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Avid Acquires Sundance Digital, Inc.; Deal broadens company's broadcast workflow solutions with powerful automation capabilities.


TEWKSBURY, Mass. -- Avid Technology "Avid" redirects here. For the "Advancement Via Individual Determination" educational program, see AVID.

Avid Technology, Inc NASDAQ: AVID is an American company specializing in video and audio production technology; specifically, digital non-linear media editing (NLE)
, Inc. (NASDAQ NASDAQ
 in full National Association of Securities Dealers Automated Quotations

U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on
 : AVID) today announced that it has acquired Sundance Digital, Inc. for approximately $12 million in cash. Sundance - which is based in the Dallas, TX area - is a leading developer of automation and device control software for broadcast video servers, tape transports, graphics systems and other broadcast station equipment. The acquisition further widens Avid's worldwide leadership position as the provider of choice among broadcasters for digital systems to produce, manage, control, and play back television programming.

"For more than a decade, Sundance Digital has been committed to developing leading-edge technologies that automate and control a broad range of playout devices, enabling broadcasters to operate more efficiently and deliver a higher degree of error-free transmissions," said Chas Smith Chas Smith (AKA Charles Vincent Smith) (1957 - 2007) was an author, musician, radio personality, and a Cleveland State University music professor.

Smith taught and explored the cultural aspects of American Roots music for over twenty years.
, vice president and general manager of Avid's Video division. "Sundance has built a successful business with a family of open solutions that interoperate See interoperable.  with major traffic and production systems from many companies. We plan to maintain this distinct advantage while also exploring opportunities to extend the powerful automation capabilities that Sundance already provides for our own transmission products. With Sundance systems in our portfolio, Avid will offer more open and streamlined broadcast production workflows across the entire spectrum of media acquisition, production, and transmission."

Robert C. Johnson, president of Sundance Digital, said, "Sundance and Avid share a common vision: to help broadcasters transition into the world of all-digital production. Our award-winning systems - currently in use by many Avid clients - are the perfect complement to Avid's news creation tools. Now, broadcasters searching for the most seamless production and automation workflows will be able to rely on a single vendor. With Sundance systems in its mix, Avid will offer more comprehensive automation control over the entire media production process and further empower broadcasters to run their operations with greater precision and agility."

As a leader in the television automation industry, Sundance Digital has been providing cost-effective, high-performance solutions to public and commercial broadcasters since 1994. The company's products, which offer powerful, easy-to-use software to manage broadcast master control operations, include Titan(TM), FastBreak NXT NXT Next  Automation(TM) and FastBreak NXT XPress(TM), Intelli-Sat(TM), Digital Delivery Management System (DDMS DDMS DoD Discovery Metadata Specification
DDMS Deputy Director of Medical Services (British, World War II)
DDMS Department of Defense Manned Space Flight Support Office
DDMS Defense Debt Management System
), NewsLink, and Sundance Seeker(TM). Sundance automation systems already integrate smoothly with a range of Avid broadcast solutions, including MediaStream(TM), Avid(R) iNEWS(R), Deko(R), DekoCast(TM), Thunder(R), and AirSpeed airspeed
Noun

the speed of an aircraft relative to the air in which it moves

Noun 1. airspeed - the speed of an aircraft relative to the air in which it is flying
speed, velocity - distance travelled per unit time
(R).

For additional information about Sundance products, please visit www.SundanceDigital.com.

About Sundance Digital Inc.

Sundance Digital is an award-winning provider of high-performance television automation solutions. Sundance Digital has a strong commitment to technology, deep roots in all aspects of television, and is highly customer focused. Technical support is available "live" on a 24x7 basis from a team of highly skilled, broadcast-trained engineers. Additional information about Sundance products is available at www.SundanceDigital.com,

About Avid Technology, Inc.

Avid Technology, Inc. is the world leader in digital nonlinear A system in which the output is not a uniform relationship to the input.

nonlinear - (Scientific computation) A property of a system whose output is not proportional to its input.
 media creation, management, and distribution solutions, enabling film, video, audio, animation, games, and broadcast professionals to work more efficiently, productively, and creatively. For more information about the company's Oscar(R), Grammy(R), and Emmy(R) award-winning products and services, please visit: www.avid.com.

(C) 2006 Avid Technology, Inc. All rights reserved. Product features, specifications, system requirements To be used efficiently, all computer software needs certain hardware components or other software resources to be present on a computer system. These pre-requisites are known as (computer) system requirements and are often used as a guideline as opposed to an absolute rule. , and availability are subject to change without notice. Avid, Digidesign, Film Composer, Pro Tools, MediaStream, iNEWS, Deko, DekoCast, Thunder, and AirSpeed are either registered trademarks or trademarks of Avid Technology, Inc.and/or its subsidiaries in the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area.  and/or other countries. Titan, FastBreak NXT Automation, FastBreak NXT Automation Xpress, Intelli-Sat, and Sundance Seeker are trademarks of Sundance Digital, Inc. in the United States and/or other countries. Avid received an Oscar statuette representing the 1998 Scientific and Technical Award for the concept, design, and engineering of the Avid Film Composer(R) system for motion picture editing. Digidesign, Avid's audio division, received an Oscar statuette representing the 2003 Scientific and Technical Award for the design, development, and implementation of its Pro Tools(R) digital audio workstation A digital audio workstation (DAW) is a system designed to record, edit and play back digital audio. A key feature of DAWs is the ability to freely manipulate recorded sounds, much like a word processor manipulates typed words. . Oscar is Oscar I, 1799–1859, king of Sweden and Norway (1844–59), son and successor of Charles XIV. His reign was one of social and economic advance. His book on the reform of criminal law and prisons had wide influence. Oscar was succeeded by his elder son, Charles XV.  a trademark and service mark of the Academy of Motion Picture Arts and Sciences. Emmy is a registered trademark of ATAS/NATAS. Grammy is a trademark of the National Academy of Recording Arts and Sciences The National Academy of Recording Arts & Sciences, Inc. is known variously as The Recording Academy or NARAS. Established in 1957, The Recording Academy is a U.S. , Inc. All other trademarks contained herein are the property of their respective owners.
COPYRIGHT 2006 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2006, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Comment:Avid Acquires Sundance Digital, Inc.; Deal broadens company's broadcast workflow solutions with powerful automation capabilities.
Publication:Business Wire
Geographic Code:1USA
Date:Apr 13, 2006
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