B2BWorks Enters Partnership With E Type; US B2B Digital Marketing and Media Services Company, B2BWorks, Joins Forces with Leading UK Internet Marketing Sales House.Business Editors CHICAGO--(BUSINESS WIRE)--Jan. 21, 2002 B2BWorks BWORKS is a St. Louis, Missouri, United States, non-profit organization devoted to providing opportunities for youth to develop their academic, vocational, and entrepreneurial skills and to become community leaders. , Inc., the premier provider of business-to-business digital marketing and media services, today announces a partnership with E Type, the Internet Internet Publicly accessible computer network connecting many smaller networks from around the world. It grew out of a U.S. Defense Department program called ARPANET (Advanced Research Projects Agency Network), established in 1969 with connections between computers at the Sales House of the Media Initiatives Group. Through this partnership, E Type will sell digital marketing opportunities across B2BWorks' extensive network, which comprises more than 500 leading B2B Web sites See vertical portal. . The sites span all major business sectors, including technology, healthcare, manufacturing, financial, travel, communications/telecom and more. Over 17 million unique business executives visit the B2BWorks network monthly, generating over 100 million page views. E Type will now be offering UK and other European-based marketers a range of advertising, branding and CRM (Customer Relationship Management) An integrated information system that is used to plan, schedule and control the presales and postsales activities in an organization. services through B2BWorks, including focused banner campaigns, microsites, newsletters, custom content sponsorships, permission e-mail lists, rich media, and other innovative digital marketing programs. As part of the agreement, B2BWorks will enhance its presence in the international marketplace by offering US marketers access to digital marketing opportunities across E Type's network of premier European European emanating from or pertaining to Europe. European bat lyssavirus see lyssavirus. European beech tree fagussylvaticus. European blastomycosis see cryptococcosis. sites, which includes some of the UK's most visited sites such as Friends Reunited Friends Reunited is a portfolio of social networking websites based upon the themes of reunion with former friends, family-history research, dating and job-hunting. .com and Multimap.com. "Marketers' demand for access to business professionals on relevant Web properties is ever-increasing, both domestically and internationally," said Bill Walker, B2BWorks' executive vice president. "B2BWorks is excited about this new opportunity to extend our premium digital marketing offerings to E Type's clients." E Type has one of the largest networks in the UK, producing over half a billion impressions a month. Their current portfolio includes successful sites like Friends Reunited.co.uk and Square Meal.co.uk. As a result of this alliance, the company will set up a new B2B (Business to Business) Refers to one business communicating with or selling to another. See B2B e-commerce, B2C and B2G. B2B - business to business division known as E Type B2B. Matt Cannon, Sales Manager sales manager n → gerente m/f de ventas sales manager n → directeur commercial sales manager sale n → for E Type, will be recruiting three sales staff to work within this division. Sales Director of E Type, Robert Gay said, "Our relationship with B2BWorks brings new opportunities to our inventory and strengthens our position in the European online market." About B2BWorks B2BWorks (www.b2bworks.net) is the premier business-to-business digital marketing and media services provider. Through a robust suite of products and services backed by years of B2B marketing expertise, B2BWorks is the one-stop resource for integrated online strategies that enable marketers to meet targeted advertising and branding objectives and help publishers grow their online business and increase revenue streams. B2BWorks currently reaches over 17 million unique business executive visitors monthly through its network of 500+ site affiliates serving every major Business Sector, Industry, and Market. B2BWorks is headquartered in Chicago with offices in New York New York, state, United States New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of , Boston and San Francisco San Francisco (săn frănsĭs`kō), city (1990 pop. 723,959), coextensive with San Francisco co., W Calif., on the tip of a peninsula between the Pacific Ocean and San Francisco Bay, which are connected by the strait known as the Golden . About E Type E Type is the Internet Sales House of the Media Initiatives Group. Launched in January 2001, the company has vastly grown over the past year to become one of the top new media sales houses in the UK. With successful sites like Friends Reunited.co.uk in their portfolio, E Type has a total of over half a billion-page impressions per month available to advertisers. E Type is able to create online advertising campaigns that use a full new media mix, including the traditional banners and buttons, pop-ups, sponsorship and e-mails. |
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