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Avisana Corp. Acquires Vibro Shape(TM) Belt Through New Exclusive License.


NEW YORK New York, state, United States
New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of
 -- Avisana Corp., (OTC OTC

See: Over-the-counter.


OTC

See over-the-counter market (OTC).
: AVSA AVSA African Violet Society of America
AVSA African Violet Society of America (Beaumont, Texas)
AVSA Aguas de Valencia Sa
AVSA Afrikatale-Vereniging van Suider-Afrika
), as a marketer and distributor of leading edge consumer products designed for personal comfort, massage and therapeutic relief, announced today the signing of Avisana's first international product licensing agreement. The licensing agreement gives Avisana first looks at innovative products that address people's need to improve their personal comfort in convenient ways that fit their active lifestyles.

Avisana announced that the first product acquired under the agreement is the Vibro Shape[TM] belt, an oscillating os·cil·late  
intr.v. os·cil·lat·ed, os·cil·lat·ing, os·cil·lates
1. To swing back and forth with a steady, uninterrupted rhythm.

2.
 massage belt that can be worn in multiple positions to deliver stimulating muscle massages. John Mitchell, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of Avisana Corp., said "We are extremely pleased to sign an agreement that can fill our new products pipeline and to acquire Vibro Shape[TM]. As you wear the Vibro Shape[TM] Belt, you can feel the flexing and relaxing of muscles you target. The wearer can temporarily increase the body's circulation and feel more energized. Vibro Belt can help in relieving muscle fatigue and stress. Vibro Shape[TM] belt wearers can enjoy other activities like reading, watching television or relaxing while being massaged. By positioning the Vibro Shape [TM] Belt over surface body fat, the uniqueness of its heated massage feature can burn calories by elevating the tissue temperature and help to break up the body's fat." The Vibro Shape[TM] belt uses twin power osimotion technology and offers the option of a massage with or without heat. The advanced Vibro Shape[TM] is remote controlled and has an auto timer timer,
n radiographic timing device that functions as an automatic exposure timer and a switch to control the current to the high-tension transformer and filament transformer. The face of the timer is calibrated in seconds and fractions of seconds.
 feature.

Avisana's license covers product designs and intellectual property, access to licensed manufacturing and to available marketing materials, including TV infomercials and ad creative for Internet and print marketing campaigns. Mr. Mitchell added "We believe Avisana gains a speed to market advantage with the Vibro Shape[TM] because it is market ready with TV infomercials and key marketing creative already in the can. We plan to market Vibro Shape[TM] and our Theraback[TM] line of personal comfort and massage products to Amazon, CVS (1) (Concurrent Versions System) A version control system for Unix that was initially developed as a series of shell scripts in the mid-1980s. CVS maintains the changes between one source code version and another and stores all the changes in one file.  and Target. Our www.avisana.com website already offers a peek at what lies ahead. Vibro Shape[TM] targets the enormous consumer demand for wellness solutions." According to according to
prep.
1. As stated or indicated by; on the authority of: according to historians.

2. In keeping with: according to instructions.

3.
 The Wellness Lifestyle Shopper Study released in 2001, U.S. consumers spent $5.5 billion each month on wellness products and services for an annual rate in excess of $66 billion. Americans spending on a broad range of wellness products from fitness clubs to vitamins has been predicted to reach the $1 trillion One thousand times one billion, which is 1, followed by 12 zeros, or 10 to the 12th power. See space/time.

(mathematics) trillion - In Britain, France, and Germany, 10^18 or a million cubed.

In the USA and Canada, 10^12.
 mark by 2010. The U.S. retail home equipment category is estimated to have accounted for a 30% share of the total fitness market in the U.S. in 2001.

About Avisana: Avisana is in the business of marketing consumer products designed for personal comfort, massage and therapeutic relief. Avisana focuses on products that are effective, easy to use and enhance and improve a person's active lifestyle.

This press release contains forward-looking statements forward-looking statement

A projected financial statement based on management expectations. A forward-looking statement involves risks with regard to the accuracy of assumptions underlying the projections.
. The words or phrases "may," "intends," "expects," "estimate," "indicate," "plans," "anticipates," "could," "if," "will," "should" or similar expressions are intended to identify "forward-looking statements." Actual results could differ materially from those projected in forward-looking statements as a result of a number of risks and uncertainties. Statements made herein are as of the date of this press release and should not be relied upon as of any subsequent date. Avisana cautions readers not to place undue reliance on such statements. Unless otherwise required by applicable law, Avisana does not undertake, and Avisana specifically disclaims any obligation to update any forward-looking statements to reflect occurrences, developments, unanticipated events or circumstances after the date of such statement.
COPYRIGHT 2006 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2006, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Dec 5, 2006
Words:601
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