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Axis showcases latest network video surveillance products.


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Physical security in a world swarming with threats has led to the increasing use of video surveillance through the watchful eyes of CCTVs (closed circuit TV). Large establishments such as malls, retail stores, highways, and airports constantly monitor activity on their premises this way, for crime prevention and to reduce losses.

Functioning digitally over IP (internet protocol See Internet and TCP/IP.

(networking) Internet Protocol - (IP) The network layer for the TCP/IP protocol suite widely used on Ethernet networks, defined in STD 5, RFC 791. IP is a connectionless, best-effort packet switching protocol.
), these new cameras are touted to feature PoE (power over Ethernet Power over Ethernet or PoE technology describes a system to transmit electrical power, along with data, to remote devices over standard twisted-pair cable in an Ethernet network. ), H.264 compression of high-definition video This article is about high-definition video technology. For television systems, see High-definition television. For the tape format, see HDV. For compression and prerecorded media, see High-definition pre-recorded media and compression.  (for reduced bandwidth usage compared to the Motion JPEG See MPEG and JPEG 2000.

Motion JPEG - Moving JPEG
 or MPEG (Moving Pictures Experts Group) An ISO/ITU standard for compressing digital video. Pronounced "em-peg," it is the universal standard for digital terrestrial, cable and satellite TV, DVDs and digital video recorders (DVRs). 4 streams used until now), Wi-Fi connectivity (for securing perimeters), 2-way audio through integrated microphone/speaker functionality, LEDs (for lighting when requested by the user), and IR sensors (for detecting movement in the dark).

Compared to traditional analog CCTV CCTV
abbr.
closed-circuit television


CCTV closed-circuit television
 systems, Axis Communications Axis Communications AB (XSSE:AXIS) is a manufacturer of IT equipment, mostly known for its print servers and network cameras. According to its latest annual report, it has sold over 500.000 network cameras, thus claiming to be the world leader in that market.  says that digital video surveillance systems are more scalable, more economical in the long run, offer intelligent monitoring, and are easier to setup (a single Ethernet cable is required for each camera, versus five cables for similar functionality on analog cameras).

Digital cameras mean they can all be managed from a single console, and H.264 video compression means less space required to store video footage. The cameras offered cover a wide range, from simple ones to high-end ones that can cover a 360 degree area outdoors and are fairly vandalism-resistant. The price range can be from US$350 all the way up to US$3500.

The business model of Axis Communications varies from its competitors, in that it does the research and owns its patents. But production is carried out by contractor-factories, and units are not sold to end-users directly.

Instead, it sells its products to distributors and system-integrators, who then offer an integrated solution (including installation, maintenance, servers and storage to go with it, etc) to end-users, and can compete with each other to offer end-users the best value.

According to Axis Communications, the majority of the video surveillance market is still using old analog products, thus they have the opportunity to improve their presence (of providing digital network video surveillance) tremendously, in Asia and globally.

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Publication:Computer News Middle East
Date:Jul 27, 2009
Words:362
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