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Avnet Hall-Mark Conducts First 'Enterprise Partner Summit' for HP Resellers.


Business Editors/High-Tech Writers

TEMPE, Ariz.--(BUSINESS WIRE)--Dec. 1, 2003

Avnet Hall-Mark, a leading value-added distributor of HP enterprise servers, storage, software and services, will hold the first Enterprise Partner Summit to educate and inform value-added reseller A value-added reseller (VAR) is a company that adds some feature(s) to an existing product(s), then resells it (usually to end-users) as an integrated product or complete "turn-key" solution.  partners on the programs and resources available from Avnet Hall-Mark to enhance HP portfolio selling efforts. The summit will focus on the HP Adaptive Enterprise strategy, and will provide the resellers with strategies and tactics to fully capitalize on Cap´i`tal`ize on`   

v. t. 1. To turn (an opportunity) to one's advantage; to take advantage of (a situation); to profit from; as, to capitalize on an opponent's mistakes s>.
 HP solution offerings.

The summit will be held Dec. 7-10 in Phoenix and will be attended by top-producing resellers that comprise a significant portion of the HP enterprise channel. Avnet Hall-Mark partners will gain knowledge about the latest HP product roadmaps, market strategies and directions for HP's FY '04 delivered at the HP Americas Field Conference.

The theme of the summit, "Discover the Possibilities," is designed to encourage partners to expand their market opportunities with HP. Key senior HP executives -- including Scott Stallard, senior vice president Enterprise Servers and Storage (ESS) worldwide, David Petts, vice president Software for HP Americas, and Marilyn Edling, vice president of ESS for HP Americas -- will speak on how the Adaptive Enterprise can create new opportunities for partners. Nearly 50 breakout sessions and 20 exhibitors will allow attendees to customize their learning experience ranging from Open Systems Platform Migration to Information Lifecycle Management Information Lifecycle Management refers to a wide-ranging set of strategies for administering storage systems on computing devices. Specifically, four categories of storage strategies may be considered under the auspices of ILM.  and Vertical Market Opportunities.

"The upcoming Avnet Hall-Mark Summit will give us a competitive advantage, as well as enable us to provide the most current HP solutions for our customers," stated Gary Belford, vice president of sales for Lilien Systems of Mill Valley, Calif.

"As we enter the new year, this is a great venue for HP to share our strategies so that partners can deliver HP technology solutions to customers," said Dan Vertrees, vice president and general manager of HP Americas enterprise partners. "We applaud Avnet's initiative in serving partners and helping them grow their HP business."

"The key to successful selling is combining product knowledge with market understanding," stated Steve Tepedino, president of Avnet Hall-Mark. "The Enterprise Partner Summit provides the bridge between education and sales, giving our resellers the links they need to create viable solutions they need to meet customer requirements."

About Avnet Hall-Mark

Headquartered in Tempe, Ariz., Avnet Hall-Mark is an industry-leading, value-added distributor of enterprise servers, storage, software and services, marketing exclusively to the reseller channel. Through operations in the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. , Mexico and Canada, Avnet Hall-Mark provides solutions from industry-leading manufacturers including BMC Software BMC Software, Inc. NYSE: BMC, is an American enterprise management software provider, focusing on IT infrastructure applications. BMC was founded in 1980 and is headquartered in Houston, Texas. , EMC (1) (EMC Corporation, Hopkinton, MA, www.emc.com) The leading supplier of storage products for midrange computers and mainframes. Founded in 1979 by Richard J. Egan and Roger Marino, EMC has developed advanced storage and retrieval technologies for the world's largest companies. , HP, IBM (International Business Machines Corporation, Armonk, NY, www.ibm.com) The world's largest computer company. IBM's product lines include the S/390 mainframes (zSeries), AS/400 midrange business systems (iSeries), RS/6000 workstations and servers (pSeries), Intel-based servers (xSeries) , Microsoft, Network Appliance (1) A specialized device for use on a network. For example, Web servers, cache servers and file servers can be implemented as general-purpose computers with the appropriate software or as network appliances, which are computers dedicated to a single function and cannot do anything , Oracle, StorageTek and VERITAS -- driving growth for partners and manufacturers.

Avnet Hall-Mark is a division of the Avnet Technology Solutions operating group of Avnet Inc. (NYSE NYSE

See: New York Stock Exchange
:AVT AVT

avian arginine vasotocin. See vasotocin.
), one of the world's largest technology marketing, distribution and services companies. Avnet's sales for fiscal 2003 (year ended June 27) were $9.05 billion. For more information about Avnet Hall-Mark, visit: www.hallmark.avnet.com.

Products and service names mentioned herein are the trademarks of their respective owners.
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Copyright 2003, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Dec 1, 2003
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