a leader in the industry," said William Oswald, president and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. . "Part of our success is attributed to the time spent understanding our clients and what motivates their potential buyers to become their consumers."

BBDO Detroit, a major agency of BBDO Worldwide, represents Chrysler's Dodge Division, Dodge Dealer Associations across the United States, as well as a number of other clients, including Standard Federal Bank, InterFirst, SPRING Newspaper Network, London's Farm Dairy, Oakland County Parks and Recreation Commission and Hydro Aluminum Bohn. The agency's headquarters office is in Southfield, with additional offices in Troy.

CONTACT: Caponigro Public Relations public relations, activities and policies used to create public interest in a person, idea, product, institution, or business establishment. By its nature, public relations is devoted to serving particular interests by presenting them to the public in the most , Inc.

News-Media Contact: Jeff Caponigro or Angela Spencer,

810/355-3200
COPYRIGHT 1996 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1996, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Feb 13, 1996
Words:278
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