Avid Technology, Inc. Reinstates Policy of Including Free Software Upgrades in New Avid Assurance Contracts.Business/Technology Editors NAB 2002 LAS VEGAS--(BUSINESS WIRE)--April 7, 2002 Customers who purchase new assurance contracts will receive all software upgrades free-of-charge for life of contract Avid Technology "Avid" redirects here. For the "Advancement Via Individual Determination" educational program, see AVID. Avid Technology, Inc NASDAQ: AVID is an American company specializing in video and audio production technology; specifically, digital non-linear media editing (NLE) , Inc. (NASDAQ NASDAQ in full National Association of Securities Dealers Automated Quotations U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on : AVID) today announced that it has reinstated the policy of including free software upgrades in all new Assurance contracts purchased through Avid or a qualified reseller An organization that sells hardware and software to the general public. Resellers purchase products from software publishers and hardware manufacturers. . When a customer purchases any Avid Assurance contract, they will be entitled en·ti·tle tr.v. en·ti·tled, en·ti·tling, en·ti·tles 1. To give a name or title to. 2. To furnish with a right or claim to something: to free software upgrades during the life of the contract. "The Avid Assurance program is designed to give customers extra peace-of-mind about their investment," said Tom McGurren, director, Americas Customer Support for Avid. "With our reinstated policy to include free software upgrades, in addition to the excellent customer support we already offer, Avid not only increases the overall benefits of the Avid Assurance program, but also significantly lowers the total cost of ownership for the customer." Avid Assurance entitles customers to unlimited telephone support (during designated business hours BUSINESS HOURS. The time of the day during which business is transacted. In respect to the time of presentment and demand of bills and notes, business hours generally range through the whole day down to the hours of rest in the evening, except when the paper is payable it a bank or by a ), advanced exchange on qualified parts, discounted replacement of qualified parts and, now, free software upgrades. Avid Assurance Plus, which includes an additional year of hardware warranty and 24x7 phone support (which gives unlimited access around the clock), are extra-priced options on most Avid(R) systems. For more details about the program benefits, 2002 pricing and coverage and the new policy for free software upgrades, visit or contact Avid Assurance at 800-949-2483 (option #6). About Avid Technology, Inc. Avid Technology, Inc. delivers the solutions that Make, Manage and Move Media(TM). As a recognized digital standard for professionals who Make the world's media -- from video, audio and film to animation, special effects special effects, in motion pictures, cinematographic techniques that create illusions in the audience's minds as well as the illusions created using these techniques. and streaming media See streaming audio, streaming video and digital media hub. -- Avid's products are used to make more television and news shows, commercials, music videos and CDs, corporate/industrial productions and major motion pictures combined than any other nonlinear editing See nonlinear video editing. manufacturer in the world. Building on its award-winning heritage, which includes several Emmy(R) awards as well as an Oscar(R) statuette representing the 1998 Scientific and Technical Award for the concept, design and engineering of the Avid Film Composer(R) systems for motion picture editing, Avid is extending its reach by redefining how digital media is shared, stored and distributed. To Manage today's increasingly rich collection of dynamic media, Avid provides powerful servers, networks and media tools to help customers search files, share media and collaborate on new productions, both locally and globally. Avid's solutions also empower users to easily Move media, whether on air, over cable or satellite or through the Internet. Like no other media company today, Avid's end-to-end solutions (jargon) end-to-end solution - (E2ES) A term that suggests that the supplier of an application program or system will provide all the hardware and/or software components and resouces to meet the customer's requirement and no other supplier need be involved. Compare: turn-key solution. span the continuum of media creation, management and distribution. The company's corporate headquarters are located in Tewksbury, MA. More information about the company is available at www.avid.com. (c) 2002 Avid Technology, Inc. All rights reserved. Product specifications and availability are subject to change without notice. Avid, and Make, Manage and Move Media are either registered trademarks or trademarks of Avid Technology, Inc. Oscar is Oscar I, 1799–1859, king of Sweden and Norway (1844–59), son and successor of Charles XIV. His reign was one of social and economic advance. His book on the reform of criminal law and prisons had wide influence. Oscar was succeeded by his elder son, Charles XV. a registered trademark and service mark of the Academy of Motion Picture Arts & Sciences. Grammy is a registered trademark of The National Academy of Recording Arts & Sciences, Inc. Emmy is a registered trademark of ATAS/NATAS. All other trademarks contained herein are the property of their respective owners. |
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