Avid Technology Congratulates Oscar Winners; Company Lauds its Creative Customers at the Top of the Filmmaking Craft.Entertainment Editors BURBANK, Calif.--(ENTERTAINMENT WIRE)--March 27, 2000 Avid Technology "Avid" redirects here. For the "Advancement Via Individual Determination" educational program, see AVID. Avid Technology, Inc NASDAQ: AVID is an American company specializing in video and audio production technology; specifically, digital non-linear media editing (NLE) , Inc. (NASDAQ NASDAQ in full National Association of Securities Dealers Automated Quotations U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on : AVID) today congratulates all Oscar(R) award winners and nominees honored hon·or n. 1. High respect, as that shown for special merit; esteem: the honor shown to a Nobel laureate. 2. a. Good name; reputation. b. last night at the 72nd Annual Academy Awards(R). Following this special evening of recognition and applause for filmmakers in Hollywood and around the globe, Avid especially thanks the producers, directors, editors, digital artists and studio executives across the film community who have chosen Avid products among their post-production tools for use in the making of these remarkable films. "Each year on the occasion of the Oscars, it's exciting to watch the Academy - and the world - celebrate the art and craft of filmmaking film·mak·ing n. The making of movies. and, in particular, the work of such highly gifted individuals," said David Krall, Avid's President and Chief Operating Officer Chief Operating Officer (COO) The officer of a firm responsible for day-to-day management, usually the president or an executive vice-president. . "Everyone at Avid is extremely proud to count so many of these filmmakers -- editors, sound artists, effects designers and post-production professionals -- as our customers." Academy Award winning films this year utilizing technology from Avid, or its Softimage(R) effects and Digidesign(R) audio division (products noted in parentheses See parenthesis. parentheses - See left parenthesis, right parenthesis. ), include:
Best Picture: American Beauty, A Jinks/Cohen Production,
Dreamworks Pictures (Avid Film Composer(R),
Digidesign Pro Tools(R))
Directing: Sam Mendes, American Beauty
(Avid Film Composer, Digidesign Pro Tools)
Film Editing: Zack Staenberg, The Matrix
(Avid Film Composer)
Visual Effects: John Gaeta, Janek Sirrs, Steve Courtley &
Jon Thum, The Matrix (Softimage 3D)
Sound Effects Editing: Dane A. Davis, The Matrix
(Digidesign Pro Tools)
Digital technology has seen increased use during the 1990s, especially for film editing, visual effects and audio production, with "The English Patient" and "Titanic Titanic (tītăn`ĭk), British liner that sank on the night of Apr. 14–15, 1912, after crashing into an iceberg in the N Atlantic S of Newfoundland. More than 1,500 lives were lost. " notable among past Oscar-award winning films that have used these digital innovations. "The Matrix," which won four Oscar statuettes and swept editing and sound categories this year (Best Film Editing, Best Visual Effects, Best Sound Effects sound effects Noun, pl sounds artificially produced to make a play, esp. a radio play, more realistic sound effects npl → efectos mpl sonoros Editing and Best Sound) made use of technology as both an on-screen on·screen or on-screen adj. & adv. 1. As shown on a movie, television, or display screen. 2. Within public view; in public. theme and a behind-the-scenes practice - the film features ground-breaking, digitally created visual and sound effects and was edited digitally. "American Beauty American Beauty n. A type of rose bearing large, long-stemmed purplish-red flowers. ," winner of five Academy Awards including Best Picture and Best Directing, was also edited digitally, marking the first year ever where all Academy Award winning films across the major categories were edited digitally using the Avid Film Composer system. The Avid Film Composer system has itself received Academy recognition as an invention of special and outstanding value to the arts and sciences of motion pictures with a proven history of use in the motion picture industry. Just last year, Avid was presented an Oscar statuette for concept, design and engineering of this 24-frames-per-second digital nonlinear editing See nonlinear video editing. system, one of only 35 such awards to have been given by the Academy of Motion Picture Arts and Sciences since 1931. About Avid Technology Avid Technology, Inc. is an international, industry-leading provider of digital audio and video tools for information and entertainment applications. The company's products are used by a variety of customers worldwide including film, television and interactive content producers, TV news broadcasters, corporate communicators and consumers. For more information, visit Avid's Web site at www.avid.com. (c) 2000 Avid Technology, Inc. All rights reserved. Avid, Digidesign, Film Composer, Pro Tools and Softimage are registered trademarks of Avid Technology, Inc. Academy Award, Academy Awards and Oscar are trademarks and service marks of the Academy of Motion Picture Arts and Sciences. All other trademarks contained herein are the property of their respective owners. |
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