BBBOnLine Marks Milestone in Corporate Sponsorships of Privacy Seal.ARLINGTON, Va.--(BUSINESS WIRE)--Oct. 27, 1998-- Two Dozen Internet Industry Leaders Spearheading Creation of Online Privacy Trustmark BBBOnLine, a subsidiary of the Council of Better Business Bureaus Inc., announced today that two dozen global companies now are spearheading the creation of a privacy "seal" program to give consumers and businesses the same confidence in cyberspace that they feel at the neighborhood mall. AMR (1) (Adaptive Multi-Rate) A variable rate speech codec selected by the 3GPP for the 3G evolution of the GSM cellphone system (WCDMA). Using the Algebraic CELP (ACELP) compression technology, AMR provides toll quality sound at transmission rates from 4.75 to 12. Corporation (American Airlines American Airlines Major U.S. airline. American was created through a merger of several smaller U.S. airlines and incorporated in 1934. It continued to buy the routes of other airlines, becoming an international carrier in the 1970s; its routes include South America, the and Travelocity), Eastman Kodak Company, Microsoft and U S WEST are the most recent companies to provide leadership and funding for BBBOnLine's development of a privacy trustmark. They join other companies supporting the initiative: America Online See AOL. , American Express American Express (NYSE: AXP), sometimes known as "AmEx" or "Amex", is a diversified global financial services company, headquartered in New York City. The company is best known for its credit card, charge card and traveler's cheque businesses. , AT&T, Dell Computer Corporation (company) Dell Computer Corporation - One of the biggest US manufacturers of IBM PC compatibles. "From notebooks to networks", their slogan says. http://us.dell.com. , Dun & Bradstreet, Equifax, Experian, Ford Motor Company, Hewlett-Packard Company, IBM (International Business Machines Corporation, Armonk, NY, www.ibm.com) The world's largest computer company. IBM's product lines include the S/390 mainframes (zSeries), AS/400 midrange business systems (iSeries), RS/6000 workstations and servers (pSeries), Intel-based servers (xSeries) , Intel, J.C. Penney Company, MCI Communications This article is about MCI before it merged with WorldCom. For other uses, see MCI. MCI Communications was an American telecommunications company that was instrumental in legal and regulatory changes that led to the breakup of the AT&T monopoly of American telephony and , NationsBank, New York New York, state, United States New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of Times Electronic Media, Norwest, Procter & Gamble Company, Reed Elsevier (parent company of LEXIS-NEXIS), Sony Electronics and Viacom. "With the support of these corporate leaders, we are well on our way to developing a privacy seal that consumers can look for and trust online," said Russell Bodoff, Vice President and General Manager of BBBOnLine. "We are confident that together we will create a program that satisfies consumers and sets a standard for ethical e-commerce in the next century." BBBOnLine's program will be the first privacy "seal" program to fully meet the guidelines for self-regulation, recommended by the Online Privacy Alliance and requested by the administration, to foster consumer confidence in the way business handles personal information online. The seal will guarantee that businesses safeguard the personal information they collect and provide people with notice about how the information is used. The BBBOnLine seal program for the new medium is backed by an association with more than 85 years of experience in conducting successful national self-regulation and dispute resolution programs - the Council of Better Business Bureaus. The development of BBBOnLine's privacy seal program is nearly complete and will be fully operational early next year. The program will offer consumers an effective way to resolve disputes and give businesses a way to exercise self-regulation in the new Internet marketplace. BBBOnLine already operates a successful reliability seal program that premiered in April 1997 and currently has nearly 2,000 companies displaying the seal. Web shoppers can check out companies they do business with in cyberspace by clicking on the BBBOnLine icon to learn about a company's history, obtain contact information and be assured that as a Better Business Bureau member, the company stands behind its products and services. For more information on BBBOnLine, visit the Web Site www.bbbonline.org. |
|
||||||||||||
Printer friendly
Cite/link
Email
Feedback
Reader Opinion