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Avnet Electronics Marketing and Logic Product Development Establish Franchise Agreement.


MINNEAPOLIS & PHOENIX -- Strategic Partnership Delivers Low-Cost Solutions Enabling Quick Evaluation of Microprocessors and Production-Ready Solutions for Reduced Time to Market

Logic Product Development (Logic), a leading embedded Inserted into. See embedded system.  computing products provider and world-class product development services company, and Avnet Electronics Marketing (NYSE NYSE

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), one of the world's largest distributors of semiconductors, interconnect, passive and electromechanical The use of electricity to run moving parts. Disk drives, printers and motors are examples. Electromechanical systems must be designed for the eventual deterioration of moving components that wear over time. The first TVs were electromechanical systems (see video/TV history).  components from leading manufacturers, today announced their newly signed franchise agreement. According to according to
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 the agreement, Avnet Electronics Marketing will add Logic to their line card in North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere. , offering original equipment manufacturers (OEMs) low-cost development platforms and single-board computers Single-board computers (SBCs) are complete computers built on a single circuit board. The design is centered on a single or dual microprocessor with RAM, IO and all other features needed to be a functional computer on the one board.  for AMD (Advanced Micro Devices, Inc., Sunnyvale, CA, www.amd.com) A major manufacturer of semiconductor devices including x86-compatible CPUs, embedded processors, flash memories, programmable logic devices and networking chips.  Geode(TM), Freescale ColdFire The Freescale ColdFire is a 68k architecture microprocessor manufactured for embedded systems development by Freescale Semiconductor (formerly the semiconductor sector of Motorola). (R), Intel Xscale(R), Sharp ARM(R), and Renesas SuperH(R) microprocessors.

Logic designs and manufactures a family of embedded computing solutions that allows customers to quickly evaluate microprocessors and reduce their overall time to market by utilizing off-the-shelf, proven hardware and software solutions. Logic's product-ready hardware and software platform enables OEMs to quickly develop products, often shortening product development cycles by six to nine months. By utilizing this technology, OEM (Original Equipment Manufacturer) The rebranding of equipment and selling it. The term initially referred to the company that made the products (the "original" manufacturer), but eventually became widely used to refer to the organization that buys the products and  customers are able to focus on their core competencies, which typically are the primary sources of product differentiation Product Differentiation

A source of competitive advantage that depends on producing some item that is regarded to have unique and valuable characteristics.
 and competitive advantage.

"Avnet Electronics Marketing has been a key partner of Logic's for years and I am very excited to expand the partnership by providing our products to Avnet Electronics Marketing's customers," said Danny Cunagin, president of Logic. "This is a unique opportunity for Avnet Electronics Marketing and Logic to offer customers products that have a proven track record of shortening the time and cost necessary to deliver innovative market solutions."

"Together we can offer our customers a complete solution that meets their needs and provides significant value to their organization," said Jeff Ittel, senior vice president, Semiconductor Business Unit, Avnet Electronics Marketing, "Logic's products represent a new offering for Avnet Electronics Marketing that we believe will provide customers with more choices to simplify their product development and get to market faster."

About Logic Product Development

Logic Product Development was founded in 1960 and is based in Minneapolis. Logic is a world-class product development services and embedded computing products provider with more than 40 years of experience helping customers get new products to market faster. Logic's integrated approach and quality systems enable multiple disciplines to work concurrently on customer's product development activities, greatly reducing development time and accelerating market launch. Logic's Product Development Services group offers a comprehensive array of capabilities with unmatched access to technologies in the medical, industrial and consumer markets, and the Embedded Products group provides embedded computing solutions that enable customers to rapidly develop embedded products. For more information, visit Logic's Web site at www.logicpd.com.

About Avnet Electronics Marketing

Avnet Electronics Marketing is the largest operating group of Phoenix-based Avnet Inc., a Fortune 500 company with current revenues exceeding $13 billion since the acquisition of Memec, and one of the world's largest technology marketing, distribution and services companies. Avnet Electronics Marketing serves electronic original equipment manufacturers (EOEMs) and electronic manufacturing services (EMS) providers in 69 countries, distributing electronic components from leading manufacturers and providing associated design-chain and supply-chain services. The group's Web site is located at http://www.em.avnet.com.
COPYRIGHT 2005 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2005, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Aug 1, 2005
Words:526
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