Avid Delivers Media Composer and Avid Xpress Pro for Intel-Based Macs.Company also unveils revolutionary phonetic pho·net·ic adj. 1. Of or relating to phonetics. 2. Representing the sounds of speech with a set of distinct symbols, each designating a single sound. speech recognition capability and the industry's most efficient HD codec (1) (enCOder/DECoder) A hardware circuit that performs analog-to-digital conversion (ADC) and digital-to-analog (DAC) conversion. When analog signals are entered into a computer, cellphone or other device via a microphone or video source such as VHS tape or analog TV, for offline editing TEWKSBURY, Mass. -- Avid Technology "Avid" redirects here. For the "Advancement Via Individual Determination" educational program, see AVID. Avid Technology, Inc NASDAQ: AVID is an American company specializing in video and audio production technology; specifically, digital non-linear media editing (NLE) , Inc. (NASDAQ NASDAQ in full National Association of Securities Dealers Automated Quotations U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on : AVID) today announced the worldwide availability of version 2.7 of its award-winning Media Composer[R] family of products and version 5.7 of Avid Xpress[R] Pro software. The new Media Composer and Avid Xpress Pro systems now include support for Intel-based Mac A Macintosh computer that is powered by Intel x86 CPUs, the same family of chips used in Windows and Linux PCs. See Mactel. notebooks and workstations, new workflow The automatic routing of documents to the users responsible for working on them. Workflow is concerned with providing the information required to support each step of the business cycle. capabilities, and an updated bundle of third-party content creation software. Both Avid products also offer expanded format support, including write-back capabilities for the popular Sony XDCAM and Panasonic P2 file-based media formats, as well as support for the emerging 720p50 HD broadcast standard in Europe. In addition, version 2.7 of the Media Composer system introduces two industry breakthroughs - Avid ScriptSync[TM], a next-generation script-based editing tool that uses phonetic speech recognition technology to automatically sync text with media; and Avid DNxHD[R] 36, the industry's most efficient HD codec for offline editorial, which runs at a data rate of 36 Mb/s (megabits per second (unit) megabits per second - (Mbps, Mb/s) Millions of bits per second. A unit of data rate. 1 Mb/s = 1,000,000 bits per second (not 1,048,576). E.g. Ethernet can carry 10 Mbps. ), only slightly greater than the data rate of DV25 media, but at full-raster HD resolution. Avid will showcase the new Media Composer and Avid Xpress Pro systems - alongside other technology innovations - at the National Association of Broadcasters convention next month in Las Vegas Las Vegas (läs vā`gəs), city (1990 pop. 258,295), seat of Clark co., S Nev.; inc. 1911. It is the largest city in Nevada and the center of one of the fastest-growing urban areas in the United States. from April 16 - 19, 2007. "As professional content creators See content provider. begin to embrace Intel-based Mac systems, we are delivering a powerful upgrade for the Mac platform, providing users with greater workflow efficiencies and creative control than what they'll find in other editing systems. We've run these systems through a more rigorous testing process than ever before, and we're confident that our customers will be pleased with the stability and performance they'll receive after installing the new software," said Matt Feury, senior evangelist evangelist (ĭvăn`jəlĭst) [Gr.,=Gospel], title given to saints Matthew, Mark, Luke, and John. The four evangelists are often symbolized respectively by a man, a lion, an ox, and an eagle, on the basis of Rev. 4.6–10. , Post Market, at Avid. "Script-based editing has been very popular among customers because it provides an easy way to respond to directors, who often want to quickly review different takes of scenes based on the dialogue in the script. With ScriptSync, we're offering breakthrough technology that saves huge amounts of time - and money - in the storytelling Storytelling Aesop semi-legendary fabulist of ancient Greece. [Gk. Lit.: Harvey, 10] Münchäusen Baron traveler grossly embellishes his experiences. [Ger. Lit. process. In addition, Avid DNxHD 36 provides editors with an easy way to work with pristine pris·tine adj. 1. a. Remaining in a pure state; uncorrupted by civilization. b. Remaining free from dirt or decay; clean: pristine mountain snow. 2. HD images during the offline stage, without slowing down the creative process with massive HD file sizes." Stuart Bass, A.C.E., 2006 Emmy nominee nominee n. 1) a person or entity who is requested or named to act for another, such as an agent or trustee. 2) a potential successor to another's rights under a contract. and ACE Eddie award winner for Arrested Development, and Media Composer v2.7 beta tester, said, "ScriptSync is one more innovative editing feature from Avid, and it is an absolute necessity when I'm editing scripted shows. On my current project, I can easily line up twelve takes of a single performance and evaluate each one in a thorough and organized fashion. It enables our team to evaluate different readings with greater speed, streamlining the storytelling process under extremely tight deadlines. In my opinion, every producer and director should know that Avid offers this capability - and that no other system can even come close." Next-Generation Post Production with ScriptSync Powered by next-generation phonetic speech recognition technology from Nexidia[TM], the ScriptSync tool advances the functionality of Avid's script-based editing by automating the task of synchronizing synchronizing, n a technique that a therapist uses to coordinate his or her breath with that of the client; builds trust and establishes relationship. scripts or transcripts with their respective media files, and eliminates the labor intensive Labor Intensive A process or industry that requires large amounts of human effort to produce goods. Notes: A good example is the hospitality industry (hotels, restaurants, etc), they are considered to be very people-oriented. See also: Capital Intensive, Trading Dollars process of manually inserting sync points. Once the script and media are matched, editors, directors and producers can quickly and easily review multiple line readings and select individual takes. With ScriptSync, script-based editing is significantly more accurate and more practical for everyday use. HD Across the Post Pipeline with Avid DNxHD 36 Advancing offline workflow, Avid DNxHD 36 shatters post production barriers, enabling creative editorial professionals to work with high-quality HD footage during the offline stage and to maintain HD across the entire post production process. Using either an Avid DNxcel[TM] powered Media Composer Adrenaline adrenaline (ədrĕn`əlĭn, –lēn): see epinephrine. [TM], or an Avid Nitris[R] system, customers can encode (1) To assign a code to represent data, such as a parts code. Contrast with decode. (2) To convert from one format or signal to another. See codec and D/A converter. (3) The term is sometimes erroneously used for "encrypt. HD content to Avid DNxHD 36 in real-time. Avid DNxHD 36 media is ideal for playback Playback could mean:
New Enhancements for Media Composer and Avid Xpress Pro Software Both Media Composer v2.7 and Avid Xpress Pro v5.7 software offer the following enhancements:
-- Intel-based Mac compatibility - providing Mac users with Avid's
leading creative applications, optimized for Intel-based Mac
notebooks and desktops. These product releases continue Avid's
commitment to deliver applications for both Windows XP and Mac
(Universal Binary installers for both Intel-based Mac and
PowerPC systems) in the same box. For a complete list of
Avid-qualified Intel-Mac systems, visit
www.avid.com/mediacomposer and www.avid.com/xpresspro.
-- XDCAM and P2 write-back capability - giving editors more
flexibility to work with and exchange XDCAM and P2(a)
file-based media. For independent film, reality television, and
other productions embracing file-based workflows, the new
versions of Media Composer and Avid Xpress Pro software will
offer the most comprehensive XDCAM and P2 support available.
-- 720p50 HD support - enabling editing and playback of the 720p50
HD format to support customers who want to take advantage of
this emerging European HD standard.
-- Updated third-party software applications - including content
creation software for multimedia publishing, soundtrack
creation, and effects creation - with the Mac-compatible
software now optimized for both Intel- and PowerPC-based Mac
architectures. The software bundle extends the creative power
of the Avid Xpress Pro and the Media Composer toolsets and
includes versions of:
-- Sorenson Squeeze Compression Suite 4.5 - offering three
times faster preprocessing and encoding and allowing
digital storytellers to encode content - including HD
files - directly from the timeline into the most popular
Web formats.
-- SmartSound(R) SonicFire Pro(R) 4 - enabling creation of
sophisticated music tracks right from the editor's notebook
or workstation and featuring SmartSound's Mood Mapping(TM)
to dynamically match the mix and feel of music to the
changing moods of any production.
-- Boris Continuum Complete 4.2.2 - providing a broad range of
cutting-edge filters and features for high-end effects
directly in the native Avid application (in Media Composer
only).
Pricing and Availability Version 2.7 of Media Composer is available as software for $4,995 USMSRP and can be augmented with Avid DNA DNA: see nucleic acid. DNA or deoxyribonucleic acid One of two types of nucleic acid (the other is RNA); a complex organic compound found in all living cells and many viruses. It is the chemical substance of genes. [TM] hardware such as Avid Mojo[R] SDI (1) (Serial Digital Interface) A physical interface widely used for transmitting digital video in various formats. For electrical transmission, it uses a high grade of coaxial cable and a single BNC connector with Teflon insulation. and Avid Adrenaline. All customers with current Avid Support contracts receive the software updates at no additional charge. For customers who do not have Avid Support, Avid offers a range of upgrade options: Media Composer Software-Only Systems From now until June 30, 2007, customers can upgrade to version 2.7 for $195 USMSRP; this upgrade includes Boris Continuum Complete 4.2.2 at no additional charge. After June 30, customers can purchase one of two upgrade options for $995 USMSRP:
-- A Media Composer 2.7 software upgrade kit - including all of
the bundled third-party software applications; or
-- Avid Support - including Media Composer 2.7 software, Boris
Continuum Complete 4.2.2, plus software upgrades from Avid and
phone support for one year.
Media Composer Adrenaline Systems Customers with Media Composer Adrenaline systems can purchase either:
-- A Media Composer 2.7 software upgrade kit, including all of the
bundled third-party software applications, for $995 USMSRP; or
-- Avid Support, including free software upgrades and phone
support for one year, plus Boris Continuum Complete 4.2.2 for
$1,995 USMSRP.
Avid Xpress Pro Software Version 5.7 of Avid Xpress Pro software is available for $1,695 USMSRP. Customers with versions 5.5 or higher of Avid Xpress Pro software will receive upgrades to version 5.7 for $49.95 USMSRP. Customers with Avid Xpress Pro systems that precede version 5.5 can upgrade to version 5.7 for $149.95 USMSRP. Both Media Composer and Avid Xpress Pro are available immediately through Avid's worldwide reseller An organization that sells hardware and software to the general public. Resellers purchase products from software publishers and hardware manufacturers. channel. For information on Academic pricing, please visit: www.avid.com/education. ((a) P2 write-back for Intel-based Mac systems not currently available.) About Avid Technology, Inc. Avid Technology, Inc. is the world leader in digital nonlinear A system in which the output is not a uniform relationship to the input. nonlinear - (Scientific computation) A property of a system whose output is not proportional to its input. media creation, management, and distribution solutions, enabling film, video, audio, animation, games, and broadcast professionals to work more efficiently, productively, and creatively. For more information about the company's Oscar[R], Grammy[R], and Emmy[R] award-winning products and services, please visit: www.avid.com. [c] 2007 Avid Technology, Inc. All rights reserved. Product features, specifications, system requirements To be used efficiently, all computer software needs certain hardware components or other software resources to be present on a computer system. These pre-requisites are known as (computer) system requirements and are often used as a guideline as opposed to an absolute rule. , and availability are subject to change without notice. Promotions and discounts are subject to availability and change without notice. All prices are USMSRP for the U.S. and Canada only and are subject to change without notice. Contact your local Avid office or reseller for prices outside the U.S. and Canada. Avid, Film Composer, Pro Tools, Digidesign, Adrenaline, Avid DNA, Avid DNxcel, Avid Mojo, Avid Xpress, DNxHD, Media Composer, Nitris, and ScriptSync are either registered trademarks or trademarks of Avid Technology, Inc. or its subsidiaries in the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. and/or other countries. Avid received an Oscar statuette representing the 1998 Scientific and Technical Award for the concept, design, and engineering of the Avid Film Composer[R] system for motion picture editing. Digidesign, Avid's audio division, received an Oscar statuette representing the 2003 Scientific and Technical Award for the design, development, and implementation of its Pro Tools[R] digital audio workstation A digital audio workstation (DAW) is a system designed to record, edit and play back digital audio. A key feature of DAWs is the ability to freely manipulate recorded sounds, much like a word processor manipulates typed words. . Academy Awards and Oscar are trademarks and service marks of the Academy of Motion Picture Arts and Sciences. Emmy is a registered trademark of ATAS/NATAS. Grammy is a trademark of the National Academy of Recording Arts and Sciences The National Academy of Recording Arts & Sciences, Inc. is known variously as The Recording Academy or NARAS. Established in 1957, The Recording Academy is a U.S. , Inc. FireWire is a trademark of Apple Computers, Inc., registered in the U.S. and other countries. All other trademarks contained herein are the property of their respective owners. |
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