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BASF begins to rename Engelhard brand.


BASF BASF Bar Association of San Francisco (since 1872; San Francisco, California)
BASF Badische Anilin und Soda Fabrik (German chemical products company)
BASF Builders Association of South Florida
, Florham Park, NJ, has begun to rename Re`name´   

v. t. 1. To give a new name to.

Verb 1. rename - assign a new name to; "Many streets in the former East Germany were renamed in 1990"
 Engelhard businesses worldwide as part of integrating the company into the BASF Group. In the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. , a new corporate name has been registered--BASF Catalysts LLC--that will be home to all Engelhard businesses located in the U.S. for the time being.

The Engelhard businesses that are not part of the Catalysts division will be transferred to the appropriate BASF business units or renamed accordingly once other plans are finalized See finalization. . BASF will extend its brand to Engelhard companies in other regions of the world within the next few months, based on local registration requirements.
COPYRIGHT 2006 Federation of Societies for Coatings Technology
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2006, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Title Annotation:Business & Industry
Publication:JCT CoatingsTech
Date:Oct 1, 2006
Words:102
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