B2BWorks Strengthens National Sales Force With Key Hires.Business Editors CHICAGO--(BUSINESS WIRE)--Jan. 14, 2002 Leading B2B (Business to Business) Refers to one business communicating with or selling to another. See B2B e-commerce, B2C and B2G. B2B - business to business Digital Marketing And Media Services Company Experiences Record Sales, Adds Strategic Executives to Meet Market Demand B2BWorks, Inc., the premier provider of business-to-business digital marketing and media services, today announces the addition of five key sales executives, strengthening the company's bandwidth and expertise in leading business sectors. "Fueled by several new products and services in B2BWorks' suite of offerings, as well as recent partnerships such as our exclusive agreement with Cahners Business Information, B2BWorks continues to help corporate marketers reach their target B2B audiences," said Ed Berry, chief revenue officer. "In late 2001, B2BWorks enjoyed its best sales quarter in company history. We needed to grow the size of our national sales team to ensure that we continue to meet the demand and provide the high level of customer service that's expected from B2BWorks." William Mahoney William Mahoney was an Irish-American mayor of St. Paul, Minnesota, 1932-1934. He was editor of Minnesota Union Advocate from 1923 - 1932. • • and Nicole Witover join B2BWorks at the company's Chicago headquarters. Mahoney will put his sales and publishing experience with New Paradigm New Paradigm In the investing world, a totally new way of doing things that has a huge effect on business. Notes: The word "paradigm" is defined as a pattern or model, and it has been used in science to refer to a theoretical framework. Resources Group and PRIMEDIA, Inc. to use in his new position as strategic sales manager sales manager n → gerente m/f de ventas sales manager n → directeur commercial sales manager sale n → with a focus on telecommunications accounts. Witover comes to B2BWorks as and e-mail product manager with digital marketing expertise developed from her former positions with Toolbox, LLC (Logical Link Control) See "LANs" under data link protocol. LLC - Logical Link Control , 24/7 Media, and Credit Suisse The Credit Suisse Group (SWX:CSGN, NYSE: CS) is a financial services company, headquartered in Zürich, Switzerland. It is the second-largest Swiss bank, behind UBS AG. Asset Management. B2BWorks' New York New York, state, United States New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of office welcomes Lawrence Pretto and Kelly Simon to the east coast sales team. Pretto's previous online media experience includes account management positions with Ziff Davis Ziff Davis Inc. (ZD) is an American magazine publisher and Internet Information company. It was founded in 1927 in Chicago by William B. Ziff, Sr. and Bernard G. Davis. Throughout most of its history, it was a publisher of hobbyist magazines, often ones devoted to expensive, Internet and DoubleClick, Inc. Simon's experience spans online and print media sales with titles such as Business.com, CBS (Cell Broadcast Service) See cell broadcast. Internet Group (CBS.com), CondeNet: the online division CondeNast, Modern Bride Magazine, Mid-Atlantic Country Magazine, and The Washington Post. Pretto will serve territory accounts for B2BWorks, as well as strategic accounts for the advertising and marketing business sector, while Simon's focus at B2BWorks will be on strategic accounts within the financial and professional business sectors. San Francisco's B2BWorks team welcomes Kevin Ascher as a strategic sales manager with a concentration on west coast accounts in the technology sector. Formerly the national sales director for Xythos Software, Inc., Ascher also has technology sales experience with Microsoft Corporation (company) Microsoft Corporation - The biggest supplier of operating systems and other software for IBM PC compatibles. Software products include MS-DOS, Microsoft Windows, Windows NT, Microsoft Access, LAN Manager, MS Client, SQL Server, Open Data Base Connectivity (ODBC), MS Mail, , Linkexchange, Inc., and Risk Management Solutions. "Our newest sales executives bring practical and strategic skill sets which will be valuable assets, not only for B2BWorks, but more importantly, for our growing customer base," said Berry. "Along with strong media sales experience, all have extensive knowledge and expertise of the digital marketing industry that will serve the B2B marketing community well." About B2BWorks B2BWorks (www.b2bworks.net) is the premier business-to-business digital marketing and media services provider. Through a robust suite of products and services backed by years of B2B marketing expertise, B2BWorks is the one-stop resource for integrated online strategies that enable marketers to meet targeted advertising and branding objectives and help publishers grow their online business and increase revenue streams. B2BWorks currently reaches over 17 million unique business executive visitors monthly through its network of 500+ site affiliates serving every major Business Sector, Industry, and Market. B2BWorks is headquartered in Chicago with offices in New York, Boston and San Francisco. |
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