B2BWorks Announces Partnership with InfoXpress.com.Business Editors/High Tech Writers CHICAGO--(BUSINESS WIRE)--Jan. 20, 2000 Nation's Premier Online Business-to-Business Advertising Network Enters Strategic Partnership with Information Collection, Tracking and Delivery Pioneer B2BWorks, the nation's first full-service, online business-to-business advertising network, announced today that it has entered into a strategic partnership with InfoXpress.com, a top provider of interactive Web-based solutions to the publishing industry. &uot;Our partnership with InfoXpress.com expands the scope of business for both parties involved,&uot; said Bill Giacalone, senior vice president site relations. &uot;The database behind InfoXpress' Buyer's Guide software contains information about more than 30,000 marketers, which we can use to increase advertising sales. In return, B2BWorks will promote the Buyer's Guide software to the 200+ publishers that participate in our advertising network.&uot; The partnership centers exclusively on the Buyer's Guides sites developed by InfoXpress.com to enhance trade publishers' Web sites. Since many business buyers already go to trade publication Web sites for industry-specific news and advice, InfoXpress.com developed Buyer's Guide software to help publishers better serve their online advertisers and users. The Buyer's Guide software pulls product and pricing information directly from participating vendors or advertisers and places that data on the publisher's Web site. The software enables online readers to get the latest, most comprehensive purchasing information directly from trade publishers' sites, and it gives potential buyers a one-stop location for product, pricing and industry information from a source they already use and trust. About B2BWorks B2BWorks (www.b2bworks.net) is the nation's first and largest full-service, online b-to-b advertising network that gives marketers one-stop access to a wide range of the most popular business-content sites owned by leading trade publishers and associations. B2BWorks helps business marketers drive traffic to their corporate sites, and enhances their plans for e-commerce, sales force automation Automating the sales activities within an organization. A comprehensive SFA package provides such functions as contact management, note and information sharing, quick proposal and presentation generation, product configurators, calendars and to-do lists. , and distributor-channel communications. Founded by Bill Furlong furlong: see English units of measurement. , president and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. , B2BWorks is headquartered in Chicago with offices in New York New York, state, United States New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of , Boston and San Francisco San Francisco (săn frănsĭs`kō), city (1990 pop. 723,959), coextensive with San Francisco co., W Calif., on the tip of a peninsula between the Pacific Ocean and San Francisco Bay, which are connected by the strait known as the Golden . About InfoXpress.com InfoXpress.com, Inc. provides interactive solutions that link buyers and sellers online. Its InfoTracker Web-to-database technology goes beyond the banner to enable the delivery of sought-after product information to qualified buyers online, generating impressions and tangible sales leads for thousands of companies worldwide. The company's U.S. client list includes: Advanstar Communications Inc., American Express American Express (NYSE: AXP), sometimes known as "AmEx" or "Amex", is a diversified global financial services company, headquartered in New York City. The company is best known for its credit card, charge card and traveler's cheque businesses. Publishing, Cahners Business Information, CMP CMP (cytidine monophosphate): see cytosine. (1) (CMP Media LLC, Manhasset, NY, www.cmp.com) Part of United Business Media, CMP is a leading integrated media company that offers a wide variety of publications and services in the information Media Inc., Duke Communications, Forbes Inc., Hachette Filipacchi Medias, Hearst Business Communications, The McGraw-Hill Companies, Miller Freeman An earlier subsidiary of United News & Media (www.unm.com). Miller Freeman was a leading trade show organizer and publisher serving a variety of industries. In 1996, it acquired the Blenheim Group, producers of the popular PC EXPO trade show, and in 1999, it acquired the CMP Inc., The New York Times Magazine Publishing Group, Pennwell Publishing Company, Penton Media Penton Media, Inc. (OTC: PTON.OB), founded in 1892, is a diversified business-to-business media company. Penton Media is a mass media corporation that publishes and produces over 40 magazines, 80 trade shows, and 47 web sites. , Inc., Post-Newsweek Business Information, Inc., Time Inc., Times Mirror Magazines and Ziff-Davis Inc. Further information on InfoXpress.com and its Web-based solutions is available on the World Wide Web at www.InfoXpress.com |
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