BANFF BREWERY APPOINTS ACADEMY BRANDS INTERNATIONAL AS EXCLUSIVE ALBERTA AGENT.CALGARY, ALBERTA--(BUSINESS WIRE)--MARCH 6, 1995--BANFF BREWERY CORP.(Alberta Stock Exchange Alberta Stock Exchange See Canadian Venture Exchange (CDNX). : BBW BBW Big Beautiful Women BBW Big Black Women BBW Beautiful Black Women BBW Broadband Wireless BBW Bath & Body Works BBW Big Bad Wolf BBW Buyer Beware BBW Broken Bow, Nebraska (Airport Code) BBW Brake-By-Wire ) Banff Brewery Corp. is pleased to announce the appointment of Academy Brands International as its exclusive agent and representative for the province of Alberta. Banff Brewery Corp. is the resultant company formed after its recent acquisition by Banff Brewing Capital Corp. (ASE (Adaptive Server Enterprise) A relational DBMS from Sybase that runs on Windows NT/2000, Linux and a variety of Unix platforms. ASE is a comprehensive and robust data management product with a long history dating back to the late 1980s. trading system BBW). Banff Brew Corp. (with cash and capital assets capital assets n. equipment, property, and funds owned by a business. (See: capital, capital account) of $1.25 million) is in the final stages of establishing a microbrewery mi·cro·brew·er·y n. pl. mi·cro·brew·er·ies A small brewery, generally producing fewer than 10,000 barrels of beer and ale a year and frequently selling its products on the premises. Also called boutique brewery, brewpub. operation at an 11,400 square foot plant site in Calgary, Alberta. The brewery will produce premium, all natural ales and lagers brewed to the Bavarian Purity Law of 1516. Initial plant capacity is 10,000 HL (or approximately 240,000 dozen) per annum with production scheduled for late March 1995. Academy Brands International was formed in 1993 as a partnership between former Labatt International Brands executives and Bols Royal Distillers of Holland. The company is ranked as Canada's 3rd largest wine importer. The company markets internationally known brands such as Bols Liqueurs and Vodka, Kressman Wines, Roland Bouchacourt wines, BRL BRL In currencies, this is the abbreviation for the Brazilian Real. Notes: The currency market, also known as the Foreign Exchange market, is the largest financial market in the world, with a daily average volume of over US $1 trillion. Hardy Wine Company Hardy Wine Company is part of the world's largest wine making firm. It was founded by Thomas Hardy in 1850s South Australia. Their "Stamp of Australia" series of inexpensive varietals (sold in bottle or as box wine) are very popular in international markets, but they also make a (Australia), Sutter Home Wines (California), Summerhill Estate Winery (B.C.) and MacDuff International Scotch. This agreement brings together two emerging alcohol beverage companies with extensive marketing and brand management experience and a portfolio of specifically targeted consumer brands. Mr. Alan Barrie, President of Banff Brewery stated "The addition of Academy Brands and their marketing team is a valuable asset to our brewery as we launch our new products. We share a strong synergy of marketing strategies and target consumers that will contribute greatly to Banff Brewery brand trial and distribution." Mr. Jeffrey Ward of Academy Brands added "We have been searching for a suitable beer product to add to our portfolio for some time and were very selective in finding a company that met our goal of product quality, market growth potential and a strong management team. We view the Alberta market as a springboard to bigger and better things across Canada." CONTACT: Mr. Alan Barrie President Banff Brewery Corp. (403) 250-3883 (403) 250-8589 (FAX) or Mr. Jeffrey Ward President Academy Brands International (905) 844-5040 (905) 844-5110 (FAX) |
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