Axiom Design Previews Home Systems Integration Platform to Key Industry Leaders At CEDIA.

Business Editors

CEDIA 2002

MINNEAPOLIS--(BUSINESS WIRE)--Sept. 27, 2002

Sneak Peak of START Before Alpha-test Installation to Incorporate

Feedback and Verification of Concept from Industry Insiders

Axiom Design, Inc. today shared for the first time with key industry leaders and journalists a sneak preview of the industry's first ever configurable platform for home systems and controls integration, code named START (Simple Turnkey Automated Residential Technology).

"START is an exciting project leveraging over a decade of experience in designing custom integrated solutions," said Robert Kranson, co-founder of Axiom Design, Inc. "We expect START to drive the industry and want to make sure we get it exactly right. CEDIA Expo is a perfect venue for active industry players to get a preview of START and for us to gain honest, direct feedback and validation of concept. Unlike custom projects, it's the mainstream residential market who wins with START."

Approaching alpha-test, START is being designed to bring high-quality integrated home automation systems to the mainstream residential market. START is currently being developed to unify control of lighting, entertainment, home theater, climate, internet connectivity, and security systems with an intuitive, aesthetically pleasing interface for simple, single-touch operation.

START takes off-the-shelf consumer electronic equipment combined with Axiom Design's award-winning graphic interface design, proven integration design, solid engineering, complete documentation and reliable software applications to guide the systems integrator through an installation. The result is a configurable solution from the leader in the architectural electronic and lighting design industry for the mainstream residential market of a comparable quality previously limited to individually customized solutions.

About Axiom Design, Inc.

Axiom Design, Inc. is the first architectural electronic and lighting design firm providing consulting services with an emphasis in the residential market worldwide. Known for its exceptional customer service, award-winning Axiom Design represents the pinnacle of architectural electronic and lighting design expertise, offering state of the art solutions without compromising objectivity. Privately held, Axiom Design is located in Pleasanton, California. Further information about Axiom Design can be obtained by calling 925/462-2300, by sending email to [e-mail], or by accessing Axiom Design's Web site at http://www.axiomdesign.com/.

Axiom Design and axiomdesign.com are trademarks of Axiom Design, Inc. or its subsidiaries. All other brands and products referenced herein are the trademarks or registered trademarks of their respective holders.