AzoogleAds Attracts Key Executives from Online Advertising Industry to Join Management Team and Announces Opening of NY Office; Momentum and Success of AzoogleAds Model Attracts Industry's Top Talent.

NEW YORK -- Toronto-based AzoogleAds, a leader in performance-based online advertising, today announced the opening of its New York office and the appointment of several top online ad industry executives to its management team. Continued momentum and an operational growth rate exceeding the industry's rapid pace have attracted top talent from companies including Advertising.com, DoubleClick, and Quigo.

"The AzoogleAds Network, which recently reported revenue growth of nearly 100 percent for the first half of 2005, continues to grow at an amazing rate," said Randy Nicolau, chief operating officer at AzoogleAds. "We're thrilled that this growth and the strength and sustainability of the CPA (cost-per-action) model have drawn these executives from the CPM (cost-per-million) or CPC (cost-per-click) world to one of the industry's largest CPA networks. We look forward to bolstering the AzoogleAds team with this great group of individuals and tapping into the incredible pool of talent and industry experience that exists in New York City."

Positioned in the heart of the advertising and media worlds, the company's New York location will primarily serve as a sales and business development office. Toronto will remain the company's headquarters.

New additions to the management team include:

Robert Formentin, Senior Vice President of Sales

Formentin joins AzoogleAds from Advertising.com where he was vice president of advertiser services responsible for national sales including management of the company's regional sales offices and sales support functions. Even prior to joining Advertising.com, Formentin had cultivated an outstanding track record of driving sales and revenue growth, managing sales organizations and creating revolutionary advertising products at companies such as Ziff-Davis'InteractiveWeek, Yahoo! InternetLife, InfoSeek, Phase2Media, and 24/7 Real Media. His more than 20 years of sales experience includes building sales organizations for three companies, establishing international sales operations in five European countries, and creating advertising products that generated millions in revenues.

Alex Baydin, Vice President and GM of Verticals

Baydin was formerly vice president of business development at Quigo Technologies, a leading contextual CPC platform and search engine marketing firm. At Quigo, Baydin successfully executed a vertical growth strategy in the highly competitive marketplace of bided contextual advertising. He led partnership efforts, to form exclusive relationships with top-tier publishers for Quigo's Private Label Contextual CPC advertising platform in verticals including; Automotive, Business Information, Careers, Education, Health, Local, Sports, Travel, while managing a team of business development professionals. He also helped build Quigo's Search Marketing Business into a leading provider of paid search services and technology. Prior to Quigo, Baydin had a highly successful sales track record. He was Senior Director of Business Development at United Online Inc, which includes Juno Online, NetZero Online, Bluelight Internet Service. At United Online he was the top ranked advertising sales professional selling to advertising agencies, direct marketers and client direct and closed multi-million dollar deals in career, travel, shopping and personals. Baydin holds a BS from Cornell University.

Ho Chin, Vice President Finance

Chin joins AzoogleAds from DoubleClick, where he held several financial and operational positions including, most recently, director of corporate development managing acquisitions and divestitures, integration of acquisitions, and management of global real estate. In prior roles at DoubleClick, Chin was responsible for restructuring the quarterly forecasting process, formalizing of the annual operating plan (AOP) process, and implementing the strategic plan throughout the entire organization. As senior associate at PriceWaterhouseCoopers, he worked with the Office of the Chairman to perform analysis associated with the Strategic intent of the company. Previously, Chin was financial analyst at AlliedSignal, a position established as part of a cross-functional team to reengineer the Aerospace Sector supply management process. Chin is a certified public accountant who holds a BS in accounting from Penn State University and an MBA from the Wharton School of the University of Pennsylvania.

Don Mathis, Senior Vice President Technology and Operations

Mathis is a seasoned executive with more than 15 years of diverse operating,

technology and leadership experience. Prior to joining AzoogleAds, Mathis was a vice president at AlixPartners, LLC, where he served as operational restructuring advisor for the noted turnaround consultancy. In this position, Mathis was integral in major restructuring and turnaround projects for a $12 billion toy retailer, a major grocery retailer and a mid-cap consumer products company. Previously, he held various management positions, including COO of the Internet gaming company Small World Media and CFO of the consulting and research company FHI, where revenues tripled in three years and profitability was restored under his leadership. Mathis has held several high-level operational leadership positions as an officer in the U.S. Navy, including Deputy Group Commander and Executive Officer. He helped establish an e-commerce practice area while he was with McKinsey & Company. He began his career as a programmer and project manager for Accenture. Mathis holds a BA from Vassar College and an MBA from Harvard University.

About AzoogleAds

AzoogleAds, founded in 2000, is a profitable and rapidly growing online advertising network that delivers customers and generates revenues for its customers. A pioneer in the performance-based advertising industry, AzoogleAds now has the largest network of quality traffic. This highly effective network coupled with proprietary technology and unparalleled industry expertise enables the AzoogleAds team to deliver the most comprehensive and cost-effective strategic online marketing campaigns for advertisers of all sizes and across all industries. For publishers, AzoogleAds provides high-impact campaigns that enable publishers to maximize earnings on their inventory. AzoogleAds customers include eBay.com, Omaha Steaks, True.com, Stamps.com, MatchNet, AskJeeves and Intermix, among others. The company is privately held and venture backed by TA Associates and the Stripes Group. For more information, please visit AzoogleAds' website at www.AzoogleAds.com.