BBC pulls in 2.1m viewers.Byline: Graham Green RACING coverage of Royal Ascot Royal Ascot annual horserace, occasion for great fashionable turnout. [Br. Cult.: Brewer Dictionary, 49] See : Fashion Royal Ascot England’s fashionable annual event. [Br. Cult. on Saturday pulled in a peak BBC BBC in full British Broadcasting Corp. Publicly financed broadcasting system in Britain. A private company at its founding in 1922, it was replaced by a public corporation under royal charter in 1927. 1 audience of 2.1 million, an increase of 800,000 on last year's figure, writes Graham Green. While inheriting viewers of qualifying for the British Grand Prix This article is about Formula One race. For other uses, see British Grand Prix (disambiguation). The British Grand Prix is a race in the calendar of the FIA Formula One World Championship. was largely responsible for the eyecatching number, the average audience for the programme of 1.6 million also marked a significant increase, being 500,000 up on the corresponding day in 2008. The Gold Cup cemented its place as the centrepiece of the royal meeting, following on from the Investec Derby confirming its status as racing's second biggest television attraction - behind the Grand National - with a peak audience of 2.8 million. A total of 1.8 million viewers tuned in to watch Yeats make history by winning the race for the fourth time. Yeats's victory last year drew a peak audience of 1.6 million. Philip Bernie, head of TV sport editorial, said: "The figures look very healthy with a particularly strong peak figure for Saturday. "We were pleased with the coverage and felt our outstanding team showed yet again how well they can showcase racing's top events." |
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