B2B ad revenue increases 5.4% for 2005; ad pages rise 3.9%.According to according to prep. 1. As stated or indicated by; on the authority of: according to historians. 2. In keeping with: according to instructions. 3. figures supplied American American, river, 30 mi (48 km) long, rising in N central Calif. in the Sierra Nevada and flowing SW into the Sacramento River at Sacramento. The discovery of gold at Sutter's Mill (see Sutter, John Augustus) along the river in 1848 led to the California gold rush of Business Media's (New York New York, state, United States New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of ) Business Information Network (BIN), advertising revenue in 2005 for business-to-business  This article or section needs copy editing for grammar, style, cohesion, tone and/or spelling.You can assist by [ editing it] now. publications increased 5.4% compared to ad revenue in 2004, going from $10.1 billion to $10.65 billion last year. Advertising pages in b2b publications categorized cat·e·go·rize tr.v. cat·e·go·rized, cat·e·go·riz·ing, cat·e·go·riz·es To put into a category or categories; classify. cat into 22 categories rose from 898,127 pages in 2004 to 933,117 ad pages last year, an increase of 3.9%. Sixteen of the 22 categories showed an increase in ad revenue for the year, led by the Agriculture (+24.1%), Travel/Conventions/Meetings (24.2%), Banking/Financial/Insurance (+23.1%), Science/R&D (+19.8%) and Architecture/Design (+23.4%) categories. The Transportation/Logistics (-6.3%) category had the largest percentage ad revenue loss for the comparative period followed by Computing/Software/Telecom (-5.1%), Pharmaceuticals (-2.3%) and Electronic Engineering (_1.8%). Seven of the 22 categories showed a decline in ad pages, including the Pharmaceuticals (-24.7%), Transportation/Logistics (-13%), Electronic Engineering (-9.4%) and Business/Advertising/Marketing (-7.8%) categories. Ad revenue for the month of December for the 22 categories rose 6.2% compared to December 2004, going from $761.4 million to $808.8 million in 2005. The categories with the largest percentage increases for December include Travel/ Conventions/Meeting (+31.5%), Science/R&D (+30.1%), Government (+22.8%) and Agriculture (+22.5%). Only five of the 22 categories showed a decline in December ad revenue, including Pharmaceuticals (-26.1%), Transportation/Logistics (-24.3%) and Movies/Radio/TV (-8.6%). The 22 categories tracked by BIN are comprised of all business books followed by IMS/The Auditor auditor n. an accountant who conducts an audit to verify the accuracy of the financial records and accounting practices of a business or government. A proper audit will point out deficiencies in accounting and other financial operations. and PERQ/HCI for healthcare figures. The data is available on ABM's web site. |
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