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BACK TO THE SOURCE; MAGAZINE'S AWARDS SHOW RETURNS TO TELEVISION WITH TOP HIP-HOP ARTISTS FOR FIRST TIME SINCE '95.


Byline: Athena Williams Staff Writer

On a hot and sticky summer night in New York City New York City: see New York, city.
New York City

City (pop., 2000: 8,008,278), southeastern New York, at the mouth of the Hudson River. The largest city in the U.S.
 back in 1995, the who's who Who’s Who

biographical dictionary of notable living people. [Am. Hist.: Hart, 922]

See : Fame
 of the hip-hop industry put on their spiffiest duds, the shinier and brighter the better, and gathered to celebrate their accomplishments at the second annual ``The Source Hip-Hop Music Awards.''

For many, the event signified hip-hop's arrival. After years of being labeled as violent and unoriginal by critics, hip-hop had finally found "Finally Found" was the debut single from the Honeyz. This was their most successful single in the UK and worldwide, securing a number 4 position in the UK singles chart and achieved platinum status in Australia [1] Tracklisting

# Title Length
 its place in mainstream music with the help of the show, hosted by the genre's leading magazine, the Source.

``When we first began, hip-hop was looked at as the latest trend,'' says David Mays David Mays is the co-founder and co-owner of The Source magazine.

In 2006, the board of directors of The Source officially terminated Mays from the position of CEO of The Source Entertainment, Inc. after revenues from the magazine fell.
, founding editor of the Source.

Mays' hope for his show's rise in prominence would be short lived, however. It was canceled the following year while hip-hop fans mourned the death of Tupac Shakur and Notorious B.I.G., who were caught in a wave of violence that seemed to mimic the imaginary warriors and fictitious Based upon a fabrication or pretense.

A fictitious name is an assumed name that differs from an individual's actual name. A fictitious action is a lawsuit brought not for the adjudication of an actual controversy between the parties but merely for the purpose of
 battles they so often immortalized in their music.

But it wasn't the violence that brought the award show to an end, says Mays.

``People wonder about the reason, but it really boils down to money,'' he admits. ``We paid to produce the show ourselves and lost hundreds of thousands of dollars in the process. In the end, it ended up airing in certain markets under independent syndication at mostly 2 or 3 a.m. Personally, I had to take a step back and focus on building the structure of the company.''

Four years later, Mays has regrouped turning the magazine into a multimedia company to bring back ``The Source Hip-Hop Music Awards.'' Airing at 8 tonight on UPN UPN User Principal Name (Microsoft Windows 2000)
UPN United Paramount Network
UPN Unión del Pueblo Navarro (Navarrese People Union)
UPN Umgekehrte Polnische Notation
 (Channel 13), the show will, once again, bring together hip-hop's preeminent players, with performances by Lauryn Hill, DMX See DMX512. , Sean ``Puffy'' Combs and Master P. The evening will kick off with a 30-minute pre-show hosted by Brandy, star of UPN's ``Moesha.'' Lisa ``Left Eye'' Lopes of TLC TLC total lung capacity; thin-layer chromatography.

TLC
abbr.
1. thin-layer chromatography

2.
 and Naughty by Nature's Treach will host.

Rapper DMX leads the pack with four nominations in the solo artist of the year, album of the year (``It's Dark and Hell Is Hot''), lyricist lyr·i·cist  
n.
A writer of song lyrics. Also called lyrist.

Noun 1. lyricist - a person who writes the words for songs
lyrist
 of the year, and live performer of the year categories. He's followed by rapper Jay-Z with three nominations and queen of hip-hop, Hill, who got two nods in the new solo artist and album of the year (``The Miseducation of Lauryn Hill'') categories.

``It's a dream come true for hip-hop fans to see all of their favorite performers on one stage,'' Mays says. ``The relationship between the production team and the artists has been very positive, and everyone is more serious this time around. On a production level, it's a much bigger show. We have a bigger budget, a producer and UPN is behind us.''

Hip-hop has gone through many changes in the last decade since Mays, while attending Harvard University Harvard University, mainly at Cambridge, Mass., including Harvard College, the oldest American college. Harvard College


Harvard College, originally for men, was founded in 1636 with a grant from the General Court of the Massachusetts Bay Colony.
, spent $250 to distribute his first copy of the Source, then a one-page newsletter chronicling hip-hop music and culture.

What started as feel-good dance music in the early '70s in the South Bronx has grown into a multifaceted mul·ti·fac·et·ed  
adj.
Having many facets or aspects. See Synonyms at versatile.

Adj. 1. multifaceted - having many aspects; "a many-sided subject"; "a multifaceted undertaking"; "multifarious interests"; "the multifarious
 musical form incorporating rock, pop and jazz and making its way into the culture's mainstream.

``There's more of a businesslike busi·ness·like  
adj.
1. Showing or having characteristics advantageous to or of use in business; methodical and systematic.

2. Purposeful; earnest.

3.
 outlook in the industry compared to four or five years ago,'' Mays explains. ``The music is much bigger and continues to reach greater heights every year. It has become the highest selling format on the market. The music is still regional, but artists are more open to collaborating with artists from other areas.''

Today, it's commonplace to hear hip-hop music used in television ads or even in movies to sell products and attract the young, hip audience. But is that a good thing?

``It makes shows like this possible,'' Mays said of the awards presentation. ``Despite the commercialization, we try to stay true to hip-hop and always remember where we came from. Artistically, it's still a good time.''

The Facts

The show: ``The Source Hip-Hop Music Awards.''

The stars: DMX, Lauryn Hill, Sean ``Puffy'' Combs and Master P.

Where: UPN (Channel 13).

When: 8 tonight.

CAPTION(S):

Photo

PHOTO One of the featured performers at ``The Source Hip-Hop Music Awards,'' Lauryn Hill also received two nominations.
COPYRIGHT 1999 Daily News
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1999, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Title Annotation:L.A. Life
Publication:Daily News (Los Angeles, CA)
Date:Aug 20, 1999
Words:705
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