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BACK YARD BURGERS OPENS TWO NEW STORES; SIGNS FRANCHISE AGREEMENT FOR NEW TERRITORY IN NORTH CAROLINA.


MEMPHIS Memphis, city, ancient Egypt
Memphis (mĕm`fĭs), ancient city of Egypt, capital of the Old Kingdom (c.3100–c.2258 B.C.), at the apex of the Nile delta and 12 mi (18 km) from Cairo.
, Tenn--(BUSINESS WIRE)--February 6, 1995--Back Yard Burgers, Inc. (Nasdaq Small Cap:BYBI BYBI Backyard Burgers, Inc. ; CHX See Chicago Stock Exchange.

CHX

See Chicago Stock Exchange (CHX).
:BYB BYB

The ISO 4217 currency code for Belarus Rouble.
) today announced that it has opened two new Company-owned stores in Tennessee.

The first is located in Franklin, Tennessee, a suburb of Nashville, at the Cool Springs Galleria Cool Springs Galleria is an enclosed regional shopping mall in the Cool Springs commercial and residential corridor between Franklin and Brentwood, 15 miles south of Nashville, Tennessee.  Mall. The greater Nashville area has been one of the focal points for expansion of Back Yard Burgers' Company-owned units. The other store opened in Memphis on Summer Avenue. Memphis is the Company's largest market, now with 15 units. These new stores increase the number of Company-owned units to 28 and increase the Company's system-wide count to 67 units.

Both of the new units feature in-store dining rooms together with a single drive-thru lane, with the Cool Springs store serving as the Company's prototype for future development of new stores similarly configured. Currently, 19 units system-wide offer in-store dining.

"We have been very pleased with customer response to our new dining room formats," said Lattimore Michael, Chairman of Back Yard Burgers. "We believe this type of alternative site plan will enable us to take advantage of development opportunities that have not been open to us before now. Additionally, in-store dining can make our units less susceptible to the effects of inclement weather and allows us to attract customers that, for a variety of reasons, may prefer to eat in a more traditional dining room setting, like seniors or families with small children."

Back Yard Burgers also announced that it has signed an agreement for the development of a new 12-store franchise territory in central North Carolina North Carolina, state in the SE United States. It is bordered by the Atlantic Ocean (E), South Carolina and Georgia (S), Tennessee (W), and Virginia (N). Facts and Figures


Area, 52,586 sq mi (136,198 sq km). Pop.
. The first store to be built under this agreement, in Fayetteville, North Carolina Fayetteville is a city located in Cumberland County, North Carolina. As of the 2000 census, the city had a total population of 121,015. It is the county seat of Cumberland County GR6, and is best known as the home of Fort Bragg, a U.S. , will open after mid-year. The other units are expected to be developed over a four-year period. Currently, Back Yard Burgers has 39 franchised units in its system.

Back Yard Burgers operates and franchises quick-service restaurants in Memphis, Little Rock, Nashville and other markets across 14 states. The Company features gourmet hamburgers and chicken sandwiches, name-brand condiments and beverages as well as hand-dipped milkshakes, fresh-squeezed lemonade and fresh-baked cobblers.

CONTACT: Back Yard Burgers, Inc., Memphis

Stephen J. King, 901/367-0888
COPYRIGHT 1995 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1995, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Feb 6, 1995
Words:352
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