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BANKS AND THRIFTS PROMOTE FREE RATING INFO TO CONSUMERS

 BANKS AND THRIFTS PROMOTE FREE RATING INFO TO CONSUMERS
 CORAL GABLES, Fla., Feb. 3 /PRNewswire/ -- Bauer Financial


Reports, Inc., a research firm that specializes in evaluating the financial performance of banks, thrifts and credit unions, unveiled a new cooperative program with the financial community that gives consumers free information on their bank's performance and star-rating. Bauer uses a zero (lowest) to five-star (highest) rating system and recommends five-star and four-star institutions.
 Although less than 1,000 banks now sponsor this program, participation is growing rapidly. By sponsoring its rating the bank pays the cost of the consumer's inquiry. The consumer simply calls Bauer's 800 number (800-388-6686) toll free and gives the consumer representative the name and location of his bank. If the bank sponsors its rating, the caller is provided with the information, free. If the bank is not yet a sponsor, the caller has the option of paying a $10 fee for the rating information or simply canceling the inquiry.
 "The fact that a bank sponsors its rating has no bearing on the rating itself," said Paul A. Bauer, president of the research firm. "However," he added, "we'll be the first to admit that those banks who have elected to sponsor their ratings are, for the most part, the healthiest, best rated institutions and they want to share that information with present and prospective customers."
 To find out a bank's star-rating, call 800-388-6686.
 Additional details are available by calling Paul A. Bauer at 800-388-6686.
 Bauer Financial Reports today also announced that the analysis of financial data on all U.S. banks and thrifts for the period ended Sept. 30, 1991 is now available. To receive information and a brochure, without obligation, call 800-388-6686 or writing; Brochure, Bauer Financial Reports, Inc., P.O. Drawer 145510, Coral Gables, FL 33114-5510.
 -0- 2/3/92
 /CONTACT: Paul A. Bauer of Bauer Financial Reports, 305-441-2062/ CO: Bauer Financial Reports, Inc. ST: Florida IN: FIN PUB SU:


AW-JJ -- FLFNS1 -- 5945 02/03/92 07:33 EST
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Publication:PR Newswire
Date:Feb 3, 1992
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