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BAT International Announces Strategic E-Commerce Alliance With EBTGlobal.com.


Business Editors/High-Tech Writers

SAN DIEGO--(BUSINESS WIRE)--Dec. 22, 1999

BAT International (OTC OTC

See: Over-the-counter.


OTC

See over-the-counter market (OTC).
:BAAT BAAT British Association of Art Therapists ) announced today a strategic alliance with EBTGlobal (EBTG EBTG Everything But The Girl (British band) ), an international business-to-business (B2B (Business to Business) Refers to one business communicating with or selling to another. See B2B e-commerce, B2C and B2G.

B2B - business to business
) and business-to-consumer (B2C (Business to Consumer) Refers to a business communicating with or selling to an individual rather than a company. See B2B. ) barter trading and e-commerce company.

BAT International has acquired a 9% interest in EBTG which currently manages an extensive barter trade network of worldwide trading partners in Hong Kong Hong Kong (hŏng kŏng), Mandarin Xianggang, special administrative region of China, formerly a British crown colony (2005 est. pop. 6,899,000), land area 422 sq mi (1,092 sq km), adjacent to Guangdong prov. , Malaysia, Cambodia, Australia, Turkey, Russia, Belgium, South Africa South Africa, Afrikaans Suid-Afrika, officially Republic of South Africa, republic (2005 est. pop. 44,344,000), 471,442 sq mi (1,221,037 sq km), S Africa. , Brazil, Mexico, the United States, and Canada. EBTG recently announced plans to launch EBTGlobal.com, "the first fully-automated international e-commerce transaction exchange for international barter trading."

"BAT International management has been working for months with the principals of EBTGlobal.com in the planning, funding and startup of this new e-commerce company," said Joe LaStella, president and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of BAT International. "EBT EBT

See: Earnings Before Taxes
 has been working with one of the nation's leading e-commerce production houses and they are on schedule for the launch of EBTGlobal.com in the near future. In addition to our stock position in EBTG, we will receive assistance from EBTG to introduce BAT products and services worldwide. Enormous growth has been projected in e-commerce barter trading, from $400 million dollars in 1998 to $12 billion dollars in 2002.

LaStella continued, explaining that, "Our strategic alliance with EBTGlobal.com and use of their forthcoming "eHub" barter exchange system positions our company to leverage the enormous pent-up worldwide demand for direct exchange of goods and services In economics, economic output is divided into physical goods and intangible services. Consumption of goods and services is assumed to produce utility (unless the "good" is a "bad"). It is often used when referring to a Goods and Services Tax. ." According to EBTG, EBTGlobal.com's proprietary eHub technology is based upon next-generation Internet and communication technologies and will enable EBTGlobal.com's new barter trade exchange system to standardize trading transactions and provide real-time customer management and billing services. These transaction processing capabilities are essential to meet the rapidly growing international demand for B2B and B2C direct exchange of goods and services.

"Barter, or the exchange of goods and services with an alternate form of currency, is projected to be one of the fastest growing sectors of the global e-commerce industry," explained LaStella. Indeed, a recent report by Forrester Research notes that the B2C e-commerce B2C e-commerce

The conducting of commerce by companies, government agencies, and institutions with consumers over the Internet. Amazon.com is typical of a company engaged in B2C e-commerce.
 market is projected to grow from $7.8 billion dollars in 1998 to $108 billion dollars in 2003, an increase of 1380%. In comparison, the B2B e-commerce (Business to Business Electronic-COMMERCE) Refers to one business selling to another business via the Web. See e-commerce.  market is projected to grow from $43 billion dollars in 1998 to over $1 trillion dollars in 2003, an increase of 2,325%. The on-line barter-trade sector of the e-commerce industry is expected to grow even faster, from $400 million dollars in 1998 to over $12 billion dollars in 2003, an increase of 3,000% in only five years.

"We are really excited about our partnership with EBTG and the opportunities it will provide for both of our companies," LaStella said. "Teaming with top notch companies in emerging markets is what BAT International is all about. Our product line managers have participated in many of the planning meetings over the last several months. We are prepared to take full advantage of the international B2B and B2C opportunities that EBTGlobal.com will provide us and other companies around the world."

BAT acquired positions in EBTGlobal.com in exchange for business management assistance and transfer of intellectual property. BAT, which can draw on advice from a large base of stockholders (12,000+) and a "think tank" of specialists, has used these resources to assist in the formation and initial operational planning of EBTGlobal.com. This has included assisting EBTGlobal.com to:

--   define its global business mission

--   establish its product-market strategy

--   develop its business plan

--   coordinate meetings with initial venture participants

--   obtain first-round funding

--   build its e-commerce engineering team

--   recommend product roll-out timing and deployment requirements


Persons interested in obtaining additional information about the company should call Investor Relations Investor relations

The process by which the corporation communicates with its investors.
 at 619/235-5501 or send an email inquiry to investors@EBTGlobal.com. Persons interested in using EBTGlobal.com trading services should call Customer Service at 619/235-5502 or send an email inquiry to services@EBTGlobal.com. Additional information about EBTGlobal.com is also available from the company web site at www.EBTGlobal.com.

BAT International is organized as a holding company with major ownership positions in a set of subsidiary companies now commercializing advanced automotive and energy technology products. Technologies developed over the last seven years include electric vehicles, composite chassis, super-efficient or high power engines, electric bicycles and scooters, advanced batteries, lubricant additives, and electric power generation. For additional product and company information visit the BAT International web site at www.baat.com.

This press release contains forward-looking statements that should not be used to make an investment decision. Please refer to the BAT International web site at www.baat.com and other sources for more detailed Company information or call Investor Relations at 619/409-8977.
COPYRIGHT 1999 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1999, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Dec 22, 1999
Words:777
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