Avid Acquires Pluto, Expanding its Broadcast and Post-Production Product Line-Up.Business/Technology Editors AMSTERDAM, The Netherlands--(BUSINESS WIRE)--Sept. 7, 2000 -- Pluto-Avid Linkage Adds Powerful Media Acquisition and Transmission Technology to Industry-Leading Media Networks and Editing Systems Provider -- At the International Broadcasting Convention The International Broadcasting Convention, more commonly known by its acronym IBC, is an annual trade show for broadcasters, content creators/providers, equipment manufacturers, professional and technical associations, and other participants in the broadcast industry. (IBC IBC International Building Code IBC Iraq Body Count IBC Institutional Biosafety Committee IBC Inflammatory Breast Cancer IBC International Business Company IBC Independence Blue Cross IBC Insurance Bureau of Canada IBC International Broadcasting Convention ), Avid Technology "Avid" redirects here. For the "Advancement Via Individual Determination" educational program, see AVID. Avid Technology, Inc NASDAQ: AVID is an American company specializing in video and audio production technology; specifically, digital non-linear media editing (NLE) , Inc. (NASDAQ NASDAQ in full National Association of Securities Dealers Automated Quotations U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on : AVID) today announced that it has acquired the assets of Pluto Technologies International Inc., a privately held provider of video storage and networking solutions for broadcast news, post-production, and other bandwidth-intensive markets. The acquisition complements Avid's broadcast offerings and enables customers to more easily adopt non-linear technology for digital production, storage and delivery, particularly in broadcast news environments. Specific terms of the transaction were not disclosed. "Customers have been asking Avid for tighter integration and a single point of contact for all of the elements required to implement a non-linear broadcasting environment," said Avid CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. David Krall. "With the Pluto technology, Avid will be able to offer a complete end-to-end broadcast solution." "Adding Pluto's technology to our own is especially important to the future success of Avid Unity (TM) for News and NewsCutter(R) solutions. For instance, the combination of NewsCutter XP and AirSPACE(TM) NP systems results in the most feature-rich and cost-effective solution for broadcast news editing and playout available from any vendor," said Joe Bentivegna, vice president and general manager of Avid Media Solutions, a division of Avid. "These broadcast-focused offerings will be significantly enhanced by Pluto's high-definition broadcast server technology and will help broadcasters speed the adoption of next-generation digital delivery capability." Pluto's market-proven products - AirSPACE, VideoSPACE(TM) and HyperSPACE hyperspace - /hi:'per-spays/ A memory location that is *far* away from where the program counter should be pointing, often inaccessible because it is not even mapped in. (Compare jump off into never-never land. (TM) - and leading-edge server technology expertise provide Avid with an end-to-end broadcast solution from ingest in·gest tr.v. in·gest·ed, in·gest·ing, in·gests 1. To take into the body by the mouth for digestion or absorption. See Synonyms at eat. 2. to editing, storage and playback. Winners of many industry awards and rated by customers as best in quality, reliability and service, Pluto's products have been among the industry's leaders in HDTV (High Definition TV) A set of digital television (DTV) standards that offer the highest resolution and sharpest picture. Although some HDTV sets are available in standard (rather square) screen sizes, the overwhelming majority of sets are wide screen, which eliminates and SDTV (Standard Definition TV) A set of digital television (DTV) standards with 480 lines of resolution. All SDTV formats are interlaced, and SDTV pictures are not as sharp as progressive scan EDTV or HDTV (Enhanced Definition or High Definition). SDTV Vs. broadcast and post-production server solutions. In fact, the newest AirSPACE product line is quickly becoming the preference in servers for news applications - especially when interfaced with Avid workstations and Unity solutions. "Over the years, Pluto and Avid have shared a vision to deliver total broadcast solutions. This deal builds on the historical collaboration between the two companies," said Mark Gray, former chairman and CEO of Pluto, and who will now be heading up Broadcast Business Development for Avid. "Our customers and the industry in general will benefit greatly as these solutions are formally combined into a single, more powerful platform under the auspices of a single vendor." About Avid Technology Avid Technology, Inc. is an industry-leading provider of digital media creation and distribution solutions. From its industry revolutionizing non-linear editing and finishing solutions, to its standard-setting audio and animation tools, and high performance technology for delivering TV-quality video over the Internet, Avid gives customers the power to communicate to multiple audiences with creativity and ease. Avid solutions, which span a wide range of markets and price points, are used for Web, special effects special effects, in motion pictures, cinematographic techniques that create illusions in the audience's minds as well as the illusions created using these techniques. , video, audio, film, television, broadcast news, corporate communications Corporate communications is the process of facilitating information and knowledge exchanges with internal and key external groups and individuals that have a direct relationship with an enterprise. , music, the Internet and games. Projects using Avid products have been honored with Oscar(R), Emmy(R) and Grammy(R) awards, as well as a host of other industry awards. Avid markets and sells its products globally, and maintains corporate headquarters in Tewksbury, MA. For more information, visit Avid's web site at www.avid.com. (c)2000 Avid Technology, Inc. All rights reserved. Product specifications and pricing are subject to change without notice. Avid and NewsCutter are registered trademarks and Avid Unity, AirSPACE, VideoSPACE and HyperSPACE are trademarks of Avid Technology, Inc. Oscar is Oscar I, 1799–1859, king of Sweden and Norway (1844–59), son and successor of Charles XIV. His reign was one of social and economic advance. His book on the reform of criminal law and prisons had wide influence. Oscar was succeeded by his elder son, Charles XV. a registered trademark and service mark of the Academy of Motion Picture Arts and Sciences. Emmy is a registered trademark of ATAS/NATAS. Grammy is a registered trademark of The National Academy of Recording Arts & Sciences, Inc. All other trademarks contained herein are the property of their respective owners. |
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