Avidian Introduces New Partner Program for Outlook and CRM Resellers; Three-Tier Channel Strategy Reaches Out to Small- and Medium-Sized Businesses.SEATTLE -- Avidian Technologies today announced the launch of the Avidian Business Partner Program for Prophet 2004 and Prophet 2004 Server Edition. The new program gives Avidian business partners tools and resources to expand their offerings to small- and medium-sized businesses in the sales management Sales Management Role and Goal Importance of sales management is critical for any commercial organization. Expanding business in not possible without increasing sales volumes, and effective sales management goal is to organize sales team work in such a manner that ensures a , contact management and CRM-lite market. "The new Avidian Partner Program will add significantly to our continued growth," said James Wong, president and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of Avidian Technologies. "Many of our end users have been asking for local support and customization help in their market, while CRM (Customer Relationship Management) An integrated information system that is used to plan, schedule and control the presales and postsales activities in an organization. resellers have been asking for a program to represent our solutions. We are able to satisfy both needs with the launch of the Avidian Partner Program." The Avidian Partner Program is divided into three levels and is designed to build a community of resellers, affiliates and consultants to provide sales, support and service to the growing base of users worldwide. Avidian's new channel program includes the following: --Avidian Reseller Program - designed for solution providers and system integrators looking to sell and support an Outlook-based sales management solution. This program is suitable for resellers looking to add a lite (spelling) lite - (Misspelling of "light", when used to mean "lightweight") A suffix denoting a scaled-down or crippled product, often designed to be distributed without charge, e.g. on a magazine coverdisk. An example is pklite. and low-cost CRM solution built for Outlook users to their product offerings. --Avidian Consultant Program - designed for solution providers, business software and CRM resellers/consultants or independent IT consultants who want to sell, support and consult on Prophet software. Consultant partners provide value-added services A value-added service (VAS) is a telecommunications industry term for non-core services or, in short, all services beyond standard voice calls and fax transmissions. in training, configuration, customization and integration with other programs and will have experience in implementing contact management programs. --Avidian Affiliate Program - designed for independent sales, technology or CRM consultants or companies that want to refer clients to Avidian's products without the commitment of the other programs. This program is also designed for those companies with affiliate sites in similar markets such as sales automation Sales Automation - Sales Force Automation , consulting or small business coaching Introduction to Business Coaching Business Coaching is a business support service industry aimed at helping owners plan, start, grow & even remove themselves from business. who are looking for Looking for In the context of general equities, this describing a buy interest in which a dealer is asked to offer stock, often involving a capital commitment. Antithesis of in touch with. joint affiliate marketing Affiliate marketing is a method of promoting web businesses (merchants/advertisers) in which an affiliate (publisher) is rewarded for every visitor, subscriber, customer, and/or sale provided through his/her efforts. and linkage. The benefits of the reseller and consultant programs include an in-house demonstration copy of the Prophet Server software, online training, access to sales and marketing resources, pre- and post-sales technical support and special margins on software purchases. In addition, the affiliate program benefits include a 15 percent commission on all referrals, access to Web-based logos and banners for seamless linking, access to the beta test A test of new or revised hardware or software that is performed by users at their facilities under normal operating conditions. Beta testing follows alpha testing. Vendors of packaged software often offer their customers the opportunity of beta testing new releases or versions, and the program and quarterly partner updates. "As a partner of Avidian Technologies, I see a lot of opportunity for Prophet in my market because Outlook is the application used the most by salespeople sales·peo·ple pl.n. Persons who are employed to sell merchandise in a store or in a designated territory. ," said Jerry Weinstock of Internet Business Initiatives, an Avidian Consultant Partner. "I have partnered with other CRM and SFA See sales force automation. SFA - Sales Force Automation companies in the past. What appeals to me about Prophet is that it addresses the key requirements for small businesses and does not burden them with a complex system." Prophet is the leading sales management software that is built inside of Outlook, providing a single contact management interface for sales opportunity management, e-mail communications, calendaring, task management, reporting and sharing of sales information. Prophet also streamlines the sales management process by helping sales professionals focus on their most important sales tasks, organize more effectively and close more deals. Pricing and Availability Avidian is recruiting qualified partners who share Avidian's vision of offering an easy-to-use Outlook-based sales management solution. Details and pricing for the programs can be found at http://www.avidian.com/Avidian_Partners.aspx?n=1. About Avidian Technologies Avidian Technologies, a Seattle-based software development company, is committed to creating solutions that help Outlook and Exchange users be more effective. Prophet 2004, the first shrink-wrapped product from Avidian, leverages the .NET platform's programming efficiency to build the most important requirements of a world-class sales opportunity manager in Outlook. For more information on Avidian Partner Programs and Prophet, visit www.avidian.com. NOTE TO EDITORS: If you would like additional information on Avidian Technologies and its products, please view the company's Web site at www.avidian.com. All prices noted are in U.S. dollars and are valid only in the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. . Avidian and the Avidian logo are trademarks or registered trademarks, in the United States and certain other countries, of Avidian Technologies. Additional company and product names may be trademarks or registered trademarks of the individual companies and are respectfully acknowledged. |
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