BARCO Co-Sponsors New ICIA Rental School.DALLAS--(BUSINESS WIRE)--June 11, 1998-- The International Communications Industries communications industry, broadly defined, the business of conveying information. Although communication by means of symbols and gestures dates to the beginning of human history, the term generally refers to mass communications. Association (ICIA ICIA International Communications Industries Association, Inc. (formerly the Educational Communications Foundation) ICIA International Communications Industries Association, Inc. ) supports the industry by providing informative, educational opportunities for the AV industry BARCO, a leading manufacturer of video and graphics display technology, announces its co-sponsorship of the new ICIA Rental School. The Rental School is the first-ever standardized standardized pertaining to data that have been submitted to standardization procedures. standardized morbidity rate see morbidity rate. standardized mortality rate see mortality rate. training and certification program focused exclusively on rental agency operations. It is of particular relevance to professionals who would like to understand all key elements of the rental business. The Rental School is one of the four advanced schools - Installation, Design, Rental and Sales - offered by the ICIA Academy. Part one of the Rental School is a `basic training' giving both new employees and audio-video professionals (with up to 5 years experience but lacking formal training) all the skills needed to access, understand, and meet client requirements for audio/visual equipment and services. The course looks at the basics of the A/V (1) (Audio/Video) Refers to equipment and applications that deal with sound and sight. The A/V world includes microphones, tape recorders, audio mixers, still and video cameras, film projectors, slide projectors, VCRs, CD and DVD players/recorders, amplifiers and rental industry, the visual media and audio, visual and projection technology. With an emphasis on advanced technologies and their integration, part two of the course focuses on handling sophisticated staging for large-scale events. Recommended for rental professionals seeking the next level of training, it offers more advanced information in audio, video and data display, multimedia, lighting and staging, planning and logistics. ICIA also announced the introduction of two new specialized spe·cial·ize v. spe·cial·ized, spe·cial·iz·ing, spe·cial·iz·es v.intr. 1. To pursue a special activity, occupation, or field of study. 2. courses in 1998: Professional Sales Skills for A/V Rental and Staging and A/V Rental Management and Marketing (available in December 1998). These courses are designed for sales and management personnel who require specialized and focused training in rental and staging. Parts one and two of the Rental School will be revised to provide an online course in Rental Operations and a hands-on course in Advanced Rental Operations. "BARCO Projection Systems is proud to sponsor the ICIA Rental School. Sponsoring the ICIA training program for one of our largest markets will certainly contribute to the image of BARCO worldwide," said Bernard Dursin, General Manager, BARCO Projection Systems and Vice President BARCO N.V. "The ICIA has been continually con·tin·u·al adj. 1. Recurring regularly or frequently: the continual need to pay the mortgage. 2. pushing for ways to bring the latest technology into good use with its members. For this reason, ICIA created the Educational Communications Foundation (ECF (Enhanced Connectivity Facilities) IBM software that allows DOS PCs to query and download data from mainframes and issue mainframe commands. It also allows printer output to be directed from the PC to the mainframe. ) in conjunction with several industry-leading manufacturers as partners. Because BARCO is a leader in the rental community, there was an obvious synergy The enhanced result of two or more people, groups or organizations working together. In other words, one and one equals three! It comes from the Greek "synergia," which means joint work and cooperative action. between the progressive goals of the ICIA/ECF and BARCO. For this reason, we became a sponsor of the Rental School," said Steven Barlow bar·low n. An inexpensive, one- or two-bladed pocketknife. [After Barlow, the family name of its makers, two brothers in Sheffield, England.] , Product Group Manager, large screen displays, for BARCO, Inc. "ICIA is very pleased to be working with BARCO to present the Rental School. This new course will give rental professionals the opportunity to learn about the business and technology of the rental and staging industry," said Randal Lemke, Vice President for Education at ICIA. The Rental School is offered twice a year at the ICIA Academy in Fairfax, Va., a state-of-the-art training facility located at ICIA's new headquarters. It is a working model of the latest technology offered by the audio-video/presentation industry. The presentation room, computer laboratory, projection laboratory and technical application area of the Academy are exceptional resources, designed to serve the development needs of the A/V workforce into the next century. BARCO Background BARCO Projection Systems is one of the five strategic pillars of the BARCO Group, alongside BARCO Display Systems, BARCO Communication Systems, BARCO Automation and BARCO Graphics Barco Graphics was the graphics division of the Belgian Barco Group. It was the result of the 1989 merger of Digitised Information Systems Corporation (D.I.S.C.), Aesthedes and Barco's own "Creative Group". . It is an ISO (1) See ISO speed. (2) (International Organization for Standardization, Geneva, Switzerland, www.iso.ch) An organization that sets international standards, founded in 1946. The U.S. member body is ANSI. 9001 registered manufacturer and a recognized world leader in developing and manufacturing large screen projection systems for a broad range of applications: from presentation and training, to entertainment to process control and simulation. ICIA Background The International Communications Industries Association (ICIA) is the audio-visual/presentation industry's leading training and professional development resource. Through its Academy it supports the industry by providing informative, educational opportunities for the A/V industry worldwide. NOTE TO EDITORS: Photographs available upon request. CONTACT: BARCO Earlene Bentley, 770/218-3200 770/218-3250 (fax) or Crescent crescent, emblematic representation of the quarter moon. The crescent and star, ancient Byzantine symbols that became the emblems of Constantinople, were also assumed as the standard of the Ottoman Turks. Communications Ann Lane, 404/287-2000, ext. 103 404/287-2001 (fax) alane@crescomm.com |
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