B-to-B sites' common usability issues.* Incomplete product description > Skepticism. * Overwhelming and convoluted convoluted /con·vo·lut·ed/ (kon?vo-lldbomact´ed) rolled together or coiled. content > Confusion. * Convoluted navigational structure > Impatience. * Pushy push·y adj. push·i·er, push·i·est Disagreeably aggressive or forward. push i·ly adv. marketing tactics > Annoyance, distrust. * Registration or contact forms > Reluctance to contact. * Shallow product information > Site abandonment. Kara Kara (kär`ə), river, c.140 mi (230 km) long, NE European and NW Siberian Russia. It flows N from the N Urals into the Kara Sea, forming part of the traditional border between European and Asian Russia. It is navigable in its lower course. Pernice Coyne, Nielsen Norman Group Nielsen Norman Group is a usability consulting company created by well-known user experience experts Donald Norman, Jakob Nielsen, and Bruce Tognazzini. Besides these three principals, there are many lesser known experts in the company. The company was founded in 1998. , 48105 Warm Springs Blvd., Fremont, CA 94539, 415-682-0688, www.nngroup.com |
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